19 Sep 25 TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS IN 2025
Holiday crafts feel like that one friend who shows up late but somehow makes the party better. People think DIY is about saving money, but it’s really about control, about making things exactly how you picture them in your head. There’s something comforting about cutting paper, gluing glitter, and hoping it all sticks. It’s messy, sometimes frustrating, and still people come back to it year after year. The internet has made it worse in the best way, because now you see someone making ornaments out of clay or an advent calendar from cereal boxes and suddenly you’re knee-deep in supplies you swore you’d never buy.
Some influencers make it look effortless, but you know they probably burned a few candles too close to the garland before it worked. Still, there’s this quiet joy in watching them figure it out. Even if you never touch a glue gun, the tutorials pull you in, like background noise that feels oddly soothing. Holidays are complicated already, but crafts remind you it’s okay to slow down and just make something with your hands. Amra and Elma shares that it’s not about perfect bows or picture-ready wreaths, it’s about a little bit of fun that lingers longer than the wrapping paper.
25 TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS IN 2025 (Quick View)
| # | Name | Followers (est., multi-platform) | Industry |
|---|---|---|---|
| 1 | LaurDIY (Lauren Riihimaki) | ≈ 18,000,000 | DIY & Crafts, Seasonal Decor |
| 2 | DIY Dani (Dani Klaric) | ≈ 8,000,000 | DIY Decor, Vintage Styling, Holiday Decor |
| 3 | Mr. Kate (Kate Albrecht & Joey Zehr) | ≈ 7,500,000 | Home Makeovers, DIY, Holiday Decor |
| 4 | The Sorry Girls (Kelsey & Becky) | ≈ 4,000,000 | DIY, Upcycling, Seasonal Projects |
| 5 | Lone Fox (Drew Scott) | ≈ 4,000,000 | Home Decor DIY, Styling, Holiday Decor |
| 6 | Jennifer Maker | ≈ 2,600,000 | Cricut Crafts, Paper Crafts, Holiday Makes |
| 7 | Red Ted Art (Maggy Woodley) | ≈ 1,600,000 | Kids Crafts, Paper, Holiday & Seasonal Crafts |
| 8 | A Beautiful Mess (Elsie & Emma) | ≈ 1,400,000 | Lifestyle DIY, Decor, Seasonal Ideas |
| 9 | Sugar & Cloth (Ashley Rose) | ≈ 1,000,000 | Colorful DIY, Party & Holiday Crafts |
| 10 | Craftberry Bush (Lucy Akins) | ≈ 900,000 | Artful Decor, DIY, Seasonal Styling |
| 11 | Oh Joy! (Joy Cho) | ≈ 800,000 | Lifestyle, Colorful DIY, Holiday Party Ideas |
| 12 | AuntieTay (Tay) | ≈ 700,000 | Cricut & Vinyl Crafts, Seasonal Projects |
| 13 | Karen Kavett | ≈ 700,000 | Graphic DIY, Paper & Gift Crafts, Holidays |
| 14 | The House That Lars Built (Brittany Watson Jepsen) | ≈ 700,000 | Paper Crafts, Colorful Decor, Holiday Projects |
| 15 | Lia Griffith | ≈ 650,000 | Papercraft, Cricut, Seasonal Florals & Decor |
| 16 | Studio DIY (Kelly Mindell) | ≈ 750,000 | Party Crafts, Color Pop DIY, Holidays |
| 17 | Handmade Charlotte (Rachel Faucett) | ≈ 500,000 | Family Crafts, DIY, Holiday Projects |
| 18 | Oh Happy Day (Jordan Ferney) | ≈ 450,000 | Party DIY, Printables, Seasonal Crafts |
| 19 | Poppytalk (Jan Halvarson) | ≈ 400,000 | Design Crafts, DIY, Seasonal Ideas |
| 20 | Damask Love (Amber Kemp-Gerstel) | ≈ 300,000 | Paper Crafts, Cricut, Seasonal & Kids Crafts |
| 21 | Paper & Stitch (Brittni Mehlhoff) | ≈ 300,000 | Modern DIY, Home Crafts, Holiday Styling |
| 22 | The Craft Patch (Jennifer P.) | ≈ 250,000 | Home & Holiday Crafts, Printables, DIY Decor |
| 23 | Lily Ardor | ≈ 250,000 | DIY Decor, Furniture Hacks, Seasonal Crafts |
| 24 | Crafts by Amanda (Amanda Formaro) | ≈ 240,000 | Kids & Family Crafts, Holiday Projects |
| 25 | Crafty Lumberjacks (Dennis & Andrew) | ≈ 220,000 | DIY Decor, TV Segments, Holiday Crafts |
25 TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS IN 2025
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #1. LaurDIY (Lauren Riihimaki)
LaurDIY, also known as Lauren Riihimaki, built a massive community with her colorful, playful approach to crafts. She started with YouTube tutorials that made DIY feel approachable, mixing humor with creativity. Over the years, her holiday projects, from ornaments to festive decor, became fan favorites. She balances her influencer career with brand partnerships and occasional reality TV appearances. Lauren’s ability to keep crafts trendy yet easy has made her a household name. For many, she’s the go-to for seasonal inspiration that feels both stylish and fun.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #2. DIY Dani (Dani Klaric)
Dani Klaric is known for her retro-inspired DIY projects and a love for bold colors and vintage styling. Her TikTok and Instagram presence skyrocketed thanks to short, clever videos showcasing room makeovers. During the holidays, Dani puts a nostalgic twist on decor, often incorporating thrifted finds into festive creations. She’s become a voice for Gen Z DIY enthusiasts who crave both creativity and personality. Her content often blends fashion, design, and crafts, making her platform feel dynamic. Dani’s mix of humor and design savvy keeps her audience deeply engaged.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #3. Mr. Kate (Kate Albrecht & Joey Zehr)
Mr. Kate is the creative duo of Kate Albrecht and Joey Zehr, famous for their dramatic home makeovers. Their YouTube channel blends renovation with whimsy, making even large-scale DIY projects feel playful. For holidays, they create themed spaces that transform ordinary rooms into festive showpieces. Their content bridges lifestyle and entertainment, offering practical tips alongside big reveals. With millions of subscribers, they’ve turned DIY into binge-worthy entertainment. They’re widely respected for making design approachable without losing flair.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #4. The Sorry Girls (Kelsey & Becky)
Canadian creators Kelsey MacDermaid and Becky Wright, known as The Sorry Girls, have mastered the art of DIY with sustainability in mind. Their YouTube channel features tutorials on decor, upcycling, and stylish seasonal crafts. During the holidays, they share creative takes on ornaments, gift wrapping, and cozy home decor. Their approachable, budget-friendly methods resonate with audiences who want chic without overspending. They’ve built a reputation for making DIY accessible to both beginners and design enthusiasts. The Sorry Girls’ influence extends across partnerships with major lifestyle brands.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #5. Lone Fox (Drew Scott)
Drew Scott, the creator behind Lone Fox, specializes in stylish home decor DIYs. His content has a clean, modern feel that attracts viewers seeking elevated design. For the holiday season, Drew shares unique decor ideas that mix neutral palettes with festive touches. His YouTube tutorials are detailed yet simple enough to follow, even for beginners. He often integrates thrift store flips into his content, adding creativity to affordable decorating. Drew’s influence has grown as a voice for tasteful, minimalist holiday crafts.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #6. Jennifer Maker
Jennifer Maker is celebrated for her Cricut crafts and detailed tutorials. Her holiday projects often include intricate paper ornaments, cards, and personalized gifts. With a focus on teaching, she breaks down complex designs into easy, step-by-step instructions. Her blog and YouTube channel attract both beginners and seasoned crafters. She’s known for her patience and ability to make technology-driven crafts fun. Jennifer has become a trusted source for seasonal inspiration and creative learning.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #7. Red Ted Art (Maggy Woodley)
Maggy Woodley, known as Red Ted Art, focuses on crafting with kids and families. Her projects often feature simple materials like paper, glue, and recyclable items. Holiday crafts, from Advent calendars to handmade ornaments, are staples on her platforms. Her YouTube tutorials are warm, clear, and highly practical for parents. Maggy’s emphasis on accessible creativity has made her a leader in children’s DIY. She’s loved worldwide for making crafting with kids both fun and stress-free.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #8. A Beautiful Mess (Elsie & Emma)
Sisters Elsie Larson and Emma Chapman run A Beautiful Mess, a lifestyle blog turned DIY empire. Their holiday crafts combine vibrant color palettes with playful nostalgia. Over time, they’ve expanded into podcasts, products, and photography. Their projects often inspire cozy, family-friendly seasonal traditions. They’ve become trendsetters in blending lifestyle content with design tutorials. A Beautiful Mess is a cornerstone in the online DIY world, especially during festive seasons.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #9. Sugar & Cloth (Ashley Rose)
Ashley Rose, the face behind Sugar & Cloth, is known for her bright, colorful style. Her blog and Instagram showcase party-ready crafts and whimsical decor. For holidays, Ashley creates DIYs that are equal parts cheerful and photo-worthy. Her content often inspires tablescapes, gift wrap, and creative seasonal treats. Sugar & Cloth has become a hub for audiences craving pops of joy in their homes. Ashley’s attention to detail makes her projects perfect for both everyday fun and festive celebrations.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #10. Craftberry Bush (Lucy Akins)
Lucy Akins, the creator of Craftberry Bush, blends artistry with home decor. Her watercolor paintings often inspire her holiday projects, from ornaments to wall art. She shares DIYs that are elegant yet approachable for families. Her seasonal crafts frequently highlight nature, textures, and cozy themes. Lucy has built a loyal following for her thoughtful, artistic perspective. Craftberry Bush feels like a mix of fine art and practical DIY inspiration.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #11. Oh Joy! (Joy Cho)
Joy Cho’s platform Oh Joy! merges design, color, and lifestyle. Her DIY projects often lean toward playful, graphic aesthetics. Holidays bring out her most imaginative crafts, especially for parties and entertaining. She’s worked with major retailers to bring her cheerful style to wider audiences. Her influence goes beyond crafts into fashion and brand collaborations. Oh Joy! stands out for making holiday projects feel whimsical and design-forward.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #12. AuntieTay (Tay)
AuntieTay is known for her Cricut and vinyl crafts community. Her YouTube tutorials guide crafters through making personalized holiday decor and gifts. She has built an active membership base of DIY enthusiasts. Tay’s approachable teaching style makes cutting machine projects less intimidating. She consistently updates her content with new holiday designs. AuntieTay is a leading voice for tech-savvy holiday crafting.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #13. Karen Kavett
Karen Kavett is a DIY YouTuber with a graphic design background. Her projects often focus on paper crafts, gift wrap, and handmade decor. Holidays bring her most creative side, with themed crafts that blend function and design. She’s known for breaking down projects with humor and practicality. Karen appeals to both casual crafters and design students. Her unique mix of design knowledge and DIY creativity makes her stand out.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #14. The House That Lars Built (Brittany Watson Jepsen)
Brittany Watson Jepsen, creator of The House That Lars Built, is celebrated for her colorful paper crafts. Her holiday projects often include oversized decorations and whimsical themes. She brings an artistic, Scandinavian-inspired touch to her DIYs. Brittany also runs workshops and offers printable patterns for fans. Her content has a joyful, maximalist aesthetic that draws big audiences. The House That Lars Built is a go-to for bold holiday inspiration.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #15. Lia Griffith
Lia Griffith has carved a niche in papercraft and Cricut design. Her projects feature lifelike paper flowers, ornaments, and seasonal displays. She runs a membership site that provides patterns and tutorials. Lia’s attention to detail makes her work appealing to advanced crafters. Holidays are her busiest season, with an endless stream of downloadable projects. Her ability to merge artistry and instruction has made her a staple in DIY communities.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #16. Studio DIY (Kelly Mindell)
Kelly Mindell, founder of Studio DIY, is known for her bold and playful style. Her crafts often feature bright colors, quirky designs, and themed parties. Holiday content includes statement-making decor and fun family activities. She’s collaborated with major brands to showcase seasonal ideas. Kelly’s approach makes DIY less about perfection and more about joy. Studio DIY has become a household name for anyone seeking cheerful holiday projects.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #17. Handmade Charlotte (Rachel Faucett)
Rachel Faucett runs Handmade Charlotte, a family-oriented craft platform. Her projects focus on parents crafting alongside kids. Holidays highlight recipes, activities, and decor that families can enjoy together. She emphasizes using affordable, accessible materials. Rachel’s blend of crafts and lifestyle content has built a loyal following. Handmade Charlotte is treasured for bringing creativity into everyday family life.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #18. Oh Happy Day (Jordan Ferney)
Jordan Ferney’s Oh Happy Day brand is built around parties, printables, and joyful crafts. Her holiday content focuses on making celebrations colorful and approachable. She’s a pioneer in creating blog-based DIY communities. Jordan’s work often goes viral thanks to her fun, photo-ready ideas. Her brand has expanded into events and creative product lines. Oh Happy Day inspires audiences to see holidays as opportunities to create and celebrate.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #19. Poppytalk (Jan Halvarson)
Jan Halvarson of Poppytalk highlights design, crafts, and seasonal inspiration. Her blog features a mix of DIY tutorials and curated lifestyle content. For holidays, she showcases stylish, minimal crafts with a modern edge. Poppytalk appeals to those who prefer design-led creativity. Jan’s influence has grown internationally through collaborations and features. Her platform has become a trusted source for modern craft aesthetics.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #20. Damask Love (Amber Kemp-Gerstel)
Amber Kemp-Gerstel, also known as Damask Love, is a paper craft expert. She’s been featured on TV for her approachable DIY projects. Holidays bring her boldest, most colorful ideas, often aimed at families. She encourages creativity that’s inclusive and fun for all ages. Her blog and Instagram reflect her energetic personality. Damask Love has become a favorite for audiences seeking playful, bright holiday crafts.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #21. Paper & Stitch (Brittni Mehlhoff)
Brittni Mehlhoff’s Paper & Stitch is focused on modern, minimalist DIY. Her projects emphasize styling, home decor, and seasonal touches. For holidays, Brittni creates decor that feels chic and contemporary. She’s admired for showing how simple materials can look elevated. Her photography-driven content is polished yet approachable. Paper & Stitch inspires audiences looking for modern takes on festive crafts.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #22. The Craft Patch (Jennifer P.)
The Craft Patch, created by Jennifer P., features a variety of seasonal and home DIYs. She shares tutorials for holiday printables, wreaths, and creative storage. Her blog is family-oriented, making crafts simple and fun. Jennifer appeals to audiences who want practical projects with a festive spin. Her seasonal series often become widely shared on Pinterest. The Craft Patch is loved for being approachable and inspiring.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #23. Lily Ardor
Lily Ardor creates DIY projects that emphasize home styling and affordability. Her crafts often transform basic items into standout decor. During holidays, Lily shares table settings, wreaths, and cozy seasonal hacks. Her photography style gives projects a magazine-like polish. She’s gained traction on Instagram for her creative transformations. Lily’s audience appreciates her ability to balance style with accessibility.
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TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #24. Crafts by Amanda (Amanda Formaro)
Amanda Formaro runs Crafts by Amanda, a site known for kid-friendly and seasonal DIYs. Her projects often include simple crafts for families and classrooms. Holidays are central to her content, with endless tutorials for all ages. She focuses on approachable designs that anyone can replicate. Amanda’s decades of crafting experience make her a trusted resource. Crafts by Amanda is especially popular among parents and teachers.
TOP DIY INFLUENCERS WITH HOLIDAY CRAFTS #25. Crafty Lumberjacks (Dennis & Andrew)
Dennis and Andrew, the duo behind Crafty Lumberjacks, mix humor with crafting. They’re known for their TV appearances and approachable style. Holiday content is their specialty, from ornaments to quirky decor. Their projects bring a sense of fun and inclusivity to DIY. They’ve built a loyal following through authenticity and entertainment. Crafty Lumberjacks are beloved for making seasonal crafting accessible and lighthearted.
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CONCLUSION
There’s always this point after the holidays where the crafts are still hanging around, and they look kind of charming even when the lights are packed away. Some projects fall apart, glitter trails across the floor, and yet no one regrets the time spent. The influencers who share these ideas probably know their creations won’t last forever, but maybe that’s the point. It’s temporary joy, like cookies that disappear too quickly or candles that burn down before January.
People scroll through tutorials long after the season ends, bookmarking ideas they’ll probably forget until next year. There’s something weirdly comforting in that cycle. The crafts don’t have to be perfect, they just have to exist. And maybe that’s why these creators keep doing what they do, because someone out there is looking for a little spark in the middle of the chaos. It feels small, but small can be enough. And sometimes, that’s what carries people into the new year, scraps of paper and a memory of glue on their hands.
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