social media fun facts

TOP SOCIAL MEDIA FUN FACTS IN 2023

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Social media has become an integral part of our lives. It’s hard to believe that only a decade ago, social media was something that only a handful of people used and today billions of people around the world use it.

Did you know that the most liked post on Instagram is a photo of an egg with 56 million likes? Or that 98% of users have tried the things they saw on Pinterest? YouTube also boasts some pretty impressive statistics, such as the 1 billion hours of videos being watched on the site every day. And almost 7.2% of traffic on the world’s largest search engine comes from people looking for the term “Google”.

Here are more fun facts about some of the most popular social media platforms!

Social Media Fun Facts in 2023 (Editors Choice)

  • The most liked post on Instagram is a photo of an egg with 56 million likes
  • Facebook’s like and share buttons are viewed more than 10 million times every day
  • There are approximately 390 million Twitter accounts that have zero followers
  • Pizza, steak, and sushi are some of the most popular foods on Instagram
  • Almost 7.2% of traffic on the world’s largest search engine comes from people looking for the term “Google”

Top 24 Social Media Fun Facts in 2023!

SOCIAL MEDIA FUN FACTS #1 –  3.96 billion people worldwide are using social media, which equates to approximately 55% of the total global population

According to a report from datareportal.com, at the start of 2022, 3.96 billion people worldwide are using social media, which equates to approximately 55% of the total global population. And when you consider the monthly active users for some of the most popular platforms, it’s easy to see why social media is such a powerful tool.

For example, Facebook has 2.89 billion monthly active users, followed by Youtube with 2.291 billion, while WhatsApp and Instagram boast 2 billion and Twitter has 396 million. Even newer platforms like Snapchat and TikTok are seeing impressive growth, with 918 million and 1 billion monthly active users respectively. Pinterest has 459 million active users, while Linkedin and Reddit have 250 million and 450 million users respectively.

SOCIAL MEDIA FUN FACTS #2 – almost 7.2% of traffic on the world’s largest search engine comes from people looking for the term “Google”

It may seem counterintuitive, but a large number of people end up searching for the term “Google” on Google itself. According to data, almost 7.2% of traffic on the world’s largest search engine comes from people looking for the term “Google”. This statistic is even more impressive when you consider that Google is not the only way to find information on the internet.

Social media fun facts

SOCIAL MEDIA FUN FACTS #3 – pizza, steak, and sushi are some of the most popular foods on Instagram

Pizza, steak, and sushi are some of the most popular foods on Instagram. Pizza is the most widely Instagrammed food, with over 62.3 million posts tagged #pizza. Sushi comes in second, with over 33.5 million posts tagged #sushi. Steak is the third most popular food on Instagram,  with over 15.6 million posts tagged #steak.

Social media fun facts

SOCIAL MEDIA FUN FACTS #4 – people spend roughly 15% of their waking lives using social media

The most recent data from the Global Web Index reveals that people spend a significant amount of their time using social media. On average, each person uses or visits 7.4 different platforms each month, and spends close to 2½ hours per day using social media. This means that people spend roughly 15 percent of their waking lives using social media. When considering the entire world, this amounts to more than 10 billion hours spent on social media each day. In other words, people are spending the equivalent of 1.2 million years of human existence on social media every day.

SOCIAL MEDIA FUN FACTS #5 – 500 000 new users join Facebook every day

With over 2.89 billion active users, Facebook is one of the most popular social media platforms in the world. And it shows no signs of slowing down – every day, 500 000 new users join Facebook, which translates into 6 new profiles being created every second!

SOCIAL MEDIA FUN FACTS #6 – the most liked post on Instagram is a photo of an egg with 56 million likes

The most liked post on Instagram is a photo of an egg with 56 million likes. This photograph was posted on January 4, 2019 by the account @world_record_egg, which has since amassed over 4.8 million followers. The motivations behind the mass liking of this particular image are unclear; some have speculated that it was part of a social media experiment, while others have posited that it was simply a case of internet users collectively finding humor in the mundane.

Social media fun facts

SOCIAL MEDIA FUN FACTS#7 – an estimated 439 million pins are saved each year for Valentine’s Day and 183 million pins are saved each year during New Year’s

According to business.pinterest.com insights, an estimated 439 million pins are saved each year for Valentine’s Day. Similarly, 183 million pins are saved each year during New Year’s.

Social media fun facts

SOCIAL MEDIA FUN FACTS #8 – 75% of the world’s women and 63% of the world’s men use Facebook

Research shows that women are more likely than men to use social media platforms such as Facebook. In fact, a recent study found that overall, 75% of the world’s women use Facebook, while only 63% of the world’s men use this social media platform.

SOCIAL MEDIA FUN FACTS #9 – there are approximately 390 million Twitter accounts that have zero followers

It is estimated that there are approximately 390 million Twitter accounts that have zero followers. This means that a large number of people are using the site without being followed by anyone else. On the other hand, the most followed Twitter account, according to Statista, is of Barack Obama, who has around 132 million followers.

Social media fun facts

SOCIAL MEDIA FUN FACTS #10 – Facebook’s like and share buttons are viewed more than 10 million times every day on websites around the world

Facebook’s like and share buttons are viewed more than 10 million times every day on websites around the world, making it one of the most widely used social media tools!

Social media fun facts

SOCIAL MEDIA FUN FACTS #11 – more than 50 billion photos and videos are uploaded to Instagram since its first day

Since its creation, Instagram has become one of the world’s most popular social media platforms. With over 2 billion active users, it’s no surprise that a staggering amount of content is shared on the site every day. According to recent estimates, more than 50 billion photos and videos are uploaded to Instagram since its first day.

Social media fun facts

SOCIAL MEDIA FUN FACTS #12 – as of 2021, Cristiano Ronaldo has 295.9 million Instagram followers and an average post cost of $1,604,000

Cristiano Ronaldo, Dwayne Johnson, and Ariana Grande are the most expensive Instagram influencers by average post cost, according to Hopper HQ. As of 2021, Cristiano Ronaldo has 295.9 million followers and an average post cost of $1,604,000. Dwayne Johnson has 242.1 million followers and a $1,523,000 average post cost. Ariana Grande has 240 million followers and $1,510,000 average post cost.

SOCIAL MEDIA FUN FACTS #13 – more than 60% of Snapchat users in the United States are under the age of 25

According to statistics, more than 60% of Snapchat users in the United States are under the age of 25. This is not surprising given the popularity of the platform among young people. In fact, almost 73% of the US population between 18 and 24 use Snapchat. The platform offers a unique blend of messaging and media sharing capabilities that appeal to this age group.

Social media fun facts

SOCIAL MEDIA FUN FACTS #14 – 1 billion hours of videos are being watched on YouTube every day

According to YouTube, a staggering 1 billion hours of videos are being watched on YouTube every day. That’s the equivalent of over 100,000 years of content being consumed every single day! And with more than 500 hours of video being uploaded to the site every minute, it’s clear that YouTube is only going to continue to grow in popularity.

Social media fun facts

SOCIAL MEDIA FUN FACTS #15 – tweets that include one or two hashtags have 21% more engagement than tweets without any hashtags

When it comes to Twitter engagement, hashtags matter. In fact, tweets that include one or two hashtags have 21% more engagement than tweets without any hashtags!

SOCIAL MEDIA FUN FACTS #16 – is available in over 90 countries and supports 80 languages, which covers approximately 95% of the internet population

Youtube was founded in 2005 and has since become one of the most popular websites on the internet. According to Alexa, YouTube is the second-most visited website in the world, behind only Google. It is available in over 90 countries and supports 80 languages, which covers approximately 95% of the internet population.

SOCIAL MEDIA FUN FACTS #17 – 98% of users have tried the things they saw on Pinterest

Research shows that a staggering 98% of users have tried the things they saw on Pinterest, and if someone else showcases the product on the app, the likelihood of a sale increases by a whopping 67%. This is likely due to the fact that Pinterest is a visual platform that allows users to get a real sense of what a product looks like and how it can be used.

SOCIAL MEDIA FUN FACTS #18 – 2 new members join LinkedIn every second

On average, 2 new members join LinkedIn every second. With up to 830 million members in more than 200 countries and regions, LinkedIn provides an opportunity to connect with potential employers, customers, and colleagues from all walks of life.

Social media fun facts

SOCIAL MEDIA FUN FACTS #19 – the swipe-up rate on Snapchat is 5 times higher than on any other social media platform

While Snapchat may have a smaller user base than some of its competitors, it actually offers a much higher swipe-up rate. In fact, the swipe-up rate on Snapchat is 5 times higher than on any other social media platform. This means that users are more likely to interact with the content shared on Snapchat.

SOCIAL MEDIA FUN FACTS #20 – more than 70% of what users watch on Youtube is determined by the algorithm

YouTube’s recommendation algorithm is a powerful tool that shapes what users watch on the site. The algorithm takes into account a variety of factors, including geographic location, viewing history, and search keywords. Based on this data, YouTube suggests videos that it thinks the user will find interesting. As a result, the algorithm has a major influence on what content is consumed on YouTube. In fact, more than 70% of what users watch on the site is determined by the algorithm, YouTube’s product chief Neal Mohan says at CES.

SOCIAL MEDIA FUN FACTS #21 – an average of 350 000 tweets are sent every minute

Every day, millions of people log onto Twitter to share their thoughts and opinions on the latest news, trends, and celebrity gossip. In fact, according to recent data, an average of 350 000 tweets are sent every minute. That means that in the time it takes you to read this paragraph, there will be thousands of new tweets posted! It also means that if you are brand, you may want to invest into professional content creators, example includes essay writing service EssayPro, to polish up your branding by developing branding guidelines for Twitter, devising a content calendar, and making sure you stand out amongst millions of users who are trying to share their message. 

SOCIAL MEDIA FUN FACTS #22 – male users account for 53.9% of the total Youtube viewing population

Although YouTube is open to users of all genders, a recent study found that male users account for 53.9% of the total viewing population, while female users make up only 46.1%. The largest visitor base of YouTube is made up of 18-25 year olds, who comprise 81% of the total population. This is followed by the 26-35 year age category with 71% of users. In third and fourth place are the 36-45 and 46-55 age groups with 67% and 66% of users respectively. Last place is given to the 56 year and upwards category with 58% of visitors.

SOCIAL MEDIA FUN FACTS #23 – half a billion Facebook stories are posted every day

Half a billion Facebook stories are posted every day, with users sharing everything from personal thoughts to news and media. The popularity of Stories is likely due to the fact that they provide a quick and easy way to share information, without the need for a long-form post.

SOCIAL MEDIA FUN FACTS #24 – Twitter’s logo bird is named Larry Bird

Twitter was originally founded under the name Friendstalker. The name was changed to Twwtr a few months later, before finally settling on Twitter. The name change was inspired by the concept of “twittering”, which refers to the short bursts of communication exchanged between birds. This is reflected in Twitter’s logo, which features a stylized bird. The bird’s name is Larry Bird, named after the famous NBA player.

Social Media Fun Facts – What’s Hot on Social Media This Year?

With over 3 billion users worldwide, social media has become one of the most popular activities globally. People of all ages and from all walks of life are using social media to connect with others, share experiences, and stay up-to-date on current events. On average, people spend approximately 15% of their waking hours using social media, which equates to roughly one hour out of every eight. While some may view this as a waste of time, there is no denying that social media has had a profound impact on the way we communicate and interact with each other.

In many ways, social media has made the world a smaller place by bringing people together from all corners of the globe. For better or for worse, social media is here to stay and its influence will only continue to grow in the years to come.

 

What Is a Social Media Marketing Campaign and How to Develop One?

 

A social media marketing campaign is a planned and structured series of activities that use social media platforms to achieve a business goal or objective. The goal of a social media marketing campaign is to create, manage, and execute a plan that promotes a brand, product, or service using social media channels.

The objectives of a social media marketing campaign can vary, but typically include things like increasing brand awareness, driving website traffic, or generating leads and sales. A social media marketing campaign usually starts with setting campaign goals and developing target audience profiles. From there, a content strategy and schedule are created, along with schedules for creating and publishing content.

Once the campaign plan is in place, the next step is implementing it by creating and publishing content, tracking results, and making adjustments as needed. A social media marketing campaign should be regularly monitored and tweaked as needed to continue achieving desired results.

There are a few key things to consider when developing a social media marketing campaign. Perhaps the most important is identifying your goals and objectives. What do you hope to achieve through social media? Are you looking to drive traffic to your website, increase brand awareness, or create leads and sales? Once you know what you’re trying to achieve with your social media marketing campaign, it’s easier to determine which channels and tactics will be most effective.

Another important step in developing a social media marketing campaign is creating a strategy. What platforms will you use? What content will you create and share? How often will you post? Who will manage your social media accounts through your social media marketing campaign? All of these factors need to be considered when putting together a social media marketing campaign.

Once your goals and strategy are in place, it’s time to start creating content. This can include everything from blog posts and videos to infographics and memes. Be sure to vary your content types, and think about what your target audience would find interesting and engaging.

Finally, when developing a social media marketing campaign, it’s important to track your results and adjust your strategy as needed. Use analytics tools to track how much traffic is coming from social media, what kind of engagement you’re getting, and how many leads and sales are being generated. If something isn’t working, make changes accordingly.

Developing a successful social media marketing campaign can be a lot of work, but it’s well worth it when done correctly. By following the steps above, you can create a campaign that achieves your business goals and helps you grow your online presence.

It is also important to note that a social media marketing campaign become so popular in recent years because it is an effective way to reach a large number of people. Social media platforms have a large number of users, and by using them to market a product or service, a business can reach a large number of potential customers quickly and easily.

Additionally, social media platforms are free or relatively inexpensive to use, which makes them an affordable way to market a product or service. Finally, social media marketing campaign allows businesses to tailor their marketing messages to specific demographics, which helps to ensure that the messages are reaching the right people.