A&E showcases brands to millions on social media...LEARN MORE
A&E is a digital agency that focuses on influencer marketing, social media management, and social media photo and video production. Our founders are two superstar digital influencers with over 2.3 MILLION followers on social media. We have a rich database with over 1,000,000 influencers spanning across various lifestyle industries. A&E works closely with Fortune 500 companies and other industry leaders to design and execute digital growth strategies known only to a few top influencers. A&E focuses on lifestyle, beauty, food, fashion, and travel brands.
Elma Beganovich is Georgetown Law attorney turned founder and digital marketer with her sister and partner, Amra Beganovich. She is the creator behind Amra & Elma, an influencer marketing agency based in Manhattan. She leads business development efforts with Fortune 500 companies, agencies and digital networks, and oversees A&E's press relations.
Amra Beganovich is a George Mason University economist working on World Bank projects turned influencer agency co-founder and CEO at Amra & Elma LLC. Amra specializes in having brands explode organically on social media and creating viral content. She is the creative director behind A&E and oversees any technological developments as needed in the ever-changing social media landscape.
Utilizing our database of over 1,000,000 influencers, including consumer and micro-influencers, this program focuses on finding micro-influencers, who match their target demographic on social media.Read More Show Less
This program designs campaigns focused around both micro and mid-tier influencers. Our account executives also host giveaways and curate social media feeds to shape brand's identity and unify messaging on digital.Read More Show Less
We utilize our proprietary technology and strategies known only by macro-influencers to grow brands without relying exclusively on ad dollars. Only a handful of macro influencers understand how to explode digitally without relying only on media buying. With our program, you can expect to gain 2,000-10,000 highly targeted monthly followers. Our technology searches for influencers who share a highly targeted demographic in order to give brands a direct access to their customer base.Read More Show Less
Our influencer directory helps find and match mega influencers and celebrities with brands. We work with mega influencers and celebrities to make the brand explode in the digital space. We hand select macro influencers and celebrities, who not only have a large following but a high engagement coupled with a strong reach and impressions by reviewing social media analytics and data insights.Read More Show Less
One of our core specialties includes producing social media content, photos and videos, which will go viral. We have approached social media as a science and carefully analyze the statistics of photos and videos, which the public wants to see and engage with.Read More Show Less
This is an all-encompassing effort on transforming a brand into social media stardom. Our superstar program focuses on gaining millions of followers by investing into media buying and growing organically through influencer campaigns, trips, giveaways and photo production. A brand can expect to reach in a compressed time period 10,000 to 100,000+ followers on a monthly basis.Read More Show Less
Johnson & Johnson’s goal was to build brand awareness around its new blister cushions by Compeed. The brand’s objective was to introduce the public to Compeed, which prevents and treats blisters, by engaging macro-influencers and celebrities to showcase how they use Compeed in their everyday lives and communicating to the public that the product was available in Walgreens. The campaign focused around the “Stiletto Squad,” an array of tastemakers with a mega following and stellar engagement on social media, showcasing the product in an everyday and relatable yet still an inspirational and a memorable setting.
We organized photo-shoots around Manhattan to present a day in a life of a strong, empowering and a busy woman. The campaign was published across macro influencers' blog posts and social media channels.
In partnership with Breast Cancer Research Foundation (BCRF), Sir Elton John and Elizabeth Hurley, Amra and Elma Beganovich hosted the red carpet event to showcase behind-the-scenes from celebrity red carpet appearances to series of short interviews. We used the new-media technology, mainly Instagram, to raise awareness surrounding the increasingly important cause of eliminating breast cancer through research.
The goal of the evening was to raise funds for the BCRF by hosting celebrities, macro-influencers and the press by brining in our social media expertise to spread awareness amongst the younger millennial group. The campaign was published on macro influencers' blog post, social media channels and BCRF's own social channels.
Uber’s goal was to build brand awareness surrounding its application in New York City. The brand’s objective was to showcase to the public at large how macro influencers were using the application in an everyday yet inspirational and a fun setting. The brand also organized a series of partnerships during NYFW or its summer series invite only concerts that made it a fun, an eventful and an exciting experience to use the application.
We organized a series of photo-shoots – from airports to the chic avenues of Soho - around Manhattan to present the application in an everyday and busy setting of a New Yorker. The campaign was published across macro influencer’s blog posts and social media channels.
HTC’s goal was to build brand awareness surrounding its new One A9 mobile phones, available in an array of metallics from gold to sleek silver and black. The brand’s objective was to showcase its new technology, like its main camera with sapphire covered lens to its fingerprint sensors, to consumers interested in photography and lifestyle. The brand aimed to expand its new product into the US market.
We organized a series of photo-shoots in Uptown and Lincoln Center to showcase HTC’s new mobile phones to inspire U.S. consumers to take action to check out the One A9 mobile phones. The campaign was published across macro influencers' blog posts and social media channels.
With its new product ANEW, Avon wanted to focus on increasing brand awareness by using top macro influencers to showcase the product in their everyday setting. Our goal was to display ANEW in a way that would educate the audience while maintaining the clean and effortless aesthetic AVON is known for. The editorial production took place in an indoor loft in New York that allowed for images to be bright and airy. The macro influencers were photographed with the products with the focus on their skin and their daily beauty routine.
Campaign Description: Charming Charlie is a retail brand, which has over 350 stores nationwide. Our job was to fortify the brand’s social footprint and penetrate into the millennial market by engaging influencers nationwide to expose the brand to millions of highly targeted consumers.
Goal: The goal of the influencer campaign was to make Charming Charlie relevant in the digital space by engaging influencers to reach the millenial target demographic. Our target was 50-150 micro influencers (with a following of between 10k-100k) to post about Charming Charlie’s products.
Results: We reached over 4 million followers in 3 months; there were 300 highly targeted micro influencers committed, by signing agreements, to post about the brand and its stores.
Campaign Description: Anthropologie’s very own Puristry, USDA certified organic skincare collection, launched in May, 2017. Our job was to create the brand’s identity on social media through content creation, both in-house photo production and directing influencer content. We launched a nationwide influencer campaign to expose the line to millions of highly targeted consumers.
Goal: The goal of the influencer campaign was to expose influencers and the target market to the brand launch. Our target was 50-100 micro influencers per month (with a following of between 10k-100k) to post about Anthropologie’s new organic skincare line.
Results: We reached over 3.5 million followers in 3 months with a conservative budget. 210 highly targeted micro influencers committed, by signing agreements, to post about the campaign.
Campaign Description: Based in Brooklyn, New York, Power Up snacks target everyday consumers looking to bring a more gourmet side to their on-the-go snacks and consumers looking to add a kick to their homemade healthy recipes. Our goal was to define their target market and find mom and fitness influencers, who will convey the brand’s message. We launched a nationwide influencer campaign to expose the products to millions of highly targeted consumers and raise awareness about the brand's e-commerce launch.
Goal: Our goal was to flood social media with influencer marketing (Instagram, Facebook, Twitter, Pinterest, and blog posts) for Power Up, expand their target demographic and drive website traffic. Our target was 50-100 micro and mid sized influencers per month, (with a following of between 5k-100k) to post about Power Up's affordable yet high quality ingredients and products.
Results: we reached over 8,500,000 followers in 7 months and 462 highly targeted micro influencers.
We'd love to hear from you. For business inquiries, including price lists, blog and social media posts, please contact: Jessica Miller (marketing) at firstname.lastname@example.org.
You can also use the contact form.