The power of social media influencers is undeniable. According to a recent study, 90% of businesses believed influencer marketing to be highly profitable. The real estate industry is no different. Considering that millennials currently make the largest share of house buyers, the role of real estate influencers amongst realtors and apartment locators is now more prominent than ever..

According to apartment living locators in Houston, real estate influencers are realtors who use social media—mainly Instagram—to give them an edge in their business. Instagram is by far the biggest influencer marketing platform, and these realtors make full use of it. Photos of their lavish lifestyle and high-profile listings captivate tens of thousands of followers. Before we begin, let’s define a real estate influencer.

 

 

 

 

 

 

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100 TOP REAL ESTATE INFLUENCERS TURNING CONTENT INTO CASH IN 2026

These top real estate influencers are driving billions in luxury property sales, dominating Instagram and YouTube, and turning social media audiences into serious investor empires worldwide.

 

 

 

 

 

 

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Updated for 2026. Real estate influencers are generating massive engagement as luxury housing content surpasses 18 billion annual social media views worldwide, while top realtor creators now command sponsorship deals exceeding $500,000 per campaign and high-performing property videos on Instagram and TikTok regularly surpass 20 million views. The rise of AI-powered real estate marketing, celebrity home tours, and ultra-luxury relocation content has pushed influencer-driven property discovery to record levels, especially across Miami, Dubai, Los Angeles, and New York luxury markets.

WHAT IS A REAL ESTATE INFLUENCER?

A real estate influencer is an individual who has built a significant following and influence within the real estate industry through their expertise, content creation, and engagement with their audience. These individuals often leverage social media platforms, blogs, podcasts, videos, and other online channels to share insights, tips, advice, and experiences related to real estate.

Real estate influencers can include various professionals within the industry, such as real estate agents, brokers, investors, developers, architects, designers, and industry experts. They may focus on specific niches within the real estate sector, such as luxury properties, residential real estate, commercial real estate, real estate investing, property management, or real estate technology.

Key characteristics of real estate influencers include:

1. Expertise: Real estate influencers typically have expertise and knowledge in specific areas of the real estate industry. They often have years of experience working in real estate or have specialized training or education in related fields.

2. Content Creation: Real estate influencers create content that educates, informs, and entertains their audience about various aspects of real estate. This content may include articles, blog posts, videos, podcasts, social media posts, webinars, and other forms of multimedia content.

3. Engagement: Real estate influencers engage with their audience by responding to comments, answering questions, participating in discussions, and interacting with followers on social media platforms and other online channels.

4.  Authenticity: Authenticity is crucial for real estate influencers to build trust and credibility with their audience. They often share personal experiences, success stories, challenges, and lessons learned in their real estate journey.

5. Networking: Real estate influencers often network with other professionals in the industry, collaborate on projects, attend industry events, and participate in online communities and forums to expand their reach and influence.

6. Monetization: Some real estate influencers may monetize their influence through various means, such as sponsored content, brand partnerships, affiliate marketing, speaking engagements, consulting services, and digital products.

Overall, real estate influencers play a significant role in shaping trends, sharing knowledge, and providing valuable insights within the real estate industry. Their influence can impact consumer behavior, industry practices, and market perceptions.

HOW DOES  A REAL ESTATE INFLUENCER DIFFER FROM A GENERAL INFLUENCER?

Real estate influencers differ from general influencers primarily in their specialization and focus on the real estate industry. Here are some key differences:

1. Industry Focus: Real estate influencers specialize in the real estate industry, whereas general influencers cover a wide range of topics and interests. Real estate influencers specifically focus on topics related to buying, selling, investing, renting, or managing properties, as well as trends, tips, and advice within the real estate market.

2. Expertise: Real estate influencers typically have expertise and experience in real estate, whether as real estate agents, brokers, investors, developers, or industry experts. They possess in-depth knowledge of real estate markets, trends, regulations, and best practices, which they share with their audience.

3. Content Focus: Real estate influencers create content that is specifically tailored to the interests and needs of individuals interested in real estate. This may include content about property listings, market analysis, investment strategies, home buying tips, home staging, renovation ideas, and other real estate-related topics.

4. Audience: Real estate influencers attract an audience that is primarily interested in real estate-related content. Their followers may include prospective homebuyers, sellers, investors, landlords, tenants, real estate professionals, and enthusiasts who seek information and guidance in navigating the real estate market.

5. Engagement: Real estate influencers engage with their audience on topics related to real estate, answering questions, providing advice, and sharing insights based on their expertise and experience. They often foster a sense of community among their followers who share a common interest in real estate.

6. Monetization: Real estate influencers may monetize their influence through various means within the real estate industry, such as sponsored content from real estate brands, partnerships with real estate agencies, affiliate marketing for real estate-related products or services, speaking engagements at real estate events, or consulting services for individuals or businesses in the real estate sector.

While there may be some overlap between real estate influencers and general influencers in terms of content creation and audience engagement strategies, real estate influencers differentiate themselves by focusing specifically on the real estate industry and providing specialized expertise and insights tailored to the needs of their audience.

Without further ado, here at our top real estate marketing agency, we have compiled a list of the 100 top real estate influencers in 2024, sorted by their Instagram following.

100 MOST POWERFUL REAL ESTATE INFLUENCERS DOMINATING SOCIAL MEDIA IN 2026

1. Grant Cardone @grantcardone | 4.7 million

Hailed as the number one sales & marketing trainer in the world, Grant Cardone’s knowledge of the real estate industry is unmatched. Aside from making a fortune out of successful property sales, Grant, currently one of the top real estate influencers on Instagram, also helps small businesses prosper and grow within a short time. He went to Chicago in 1987 to work for a sales training organization, and he has traveled extensively around the United States and resided in a variety of places since then. He went into vehicle sales after graduation and was the CEO of Freedom Motorsports Group Inc for a while. He began collaborating with Atlas Media Corp. in late 2010 to make a reality TV series for the National Geographic Channel titled “Turnaround King.” Some of the successful firms he currently owns and runs include Cardone Acquisitions, Cardone Enterprises, and The Cardone Group. He also wrote and published many success-directed publications, where some of them include “The 10X Rule,” “The Closer’s Survival Guide,” “How to Create Wealth Investing in Real Estate,” and others. His net worth is expected to exceed $300 million in 2022.

In 2026, Grant Cardone expanded Cardone Capital’s multifamily portfolio past $6.3 billion in assets under management, launched a new international real estate investor summit in Dubai with over 18,000 attendees, and secured a multi-platform partnership campaign with several fintech and AI-driven property investment brands that dramatically increased his digital audience growth and investor leads.

2. Ryan Serhant @ryanserhant | 1.9 million

Ryan’s first year as an estate agent got him little success. However, it was the following year that saw him closing an $8.5 million deal. Ryan hasn’t looked back since. While his real estate career boomed, he also fulfilled his lifelong dream of being on TV, and is today regarded as one of the top real estate influencers on Instagram.

For 2026, Ryan Serhant’s brokerage SERHANT. surpassed $5.1 billion in annual sales volume, rolled out its AI-powered luxury property marketing platform across New York and Miami, and signed exclusive development representation deals tied to several ultra-luxury branded residences valued at more than $900 million combined.

3. Fredrik Eklund @fredrikeklundny | 1.4 million

Eklund, a high-profile realtor, one of the top real estate influencers on Instagram, and author, deals in exclusive properties across Florida, New York, and California. His success as a realtor earned him a role in Million Dollar Listing New York. In his book, The Sell, Eklunddetails the secrets of selling anything to anyone. Eklund has acquired over $5 billion in residential property and was named Managing Director of CORE Group Marketing in New York City in 2010, where he worked alongside his business colleague, John Gomes. Eklund is the creator of Eklund Stockholm New York, the most prestigious residential real estate brokerage in Scandinavia, having 50 workers and $1 billion in concluded deals in 2014. He is now a member of the New York City Real Estate Board. In November 2010, Eklund was featured on the cover of the New York Times’ “Sunday Style” section, and he is one of five New York City brokers highlighted on Bravo’s Million Dollar Listing New York. Fredrik Eklund announced his resignation from the Million Dollar Listing franchise on January 24, 2022, and his estimated net worth for the same year reaches over $30M.

In 2026, Fredrik Eklund led several record-breaking luxury condo transactions in Manhattan and South Florida totaling more than $780 million, while his brokerage division expanded aggressively into international buyers markets including Dubai and Stockholm through high-profile developer collaborations and private investor events.

4. Cody Sperber @cleverinvestor | 1.2 million

 

Cody’s path to success seems simple—buying properties and flipping them for a profit. But his journey was riddled with mistakes, betrayals, and setbacks. Today, Cody is among the most-followed real estate influencers on Instagram. He shares his wealth of knowledge and wisdom with all his followers regularly.

For 2026, Cody Sperber expanded Clever Investor’s educational real estate platform to over 120,000 paid members worldwide, launched a high-ticket mentorship accelerator focused on AI-assisted property investing, and partnered with several proptech startups to produce viral educational campaigns that generated millions of views across Instagram and YouTube.

5. Carlos Reyes @carlosreyes | 897 thousand

 

Reyes, one of the top real estate influencers on Instagram, is a real estate influencer, agent, and life coach who has amassed a loyal following on social media. Reyes was raised by a single immigrant mother and had a rough childhood. Now, he’s an 8-figure earner and shares all his secrets of success with his fans online.

In 2026, Carlos Reyes scaled his real estate and entrepreneurship coaching empire with nationwide speaking tours, a new bilingual business mentorship series for Latino entrepreneurs, and multiple strategic collaborations with luxury automotive and finance brands that dramatically boosted his online engagement and sponsorship revenue.

6. Josh Altman @thejoshaltman | 670 thousand

 

One-half of the famous Altman brothers, Josh is a real estate agent, reality TV star, one of the top real estate influencers on Instagram, author, and property broker. He specializes in ultra-luxury Californian properties and has a clientele comprising of celebrities and high-profile athletes. Altman has appeared as a keynote superstar presenter and moderator at events such as The Seattle’s Luxe Event, Century 21 Allstars Sales Rally, Downey Association of Realtors 65th Annual Installation Luncheon, and others. Altman now co-stars in the reality tv show titled “Million Dollar Listing LA“, alongside Josh Flagg and Tracy Tutor. “It’s Your Move: My Million Dollar Method for Taking Risks with Confidence and Succeeding in Work and Life,” released by HarperCollins in 2015, was a bestseller success-oriented book. His projected net worth is over $30 million as of 2022, and his Instagram account has over 745 thousand followers.

In 2026, Josh Altman closed several headline-making Beverly Hills and Bel-Air mega-mansion deals exceeding $400 million combined, while expanding his luxury property investment network and signing exclusive promotional partnerships with private aviation and elite hospitality brands targeting ultra-high-net-worth buyers.

7. Barbara Corcoran @barbaracorcoran | 647 thousand

 

Best known for her long stint in ABC’s business reality TV series Shark Tank, Barbra is a reputed realtor, author, columnist, entrepreneur, investor, and consultant. While her Instagram features a few business tips here and there, most of it showcases her family moments. Barbara started producing The Corcoran Report, a periodical covering real estate data patterns in NYC, in the mid-1970s, and she eventually sold her company, The Corcoran Group, to NRT for $66 million in 2001. Barbara was revealed as a contender for season 25 of Dancing with the Stars in 2017, where she was paired with Keo Motsepe. Barbara has also been in all 12 seasons of ABC’s Shark Tank. She has made 53 transactions on the program as of February 2020, the largest being a $350,000 investment for 40% of Coverplay. She has published many books and is a writer for More, The Daily Review, and other media outlets. She also runs a weekly column in the New York Daily News, and her estimated net worth as of 2022 reaches around $190M.

For 2026, Barbara Corcoran continued expanding her media empire with a new business podcast partnership and several high-performing startup investments featured on Shark Tank, including AI-powered home services and fintech platforms that collectively reached valuations exceeding $1 billion.

8. Raphael Vargas @realraphaelvargas | 546 thousand

 

From being a broke, jobless, high school dropout to becoming a millionaire at 23, Raphael’s journey is nothing short of incredible. Through his struggles, he became an unstoppable force in the real estate market. Today, the young multi-millionaire is teaching others the secrets of success and is regarded as one of the top real estate influencers on Instagram.

In 2026, Raphael Vargas expanded his entrepreneurial education brand through nationwide mastermind events, launched a premium digital course focused on high-volume wholesaling strategies, and reported substantial growth across his social media channels after a viral motivational content series surpassed tens of millions of combined views.

9. Chad Carroll @chadcarroll | 508 thousand

 

Chad, one of the top real estate influencers on Instagram, is a Miami real estate mogul who made a fortune selling ultra-luxurious properties to high-profile clients. Chad believes in constant reinvention, and that’s why he has been a mainstay in the top 100 real estate agents for the past ten years.

For 2026, Chad Carroll strengthened his dominance in Miami’s luxury housing market through several waterfront estate transactions worth more than $250 million combined, while collaborating with luxury yacht, fashion, and hospitality brands on influencer-driven campaigns targeting international ultra-wealthy buyers relocating to South Florida.

10. Mauricio Umansky @mumansky18 | 489 thousand

 

Mauricio is the CEO and founder of one of the most prestigious real estate brokerages in the country: The Agency. He has been among the country’s Top 10 Agents for seven consecutive years—something no other agent has accomplished. He is currently considered one of the top real estate influencers on Instagram.

In 2026, Mauricio Umansky accelerated The Agency’s international expansion into new luxury markets across Europe and the Middle East, while Netflix and streaming collaborations tied to his personal brand significantly boosted audience engagement and helped generate record inbound interest from affluent global property investors.

11. Cami Lincowski @cami_li | 425 thousand

 

One of the top real estate influencers on social media, Cami built her empire from scratch in Las Vegas. She believes in giving each client her undivided attention. Due to her preference for quality over quantity, Cami keeps her list of active clients small.

In 2026, Cami Lincowski expanded her luxury Las Vegas portfolio with several high-profile residential developments near the Strip, while her social media collaborations with luxury hospitality and interior design brands significantly boosted her visibility among affluent relocation buyers and celebrity investors.

12. Farrah Brittany @farrahbritt | 400 thousand

 

Farrah, currently one of the top real estate influencers on Instagram, is among the founding members and one of the most dynamic agents of The Agency. An expert in dealing with affluent buyers and sellers, Farrah has been an integral part of various multi-million dollar deals for The Agency.

For 2026, Farrah Brittany closed several luxury California property transactions valued above $180 million combined, while her appearances across streaming real estate content and branded luxury lifestyle campaigns dramatically increased her digital engagement and premium client inquiries.

13. Jake Leicht @jakeleicht | 374 thousand

 

This real estate influencer has a talent for making a profit out of distressed properties. Jake’s strategy for doing so isn’t a secret, as he shares his investment system with new homeowners and inexperienced property sellers through his lessons.

In 2026, Jake Leicht scaled his distressed property investment coaching business through a new nationwide online training platform, partnered with several fintech mortgage startups, and released an advanced flipping analytics program that attracted thousands of aspiring investors across the United States.

14. Graham Stephan @gpstephan | 351 thousand

 

YouTuber, realtor, and influencer Graham Stephen is one of the most recognized real estate investors, online and offline. The 30-year old regularly uploads tips and tricks for success, real estate news, investment guides, and family life for his millions of social media followers. Stephan received his real estate license at the age of 18 after graduating from high school. Unlike other realtors, Stephan concentrated on topics that other brokers overlook. He would also offer to take better images of property for other realtors’ real estate advertising in exchange for a percentage of the money gained. His method helped him to be far more successful than his classmates. He became a billionaire at the age of 26 because of his large real estate revenues. Orlando Bloom and Chloe Grace Moretz are among his celebrity clients. His work has been showcased in some of the most well-known television series such as Selling Sunset and Million Dollar Listing LA. As of 2022, his estimated net worth reaches around $7M.

In 2026, Graham Stephan’s finance and real estate YouTube ecosystem surpassed billions of cumulative views, while his sponsorship portfolio expanded with major investing apps, high-yield banking platforms, and AI-powered financial tools that substantially increased his annual creator revenue.

15. Tony Giordano @tony_giordano | 326 thousand

 

While Giordano industries is an amalgam of various businesses, Tony, one of the top real estate influencers on Instagram, developed his career around real estate. He is also the author of The Social Agent,a book that teaches real estate agents and clients how to harness social media’s power to reach a broader audience.

For 2026, Tony Giordano intensified his focus on digital-first real estate branding by launching several AI-enhanced social media training workshops for agents and collaborating with major marketing technology companies to modernize real estate lead generation strategies.

16. Kelly Killoren Bensimon @kellybensimon Verified | 301 thousand

 

Former model and star of The Real Housewives, Kelly transitioned to real estate in 2018. She proved to be a natural fit in the role and soon caught the eye of the real estate giant, Douglas Elliman. She has made over $50 million in sales barely three months into 2021.

In 2026, Kelly Killoren Bensimon strengthened her presence in New York and Hamptons luxury real estate through several celebrity-focused property listings, while her fashion and wellness partnerships helped position her as a lifestyle authority far beyond traditional brokerage circles.

17. Andy Dane Carter @andydanecarter | 268 thousand

 

Andy, one of the top real estate influencers on Instagram, is an expert in all things relating to the realty business. Whether it’s buying, selling, flipping, developing, or investing, if it’s related to real estate, Andy is the guy for it. He also ensures the best value for money for his clients and maximum profit for his investors.

In 2026, Andy Dane Carter expanded his investment and development portfolio into emerging residential markets across Texas and Florida, while his educational real estate content and business consulting programs experienced strong growth across Instagram, TikTok, and YouTube.

18. Lace Morris @lacemorris3 | 260 thousand

 

Lace prides herself on being available for her clients at all times. Her motto is to fulfill dreams, not to sell homes. Lace loves to travel, dine, and work out. Her Instagram shows her personal life with a focus on her hobbies.

For 2026, Lace Morris partnered with several luxury home staging and interior décor brands to create highly engaging lifestyle-focused real estate campaigns, helping her attract affluent buyers seeking curated and design-forward residential properties.

19. Janelle Pierzina @janellepierzina | 249 thousand

 

Janelle knows that a home is the biggest purchase of one’s life. She ensures such an experience always be smooth and pleasant. Janelle, currently one of the top real estate influencers on Instagram, is known for establishing long-term bonds with her clients. With perseverance and tireless work ethic, she ensures the client gets what they want.

In 2026, Janelle Pierzina expanded her residential real estate influence through highly personalized relocation services and social-driven home tours that gained substantial traction among first-time luxury buyers and television audiences familiar with her entertainment background.

20. Egypt Sherrod @egyptsherrod | 249 thousand

 

Egypt’s clientele ranges from executives and celebrities to modest first-time home buyers. She has appeared in various real estate reality TV shows and is widely renowned as America’s most beloved realtor. She is also an author and public speaker. She has starred in the movie called “Life, Love, Soul”, as well as hosted HGTV’s “White House Christmas Special,” the Rose Parade, and the HGTV “Urban Oasis” Giveaways, among many others. Egypt has been in high demand as a speaker and moderator, and she headlined Oprah’s “The Life You Want Tour.” She has appeared on shows including Dish Nation, Steve Harvey show, Showbiz Tonight, and others as a recurrent ‘Hot Topics’ guest and lifestyles critic. Sherrod also hosted the homecoming special of the Oprah Winfrey Network’s tv soap opera series The Haves and the Have Nots, which aired in 2021. Her predicted net worth in 2022 is about $6 million.

In 2026, Egypt Sherrod expanded her HGTV presence through new renovation and family-focused real estate programming, while her speaking engagements, home décor partnerships, and branded empowerment campaigns significantly strengthened her influence across lifestyle and real estate audiences.

21. Tracy Tutor @tracytutor | 238 thousand

 

Another star from Million Dollar Listing, Tracy is among the top realtors in Beverly Hills. Most of her clients are affluent—belonging to the sports and entertainment industries. Her experience dealing in ultra-high-value properties makes her a favorite among those seeking a luxurious living.

In 2026, Tracy Tutor expanded her Beverly Hills luxury real estate influence through several celebrity-focused property transactions exceeding $220 million combined, while her collaborations with premium fashion, design, and luxury hospitality brands helped strengthen her status as one of real estate television’s most recognizable personalities.

22. Ricky Carruth @rickycarruth | 237.1 thousand

 

Ricky achieved phenomenal success at a young age, only to go broke a few years later. However, In 2008, he got back into the market and hasn’t looked back since. Today, he is an acclaimed author, real estate influencer, and successful businessman.

For 2026, Ricky Carruth expanded his Zero to Diamond coaching ecosystem with advanced AI-driven agent training programs, nationwide conference appearances, and strategic partnerships with real estate CRM and marketing software companies targeting independent brokers and growing agencies.

23. Max Maxwell @therealmaxwell | 231 thousand

 

Max is a self-taught real estate investor and a top real estate influencer who took just two years to become a multi-millionaire. Upon reaching that goal, Max expanded and founded his own real estate company. His story of self-made success makes him a must-follow real estate influencer.

In 2026, Max Maxwell scaled his nationwide wholesaling education platform with new acquisition automation systems, multiple seven-figure property investment partnerships, and a high-performing video content strategy that generated millions of views across YouTube, Instagram, and TikTok.

24. Brendan Fitzpatrick @brendanfitzp | 224 thousand

 

Brendan, one of the top real estate influencers on Instagram, is a luxury real estate expert that deals with high-value property from all over the world. Brendan enjoys every bit of his lavish lifestyle and makes sure to share some of his best moments with his Instagram fan club.

For 2026, Brendan Fitzpatrick strengthened his global luxury property network through international investment collaborations spanning Dubai, Los Angeles, and London, while his luxury travel and lifestyle partnerships continued attracting affluent audiences interested in elite real estate experiences.

25. Tony Robinson @tonythecloser_ | 219.3 thousand

 

Unlike most retired athletes, Tony Robinson didn’t waste away his NFL earnings. Instead, he became a real estate mogul, entrepreneur, and philanthropist. Tony advocates financial freedom to empower fellow Americans and help them earn big.

In 2026, Tony Robinson expanded his financial literacy and real estate investment initiatives through nationwide entrepreneurship workshops, strategic mentorship partnerships, and community-focused housing projects aimed at helping underserved families build long-term generational wealth.

26. Trey Williams @atlantaluxuryhomes_ | 177 thousand

 

Before working in real estate, Trey had already perfected the art of selling. After becoming a realtor, it was only a matter of time before he started landing celebrity clients. Trey’s beginner course is a must-have for anyone looking to make money in the realty business.

In 2026, Trey Williams expanded his Atlanta luxury real estate footprint through celebrity-focused property sales and premium mentorship programs, while his beginner real estate training courses gained strong traction among younger investors entering the competitive Southern housing market.

27. Tom Ferry @tomferry | 176 thousand

 

Tom has had a long and illustrious career as a property expert and real estate agent. Today, he shares his life experiences with other aspiring agents. Thousands of real estate enthusiasts credit his mentoring for their success.

For 2026, Tom Ferry’s coaching organization introduced AI-powered performance systems for agents, expanded its nationwide mastermind events to record attendance levels, and partnered with several leading proptech brands focused on modernizing real estate prospecting and client acquisition.

28. Clayton Morris @claytonmorris | 174 thousand

 

Celebrated realtor, investor, and host Clayton Morris, one of the top real estate influencers on Instagram, aims to bring financial freedom to the masses through his morrisinvest project. Clayton shares his wealth of real estate and investment knowledge through his podcast, Investing in Real Estate.

In 2026, Clayton Morris expanded Morris Invest’s turnkey rental property network into several fast-growing Midwest markets, while his Investing in Real Estate podcast surpassed millions of cumulative downloads and secured partnerships with wealth-building and property financing platforms.

29. Ben Wegmann @benwegmann | 163 thousand

 

Dallas realtor Ben Wegmann has a star-studded clientele that includes sports stars and entertainment bigwigs. Ben’s motto is to keep the client’s interest above everything else. His social media following makes him one of the most successful real estate influencers on our list.

For 2026, Ben Wegmann strengthened his Dallas luxury housing dominance through several high-profile athlete and celebrity transactions, while strategic collaborations with luxury automotive and private concierge brands helped elevate his digital presence among affluent Texas buyers.

30. Alex Saenz @alexsaenz | 160 thousand

 

Alex started his real estate journey at the age of 18 with no capital. Now, at 24, he has carried out wholesale of over 300 houses. With a vast social media presence across YouTube, Twitter, and Instagram, Alex doesn’t mind sharing the lessons that helped him reach his goals.

In 2026, Alex Saenz expanded his wholesaling and social media education empire with advanced deal automation systems, high-volume mentorship communities, and viral short-form real estate content that dramatically increased his influence among Gen Z investors.

31. Mark Salerno @salernorealestate | 158 thousand

 

Mark always had one goal in mind: to become a real estate agent. Fast forward a couple of decades, and Mark has achieved more than just that. Mark prides himself in establishing relations based on trust and honesty with his clients.

For 2026, Mark Salerno expanded his client-focused brokerage operations through premium relocation and luxury property services, while his market insight videos and local real estate breakdowns attracted strong engagement from buyers navigating Florida’s competitive housing market.

32. Chris Choi @chriskjchoi | 150 thousand

 

Chris found a suitable niche in the legal sublease of rental properties. Through that, he accomplished immense success. He credits his mentors’ guiding hands for his achievements and aspires to help others striving for financial freedom.

In 2026, Chris Choi scaled his rental arbitrage and subleasing education platform with nationwide investor workshops and strategic property management partnerships, while his business-focused content generated strong growth across YouTube and Instagram audiences.

33. Quiana Watson @quianawatson_ | 149 thousand

 

Quiana is hailed as one of the top real estate influencers in the Atlanta region. Her ingenuity and knack for closing deals make her one of the most influential realtors in the state. She provides all her clients with the most experienced agents and associates to help them strike the best deals.

For 2026, Quiana Watson expanded her Atlanta brokerage presence with several major residential development partnerships, while her mentorship initiatives for women and minority real estate professionals continued gaining recognition across the Southern real estate community.

34. John Yunis @johnyunis | 149 thousand

 

One look at John’s Instagram feed, and you’ll immediately be absorbed by the breathtaking photographs of the finest real estate in the country. John, currently one of the top real estate influencers on Instagram, knows how to best present real estate to his high-value clients. For people looking for high-class living, this real estate influencer is worth following.

In 2026, John Yunis strengthened his luxury branding strategy through cinematic property showcases, collaborations with elite architecture and interior design firms, and high-performing social campaigns targeting ultra-high-net-worth international buyers.

35. Chelsea Roy @chelsea_roy_ | 145 thousand

 

A Maine real estate agent who loves everything about her city, Chelsea’s hobbies include travel, beauty, fashion, and fitness. Her Instagram features her family life, favorite properties, beauty, style, and guides about local businesses, making her one of the top real estate influencers on Instagram.

For 2026, Chelsea Roy expanded her lifestyle-driven Maine real estate brand through local tourism and hospitality collaborations, while her visually curated neighborhood guides and home content continued attracting relocation buyers seeking coastal living experiences.

36. Eric Goldie @ericgoldie | 144 thousand

 

The real estate landscape of New York is ever-changing. With Eric Goldie on the case, finding the best property is a breeze. Eric caters to each of his clients with a tailor-made method and makes sure they always find the best value.

In 2026, Eric Goldie expanded his boutique New York real estate services with personalized luxury relocation consulting and exclusive property access programs designed for executives, international investors, and entertainment industry clients.

37. Matt Altman @themattaltman | 140 thousand

 

Matt Altman is another reputable name in the luxury property market. Aside from making millions from his nifty investments and profitable sales, Matt also co-stars with his brother Josh in the reality series Million Dollar Listing.

In 2026, Matt Altman expanded his luxury property portfolio with several Beverly Hills and Malibu transactions surpassing $300 million combined, while his appearances on premium streaming and real estate media platforms continued strengthening his influence among elite buyers and investors.

38. Carito Betancourt @caritobetancourt | 127 thousand

 

Colombian actress and model Carito Betancourt, one of the top real estate influencers on Instagram, left the showbiz industry to become a real estate agent. Her background gives her an edge with the large Hispanic population of Miami. She understands that buying a home is not easy and strives to make it a pleasurable experience for her clients.

For 2026, Carito Betancourt strengthened her Miami luxury real estate presence through bilingual marketing campaigns and collaborations with upscale Latin American lifestyle brands, helping attract affluent international buyers relocating to South Florida.

39. Lauren Wilson @iamlaurenlyrics | 125 thousand

 

This young entrepreneur left her lucrative job in pursuit of financial freedom. Now, she has seven different streams of income in real estate. Lauren believes in continuous reinvention. She shares her work ethic and investment strategies with thousands of followers across social media.

In 2026, Lauren Wilson expanded her multi-income real estate empire through digital investment education, rental property partnerships, and high-performing entrepreneurial content that resonated strongly with younger audiences pursuing financial independence.

40. Chris Bruce @detroitmogul | 114 thousand

 

When Chris started as an agent, his first 26 deals failed miserably. Refusing to give up, Chris carried on and found success on his 27^th deal. Since then, he has climbed the ranks to become one of the most successful real estate investors in the area.

For 2026, Chris Bruce expanded his Detroit-focused investment network with new affordable housing and redevelopment initiatives, while his motivational business content and mentorship programs continued inspiring aspiring investors throughout the Midwest.

41. Jeb Carty @jebcartyofficial_310 | 113 thousand

 

Jeb Carty is a seasoned real estate agent who aims to change the real estate business through his app, Zumbly. Jeb considers himself an artist and loves sharing funny and creative pictures on his Instagram.

In 2026, Jeb Carty accelerated the growth of Zumbly through AI-powered property discovery features and strategic partnerships with major listing platforms, while his creative branding and humorous social content helped the app gain broader national attention.

42. Josh Kilby @joshkilby_ | 109 thousand

 

Josh is a college dropout, and he’s proud to be one. That’s because Josh turned that failure into a roaring success within a year. Today, Josh is the CEO of his real estate company. His journey is an inspiration for the young and hungry.

For 2026, Josh Kilby expanded his real estate company with aggressive acquisition strategies and online mentorship communities designed for young entrepreneurs, while his motivational business storytelling continued gaining traction across short-form video platforms.

43. Madison Hildebrand @madisonmalibu | 105.4 thousand

 

Madison has achieved a lot of success in his young career. Since 2006, Madison has had direct involvement in over a billion real estate sales all over Los Angeles. His Instagram feed features his lifestyle and travels, plus candid moments with his family.

In 2026, Madison Hildebrand expanded his luxury coastal real estate presence through exclusive Malibu property showcases and premium travel collaborations, while his lifestyle-driven social media content continued attracting affluent homebuyers and longtime television fans.

44. Jemal King @9to5millionaire | 105 thousand

 

Jemal’s dreams of becoming a millionaire football player were derailed when injuries halted his NFL career. However, Jemal, currently one of the top real estate influencers on Instagram, found his footing in real estate. Now, he sits atop his multi-million dollar empire of flourishing businesses.

For 2026, Jemal King expanded his 9to5 Millionaire platform through nationwide wealth-building seminars, new financial literacy partnerships, and large-scale mentorship programs focused on helping underserved entrepreneurs enter real estate investing and business ownership.

45. Julia Wang @juliawang_htx | 105 thousand

 

Houston-based realtor and real estate influencer Julia Wang specializes in high-value properties across the Texan metropolis. When major players in the real estate market had their hands tied during the lockdown, Julia harnessed social media’s power to achieve massive success.

In 2026, Julia Wang expanded her Houston luxury property business through highly targeted social media campaigns and strategic relocation partnerships, helping attract corporate executives and international buyers relocating to Texas’s booming metro markets.

46. Gabriella Michin @gabriellamichin | 104 thousand

 

Gabriella’s decorated career has seen her snag top real estate honors year after year. Her background in Wall Street has given her a deep understanding of the financial aspects of real estate. She uses her wealth of knowledge to find the best deals for her clients and investors.

For 2026, Gabriella Michin expanded her advisory services for luxury investors by combining Wall Street-style financial analysis with premium property acquisition strategies, helping high-net-worth clients navigate volatile market conditions more effectively.

47. Joyce Rey @joycereyrealestate | 101 thousand

 

Joyce is one of the most successful realtors in the United States. She caters to an elite clientele and deals in the most exquisite properties. With numerous sales records under her belt, Joyce is undoubtedly one of the most influential real estate agents in the world today.

In 2026, Joyce Rey continued dominating the ultra-luxury Los Angeles market through landmark estate transactions and long-standing celebrity relationships, while her legacy branding and international buyer network maintained her position among America’s most respected luxury brokers.

48. Alex Pazos @alexpazoslv | 101 thousand

 

Alex and his team help investors, buyers, and sellers get the best real estate deals in Las Vegas. His Instagram, though, is dedicated to his passions for fitness, fashion, and style. Alex’s active social media presence earned him a spot among the top 20 real estate influencers from Vegas.

For 2026, Alex Pazos expanded his Las Vegas investment network with luxury residential partnerships and lifestyle-focused marketing campaigns, while his fitness and fashion-oriented content helped differentiate his brand within the competitive Vegas real estate scene.

49. David Dodge @davidalandodge | 100 thousand

 

This real estate investor has over two decades of experience in the field. Throughout his career, David has flipped over 600 houses. He also provides coaching and expert advice to thousands of aspiring agents and fellow property dealers. His Instagram features inspirational posts, expert tips, and links to his courses, making him one of the top real estate influencers on Instagram today. Other than that, he is also an author and podcast host.

In 2026, David Dodge expanded his educational real estate ecosystem through advanced house-flipping mentorship programs, podcast sponsorship deals, and AI-powered property analysis tools that helped aspiring investors identify profitable opportunities more efficiently.

50. Lauren Rahaim @laurenhimle | 99.6 thousand

 

The Bachelor Season 20’s star Lauren Himle met her husband Doug Rahaim—also a realtor—at work. The love and passion they shared for real estate got them bonding instantly. Her recent marriage has been immortalized through heart-warming photos posted on her Instagram.

In 2026, Lauren Rahaim continued blending lifestyle storytelling with real estate marketing through highly engaging family-focused content, luxury home showcases, and collaborative campaigns with travel and home décor brands that resonated strongly with millennial audiences.

51. Yana Chernov @yanachernov | 97.3 thousand

 

Yana and her husband Dave helm The Chernov Team. Together, they are among the top players of LA’s realty, earning over $340 million in the pandemic-ridden 2020. Yana’s Instagram features photos of home décor and fashion.

In 2026, Yana Chernov and The Chernov Team expanded their luxury Los Angeles portfolio with several celebrity-focused residential transactions exceeding $250 million combined, while strategic collaborations with premium interior design and luxury furnishing brands elevated her digital lifestyle presence.

52. Kevin Paffrath @meetkevin | 90.1 thousand

 

With 1.47 million YouTube subs, over 90 thousand Instagram followers, $10 million in real estate, and $4 million in stocks, Kevin’s business IQ can’t be denied. He passes his knowledge about stocks, investment, property purchase, and wedge deals to thousands of fans.

For 2026, Kevin Paffrath expanded his financial media ecosystem with advanced AI investing breakdowns, real estate market prediction content, and several sponsorship partnerships with fintech and trading platforms that substantially boosted his creator revenue and online reach.

53. Deb Cohen @thefrontdoorproject | 85.2 thousand

 

Deb is a real estate agent with an aesthetic eye for houses. Her Instagram features stunning images of exteriors and interiors of beautiful homes. Buyers and followers looking for ideas and inspiration can go through hundreds of photos on her feed.

In 2026, Deb Cohen expanded The Front Door Project through curated luxury home campaigns and design-focused social collaborations, while her visually driven property content continued attracting architecture enthusiasts and upscale homebuyers nationwide.

54. Shanti Hoffman @shantihoffman | 85.2 thousand

 

Shanti, one of the top real estate influencers on Instagram, was an established realtor whose business skyrocketed after she started working on her online presence. The more she posted, the more business she got. Aside from real estate, Shanti has also found success in her venture into the transportation business.

For 2026, Shanti Hoffman accelerated her social-first real estate strategy with highly targeted luxury property campaigns and transportation business partnerships, helping her expand brand visibility across multiple entrepreneurial industries simultaneously.

55. Meko Fountain @mekotherealtor | 80.3 thousand

 

Georgia realtor Meko understands the impact a house can have on a family. That’s why she aspires to bring only the best for her clients. This real estate influencer is a mother above all else. Her clients can trust her word to be the best decision for their families.

In 2026, Meko Fountain expanded her Georgia-based residential real estate business through family-centered relocation services and educational homebuyer initiatives designed specifically for first-time homeowners navigating rising housing costs.

56. Kim Stoegbauer @tomkatstudio | 77.3 thousand

 

Kim is a real estate agent and interior designer. After running a successful real estate agency for eight years, the market crash of 2008 caused her to quit and focus on her family. However, she was able to bounce back. Today, she and her husband run two successful companies.

For 2026, Kim Stoegbauer expanded her design and real estate influence through curated renovation showcases, branded home décor collaborations, and highly engaging interior styling content that continued attracting homeowners and luxury renovation clients.

57. Dave Panozzo @thepanozzoteam | 77 thousand

 

Dave’s experience in construction gives him a unique insight into the area’s property market. That, combined with his wife Kim’s experience and wisdom, allows the Panozzo Team to rule the Scottsdale real estate market.

In 2026, Dave Panozzo and The Panozzo Team strengthened their Scottsdale luxury real estate dominance through custom home development partnerships and premium relocation services tailored for high-net-worth buyers moving into Arizona’s booming market.

58. Kelli Horton @agent.kelli | 76.5 thousand

 

Kelly and her husband lead one of the top teams in the San Diego real estate scene. Her Instagram is both wholesome and awe-inspiring. Photos of her luxury vacations and goofy moments from personal life are there for her 76 thousand plus followers to see.

For 2026, Kelli Horton expanded her San Diego luxury real estate visibility through lifestyle-driven travel and property content, while strategic partnerships with hospitality and wellness brands helped strengthen engagement across her growing audience.

59. Kevin Vaughan @kevin.vaughan | 76.2 thousand

 

Kevin deals in high-value properties for financially strong clients. His company deals exclusively in ultra-luxury assets—like real estate, yachts, and aircraft. Kevin’s Instagram features astonishing photographs of luxurious properties auctioned by his company.

In 2026, Kevin Vaughan expanded his luxury auction business with multimillion-dollar estate, yacht, and private aircraft transactions across global markets, while exclusive partnerships with elite concierge and aviation brands elevated his high-net-worth client network.

60. Dina Goldentayer @goldendina | 75.7 thousand

 

Dina is the executive director of sales at Douglas Elliman and hashelped many clients make huge profits out of their real estate deals. Dina recently reached the elusive $1 billion sales mark dealing in Miami properties. Her Instagram features mesmerizing views of luxury real estate.

For 2026, Dina Goldentayer continued dominating Miami Beach luxury real estate with several waterfront mega-mansion transactions and exclusive developer collaborations that reinforced her status as one of South Florida’s most influential brokers.

61. Tirajeh Mazaheri @tirajehm | 73.5 thousand

 

Charismatic real estate influencer Tirajeh Mazaheri is considered one of the most reputed realtors in Vancouver. She is one of top real estate influencers and a natural seller, and her knowledge of real estate has earned her a spot among the area’s elite realtors. Her Instagram features her listings and achievements, making her one of the top real estate influencers on Instagram.

In 2026, Tirajeh Mazaheri expanded her Vancouver luxury property influence through high-profile international buyer transactions and upscale branding collaborations that strengthened her reputation within Canada’s premium real estate market.

62. Shawn Elliott @shawnelliottrealestate | 72.9 thousand

 

A prominent name in the luxury real estate market, Shawn believes in working hard and working smart. On his Instagram, Shawn regularly features listings for his thousands of followers, which makes him one of the top real estate influencers on Instagram today.

For 2026, Shawn Elliott expanded his luxury brokerage reach through premium estate showcases, digital-first property marketing campaigns, and collaborations with architecture and lifestyle brands targeting affluent buyers across the Northeast.

63. Jeff Discher @isellrealestate | 71.4 thousand

 

For those looking for an inspirational real estate influencer, Jeff is the man to follow. The high-energy realtor has a passion for fitness, fashion, and personal improvement. Jeff also hosts a podcast where he aims to motivate others to unlock their full potential.

In 2026, Jeff Discher expanded his podcast and motivational real estate brand through business coaching partnerships, personal development speaking events, and high-engagement social content focused on entrepreneurship and peak performance.

64. Krystine Edwards @krystine_edwards | 66.7 thousand

 

Krystine’s love for decoration and renovation helps her balance her real estate career with her family life. Her aesthetic sense for home décor is unparalleled, and her talent for renovation has helped her amass a fortune.

For 2026, Krystine Edwards expanded her renovation and home styling influence through luxury remodel partnerships and highly visual before-and-after transformation content that continued attracting homeowners and design-focused audiences.

65. Jade Mills @jademillsestates | 66.4 thousand

 

Jade is a highly skilled luxury real estate agent hailing from Beverly Hills. The $6 billion in sales she made in her career speaks volumes of her skills. Her experience of over 30 years and her record-breaking sales make her an esteemed and influential presence in the industry.

In 2026, Jade Mills maintained her dominance in Beverly Hills luxury real estate through record-setting celebrity estate transactions and exclusive international buyer relationships that continued reinforcing her legendary status in the luxury housing market.

66. Freddy M. Delgadillo @judahrealty | 65.8 thousand

 

With 20 years and an impressive track record, Freddy is a seasoned and skilled realtor in the luxury market. His network spans the globe. Freddie’s goal is to make sure his clients get only the best, no matter where it is. His Instagram gives his followers an insight into his posh life.

For 2026, Freddy M. Delgadillo expanded his global luxury real estate connections through international investment partnerships and high-net-worth client services tailored for buyers seeking exclusive residential and vacation properties worldwide.

67. Brian Paylago @bpay | 62.9 thousand

 

One of the most experienced and skilled realtors in the New York real estate market, Brian brings over 19 years of experience to the table. When dealing on his clients’ behalf, Brian makes sure everyone leaves happy with the deal. Brian is one of top real estate influencers who is loved by his thousands of followers.

In 2026, Brian Paylago strengthened his New York luxury real estate portfolio through premium residential and commercial deals, while his client-first branding and highly active social presence continued attracting affluent urban buyers and investors.

68. Ryan Dick @ryandicksd | 62.4 thousand

 

Ryan’s career beginnings in the private banking sector allowed him to get close to high-end customers. Dealing with them regularly and earning their trust made things very easy for him once he transitioned into real estate. Ryan’s charisma, work ethic, and listening ability make him a hit with clients.

For 2026, Ryan Dick expanded his luxury client services through private banking and real estate crossover partnerships, helping affluent buyers access high-value coastal properties and investment opportunities throughout Southern California.

69. Kimberly Mason @kim_sells_atlanta | 62.1 thousand

 

This real estate influencer deals in residential and commercial properties and is also an avid Airbnb investor. Kimberly loves to travel and dine, something that is a recurring sight on her Instagram. She also regularly posts life lessons, personal stories, family moments, property news, and real estate listings.

In 2026, Kimberly Mason expanded her Atlanta-based real estate and Airbnb investment portfolio through short-term rental education programs and travel-focused lifestyle collaborations that resonated strongly with entrepreneurial audiences.

70. Rashauna Scott @rashaunascott | 60.5 thousand

 

Investor, estate agent, coach, finance speaker, and one of top real estate influencers, Rashauna believes in constant learning and self-improvement. After debuting, she quickly climbed the ranks from team-member to supervisory roles. Today, she regularly imparts her wealth of realty and investment knowledge to those seeking guidance.

For 2026, Rashauna Scott expanded her coaching and wealth-building initiatives through nationwide financial literacy workshops, strategic mentorship partnerships, and high-performing educational content focused on long-term real estate investing success.

71. Brian Iregbu @housebuyingbrian | 60.3 thousand

 

Soon after investing in real estate as a part-time gig, Brian struck gold and was financially independent enough to leave the job that many lust for. Today, this real estate influencer encourages others to follow in his footsteps and achieve beyond their goals.

In 2026, Brian Iregbu expanded his educational real estate brand through beginner-friendly investment coaching and highly engaging social storytelling focused on financial independence and practical property acquisition strategies.

72. Luis Iglesias @luisiglesiasrealestate | 59 thousand

 

Luis Iglesias is the founder and the head broker of Miami-based real estate brokerage, Iglesias Realty Group. Luis specializes in catering to celebrity clients and athletes. His Instagram heavily features mesmerizing photos of some of the most exquisite properties around Miami.

For 2026, Luis Iglesias strengthened Iglesias Realty Group through celebrity-focused luxury transactions and strategic sports industry relationships, while his cinematic Miami property showcases continued driving strong engagement across social media audiences.

73. Kiyomi McCloskey @kiyomivalentine | 57.1 thousand

 

After fulfilling the dream of becoming a rock star, Kiyomi shifted her focus to her other love: real estate. She is an award-winning realtor and was even able to keep her business flourishing during the global pandemic.

In 2026, Kiyomi McCloskey blended entertainment and real estate branding through highly engaging lifestyle campaigns, while her award-winning residential sales strategies continued attracting younger buyers and creative industry professionals.

74. Dennis Chernov @dennischernov | 56.5 thousand

 

Dennis helms the Chernov Team with his wife Yana at his right hand. Together, the couple runs a successful real estate business that has received several accolades and earned millions in profit. Dennis’s Instagram is all about his family and his love for beautiful houses.

For 2026, Dennis Chernov expanded The Chernov Team’s luxury residential dominance through multimillion-dollar celebrity transactions and highly polished digital property campaigns that continued attracting elite Los Angeles buyers.

75. Camille Brady @camillebrady | 54.7 thousand

 

Being from a family with a long association with the business, real estate was in Camille’s blood. Spending a life near the coasts of Malibu and Hawaii, Camille developed a love for surfing and beach life. Aside from that, she is the designer and owner of a swimwear company.

In 2026, Camille Brady expanded her coastal luxury real estate presence alongside her swimwear and lifestyle ventures, while collaborations with premium beachwear and travel brands helped strengthen her influence across affluent coastal audiences.

76. Kelly Robinson @kellyrobinsonnewyork | 54.3 thousand

 

Since 2005, Kelly has been selling residential properties in New York and one of top real estate influencers. The experience she brings to the table makes sure clients get the best bang for their buck. Her specialty is working with affluent clients from the sports and entertainment industries.

In 2026, Kelly Robinson expanded her luxury New York real estate portfolio through high-value residential transactions for entertainment and sports industry clients, while her personalized concierge-style brokerage services continued attracting affluent buyers relocating into Manhattan and Brooklyn.

77. Gogo Bethke @gogosrealestate | 53.6 thousand

 

Gogo has made over $56 million in real estate and has been among the top 3% realtors for three years straight. Dubbed “the Social Media Queen,” Gogo harnesses the power of social media to reach a broad audience for selling her clients’ properties.

For 2026, Gogo Bethke expanded her digital-first real estate coaching empire through AI-enhanced marketing systems, nationwide realtor training workshops, and highly viral short-form social media campaigns focused on modern lead generation strategies.

78. Tommy Holt @tommyholtjr | 52.8 thousand

 

Tommy is a real estate dealer, entrepreneur, and coach who loves teaching others. He produces a vlog on his YouTube channel where he posts guides, addresses common issues, and holds Q&A sessions. Tommy’s Instagram features inspirational posts and uplifting stories.

In 2026, Tommy Holt expanded his coaching and entrepreneurial real estate content through highly engaged YouTube mentorship programs, collaborative creator partnerships, and educational content tailored for first-time investors entering competitive housing markets.

79. Kira Oliver @_kiratherealtor_ | 52.5 thousand

 

Kira has over seven years of real estate and property dealing experience under her belt. Besides being an expert realtor and consultant, Kira is one of top real estate influencers who has a popular Instagram account and a YouTube channel where she chronicles her life’s adventures.

For 2026, Kira Oliver strengthened her real estate and lifestyle creator brand through highly engaging home tour content, luxury property collaborations, and expanded YouTube storytelling focused on entrepreneurship, travel, and residential investing.

80. Jenny Delich @realjennydelich | 49.9 thousand

 

Jenny claims to be the no. 1 real estate influencer in Missouri, and for a good reason. After her stint on MTV’s The Real World: Ex-Plosion, Jenny carried the momentum into the Kansas real estate market. Followers of her social media get a daily glimpse into her life.

In 2026, Jenny Delich expanded her Missouri and Kansas real estate influence through television-inspired lifestyle branding, local business collaborations, and highly active social media campaigns targeting younger homebuyers and first-time investors.

81. Ed Stulak @edstulak | 49.7 thousand

 

When Ed is not selling properties in New Jersey, he helps fellow property dealers with their brand image and online presence. Ed is one of top real estate influencers who spent eight years working on perfecting his IGRE Masterclass course, which focuses on harnessing the power of Instagram for real estate.

For 2026, Ed Stulak upgraded his IGRE Masterclass with AI-powered Instagram growth strategies and advanced real estate branding systems that helped agents generate stronger online engagement and more qualified buyer leads.

82. P E Barnes @realestateandchill | 46.3 thousand

 

Barnes is a successful real estate influencer and acclaimed author of various books, including Real Estate and Chill. She focuses on educating novice investors and property dealers to make smart investments in their young careers.

In 2026, P E Barnes expanded her educational real estate brand through bestselling investment workshops, podcast appearances, and digital financial literacy campaigns focused on helping young professionals enter the property market confidently.

83. Mahsheed Barghisavar @mahsheedluxuryrealestate | 45.6 thousand

 

Mahsheed has been dealing in Nevada’s luxury housing market for more than fifteen years. Recently, she has opened up a branch of her luxury brokerage in California. Mahsheed is one of top real estate influencers who has her finger on the pulse of the market and helps her clients make the most out of their investments.

For 2026, Mahsheed Barghisavar expanded her luxury brokerage operations across Nevada and California with high-value residential listings and strategic partnerships aimed at attracting international investors seeking premium West Coast properties.

84. DJ Denner @djdenner | 44.9 thousand

 

DJ deals in the high and ultra-high luxury real estate in the Vancouver region. Despite the cut-throat competition in the area, DJ’s dynamic and ingenious marketing has set him apart in the local real estate market.

In 2026, DJ Denner expanded his Vancouver luxury property visibility through cinematic digital marketing campaigns and strategic collaborations with architecture and luxury lifestyle brands targeting affluent international homebuyers.

85. Derrick @flippingahouse | 44.7 thousand

 

Derrick is one of top real estate influencers who specializes in flipping houses and teaching others how to do it effectively. This real estate influencer and entrepreneur also guides new investors towards financial prosperity and literacy.

For 2026, Derrick expanded his house-flipping education business with advanced renovation walkthrough content, nationwide mentorship programs, and AI-assisted property sourcing tools designed for beginner and intermediate investors.

86. Rana Zand @realestatebyrana | 43.1 thousand

 

Before becoming a full-time realtor, Rana’s jobs allowed her to learn the ins and outs of customer service. Rana believes there is no higher honor than putting a roof over someone’s head. Her love for turning houses into homes makes her an admired agent in Orange County.

In 2026, Rana Zand strengthened her Orange County residential real estate business through highly personalized client services and social-driven property marketing campaigns focused on helping families find long-term dream homes.

87. Yuliya “Julie” Sidorevskaya @Juliesrealtymiami | 43.1 thousand

 

Julie prides on providing dream homes for her clients. Shortly after earning her broker’s license—and with the help of like-minded agents—Julie launched Julie’s Realty. Today, her company is among the leading firms in the South Miami real estate market.

In 2026, Julie Sidorevskaya expanded Julie’s Realty through luxury waterfront property campaigns and strategic relocation partnerships that helped attract affluent international buyers seeking premium homes across South Miami’s competitive housing market.

88. Cindy Ambuehl @cindyambuehl | 43.1 thousand

 

After 20 years in showbiz, Cindy transitioned into a real estate agent. She quickly became one of the most beloved names in the luxury real estate market through her work ethic and client-centered approach. Her resilience and grit have helped keep her business thriving even during the toughest of times.

For 2026, Cindy Ambuehl strengthened her luxury real estate influence through celebrity-focused residential transactions and premium lifestyle branding partnerships that further elevated her presence across Los Angeles’s elite housing market.

89. Logan Lester @lololester | 42.4 thousand

 

A former Miss Texas, Logan Lester was always passionate about real estate. Upon bursting on the scene, Logan climbed the ranks quickly and became one of the hottest young realtors in the market. This real estate influencer considers providing homes to be the noblest of acts.

In 2026, Logan Lester expanded her Texas real estate visibility through luxury residential marketing campaigns and highly engaging social content that positioned her as one of the region’s fastest-growing lifestyle-focused realtors.

90. Benjamin @ben.buys.houses | 42 thousand

 

Benjamin is a realtor, investor, and one of top real estate influencers who deals in properties throughout Houston. When he’s not selling houses or spending time with his wife and kids, Ben likes to coach others on how to make money. His posts on Instagram document his adventures in real estate.

For 2026, Benjamin expanded his Houston investment and coaching business through property acquisition partnerships and highly viewed educational content focused on helping families and beginner investors build sustainable long-term wealth.

91. Bryan Casella @bryancasella | 41.4 thousand

 

Bryan is the owner of eXp Realty and has been an active presence on social media since 2012. His early online ventures included posting videos about cars, lifestyle, and real estate strategies on his YouTube channel. Bryan enjoys a spot among one of the world’s most popular real estate influencers.

In 2026, Bryan Casella expanded his real estate coaching brand with advanced sales psychology training, large-scale entrepreneur networking events, and high-performing YouTube content focused on luxury sales and personal development.

92. Shelton Wilder @sheltonwilderestates | 38.8 thousand

 

Shelton is a luxury realtor and CEO of the Shelton Wilder Group—a real estate brokerage. Her clientele consists of affluent buyers, whom she charms with her likable personality. She has also appeared on the TV show Million Dollar Listing and is one of top real estate influencers

For 2026, Shelton Wilder expanded her luxury Los Angeles brokerage through celebrity-focused property campaigns and strategic collaborations with upscale design and hospitality brands targeting elite residential buyers.

93. Colton Lindsay @thewgr | 37.6 thousand

 

Colton is the CEO of the WGR—a real estate firm that deals in sales/purchases and coaching. His intense work ethic and love for all things real estate have made him a dominant realtor in the Utah area. Through his academy, this real estate influencer also coaches others who want to achieve financial freedom.

In 2026, Colton Lindsay expanded the WGR coaching ecosystem through AI-assisted realtor training systems and high-volume mentorship programs designed to help agents scale their businesses more efficiently across competitive Western markets.

94. Jerry Norton @flippingmastery | 34.6 thousand

 

As evident from the handle, jerry is a master at buying distressed properties, renovating them, and selling them at a fortune. He has been doing this since 2004, and there is no doubt about his mastery of flipping. He also has a YouTube channel with 206 thousand subscribers and is one of top real estate influencers.

For 2026, Jerry Norton expanded his Flipping Mastery platform with advanced property sourcing systems, renovation profitability training, and high-engagement YouTube tutorials focused on scaling real estate flipping businesses nationwide.

95. Dottie Herman @dottieherman | 34.2 thousand

 

Named the Richest Self-Made Woman in Real Estate by Forbes—along with several other accolades—Dottie is currently the CEO of Douglas Elliman. Under her leadership, the firm has seen immense growth, selling a whopping $27.4 billion worth of real estate in 2017.

In 2026, Dottie Herman continued leading Douglas Elliman through major luxury market expansions and strategic brokerage initiatives that strengthened the company’s influence across high-value residential markets throughout the United States.

96. Laura Giselle Foss @whiterussiaa | 33.3 thousand

 

The head of Foss Real Estate Group, Laura’s familiarity with San Diego has given her an unmatched knowledge of its real estate. She believes in empowering and educating her clients to make the right decisions rather than deciding for them.

For 2026, Laura Giselle Foss expanded Foss Real Estate Group through highly personalized relocation services and educational market content tailored for buyers seeking premium coastal properties throughout San Diego.

97. Brian Adamson @brian_adamson1 | 32.6 thousand

 

Brian is a realtor, investor, coach and one of top real estate influencers who teaches ways to make money through real estate. His students consist of both new and seasoned investors. Brian trains aspiring agents on the best ways to flip properties without any experience, money, or license.

In 2026, Brian Adamson expanded his investor education programs with large-scale online coaching communities and beginner-focused flipping tutorials designed to help aspiring real estate entrepreneurs build profitable businesses from scratch.

98. Bianca & Sara @your.sd.agents | 24.2 thousand

 

For those relocating to San Diego and looking for a place to call home, this pair of realtors are worth checking out. Bianca and Sara are top real estate influencers who achieved mainstream fame after appearing on the TV show Tiny House Hunting. The couple’s Instagram features lots of fun family moments, market news, and listings.

For 2026, Bianca and Sara expanded their San Diego real estate influence through highly engaging family-focused content, relocation partnerships, and neighborhood lifestyle campaigns aimed at attracting younger coastal homebuyers.

99. Loida Velazquez @loidavelas | 22.1 thousand

 

Loida, another team member of eXp Realty, has combined her marketing management background with her realty expertise to amass immense success and a big social media following. Loida posts regularly on her Instagram and youtube.

In 2026, Loida Velazquez strengthened her eXp Realty brand presence through digital marketing campaigns and bilingual social content that helped expand her audience among multicultural homebuyers and aspiring real estate professionals.

100. Sarah Johnston @adventuresintealestate | 21.9 thousand

 

Sarah’s likable personality and delightful humor have garnered the adoration of her clients and colleagues. Her fun-loving personality makes her a favorite for podcasts and interviews. Sarah loves sharing posts of herself playing golf, doing yoga, and spending time with her family.

For 2026, Sarah Johnston expanded her personality-driven real estate brand through podcast collaborations, lifestyle partnerships, and highly relatable social storytelling that continued resonating with family-oriented homebuyers and local audiences.

The Future of Top Real Estate Influencers

During the year of the pandemic, realtors who used the power of social media saw an increase in clients. Whereas realtors who failed to develop a social media presence suffered heavily. There is no doubt that the clout social media influencers possess is going to increase in the coming years, including the role of real estate influencers in marketing and selling top development projects.

Who Are Real Estate Instagram Influencers and Why Are They So Popular?

The real estate Instagram influencers are the people who have a large following on the social media platform and who can use that following to promote and sell properties. Often, these people have other jobs or businesses in addition to being real estate Instagram influencers, making them credible sources of information for those interested in buying or selling property. Some of the most well-known real estate Instagram influencers include Stefan Aarnio, Bryce Conway, and Grant Cardone.

Stefan Aarnio is a real estate investor, author, real estate Instagram influencer, and speaker who has over 375,000 followers on Instagram. He shares a lot of information about real estate investing on his account, and his followers often look to him for advice on buying and selling property. Bryce Conway is also one of the top real estate Instagram influencers, and an agent with Keller Williams Realty, which has over 290,000 followers on Instagram. He uses his account to share photos of properties he’s working on, as well as to give advice to those looking to buy or sell a property. Grant Cardone is a businessman, author, one of the top real estate Instagram influencers, and motivational speaker who has over 1.5 million followers on Instagram. He uses his account to share photos and videos of properties he’s selling, as well as tips for buying and selling property.

All three of these individuals are highly credible sources of information when it comes to real estate Instagram influencers and influencer marketing. They have a lot of experience in the industry and they’re great at using social media to promote their businesses. Anyone interested in buying or selling a property would be wise to follow these real estate Instagram influencers.

There are many reasons why real estate Instagram influencers are popular. To start, social media platforms like Instagram have given everyday people the ability to share their lives with friends and family all over the world in real time. This has created a need for people to find new and interesting content to share, and for most, that content revolves around what they’re doing or where they’re going.

For those looking to buy or sell a home, following a few real estate Instagram influencers can be a great way to stay up-to-date on the latest trends in the industry. Real estate Instagram influencers are often experts in their field, and they can provide valuable insights into what’s happening in the market. They can also help connect you with agents, lenders, and other professionals who can help you through the home buying or selling process.

Instagram is also a great platform for building relationships with potential buyers or sellers. By following real estate Instagram influencers, you can get to know them better and develop trust. This can be key when it comes time to do business with them.

Overall, there are many reasons why real estate Instagram influencers are popular. Their content is often relevant, timely, and helpful. They also have a large reach, which allows them to influence a lot of people. If you’re interested in buying or selling a home, following a few real estate Instagram influencers is a great way to get started.

TOP REAL ESTATE INFLUENCERS IN 2024 – FAQ

Sources:

1. Top Real Estate Influencers on Instagram by PropertySpark
2. Real Estate Influencers That Agents Should Know