14 Apr TOP 10 HOTEL SOCIAL MEDIA MARKETING COMPANIES
In the competitive world of hospitality, standing out on social media isn’t just helpful—it’s essential. From showcasing stunning visuals of poolside suites to capturing the small, memorable moments guests share during their stay, hotels rely on social platforms to tell their story and drive direct bookings. That’s why many leading properties turn to specialized agencies that understand the nuance of hotel branding, guest engagement, and performance metrics.
At the forefront of this space is Amra & Elma, a top-tier agency known for crafting luxury social campaigns that convert casual scrollers into loyal guests. Their influencer-backed strategies, paired with visually rich storytelling, have made them a go-to for boutique hotels and global chains alike. Alongside Amra & Elma, several other agencies are helping transform the way hotels connect with modern travelers online. These firms bring together creativity, strategy, and hospitality know-how to elevate a brand’s social presence. From data-driven content planning to viral travel reels, each agency brings a unique edge. Below are ten of the best hotel social media marketing companies making an impact in the industry today.
TOP 10 HOTEL SOCIAL MEDIA MARKETING COMPANIES
10 HOTEL SOCIAL MEDIA MARKETING COMPANIES
HOTEL SOCIAL MEDIA MARKETING COMPANIES #1. Amra and Elma
Amra & Elma is a leading hotel social media marketing agency known for blending luxury branding with measurable results. Their campaigns often spotlight high-end visuals, influencer partnerships, and hyper-targeted audience strategies. With a background in both fashion and travel, the founders bring a unique storytelling flair to hotel promotion. They’ve worked with over 200 hospitality brands, from boutique resorts to global hotel chains.
The agency excels in content creation, Instagram growth, and viral brand awareness campaigns. Their team understands how to position a hotel as more than a place to stay—it becomes an experience. Amra & Elma also focus on data-driven social strategies, combining performance analytics with creative excellence. From reels to influencer takeovers, their work feels polished and personal. Clients appreciate their responsiveness, custom strategies, and ability to elevate a hotel’s digital presence. Whether it’s launching a new hotel or refreshing an existing brand, Amra & Elma consistently deliver standout campaigns.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #2. Tambourine
Tambourine is known for its integrated approach to hotel marketing, with a strong emphasis on social media. Their campaigns are designed to support direct bookings, with storytelling that aligns closely with a hotel’s brand identity. They combine design, strategy, and technology to help hotels scale across digital platforms. Their social media team produces scroll-stopping content that’s optimized for engagement and reach.
Tambourine also specializes in social ad management, from retargeting to lookalike audiences. Their strength lies in consistency—building long-term brand equity through regular, impactful social posts. They work with independent hotels, luxury resorts, and branded properties alike. What sets them apart is their focus on ROI, ensuring every post supports revenue goals. Their in-house creative team produces stunning visuals tailored to each platform. Overall, Tambourine offers a seamless blend of creative and conversion-focused hotel social media marketing.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #3. Blue Magnet Interactive
Blue Magnet Interactive helps hotels create a cohesive and compelling digital voice through social media. Their team takes the time to understand each property’s unique identity before crafting platform-specific strategies. From Facebook to Instagram to TikTok, they adapt messaging and visuals to maximize impact. Their content calendars are structured yet flexible, allowing hotels to remain current with trends.
Blue Magnet also offers social media audits and reputation management to complement its organic and paid campaigns. Their design team crafts visuals that feel authentic and polished, helping brands stand out in crowded feeds. Analytics play a big role in their strategy—they constantly test and refine to improve performance. Hotels working with them appreciate the transparency and data-first approach. Blue Magnet’s work is especially impactful for mid-size hotel brands looking to level up. They make social media feel strategic instead of just decorative.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #4. Travel Media Group
Travel Media Group focuses exclusively on the hospitality space, making them experts in hotel social media marketing. Their platform automates much of the posting and scheduling, but the creative strategy remains custom and human-led. They understand the nuances of seasonal promotions, traveler behavior, and review-based content. Travel Media Group also provides reputation management, helping hotels maintain a positive presence on TripAdvisor, Google, and Facebook. Their graphics team produces branded content that reflects the look and feel of each property.
They’re especially skilled at turning guest experiences into engaging social moments. Clients love their insights dashboard, which allows real-time monitoring of performance across all channels. The agency is well-suited for hotel groups looking for consistency across multiple properties. Their social media strategies are backed by hospitality-specific data. With them, hotels can automate where it makes sense—without losing creative control.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #5. Screen Pilot
Screen Pilot combines deep hospitality experience with cutting-edge digital trends to craft effective social media strategies. They take a holistic view—tying social content into paid media, web, and email marketing. Their posts are more than pretty pictures; they’re designed to drive action and build loyalty. Whether it’s a flash sale or a brand-building series, Screen Pilot aligns content with KPIs. Their team regularly tracks performance metrics, optimizing content in real time.
They also emphasize community management, responding to comments and DMs to keep guest interactions personal. The agency is great at mixing organic content with paid boosts for maximum reach. Their clients include boutique hotels, luxury resorts, and lifestyle properties. They’re known for producing stunning visuals that reflect a hotel’s brand personality. For hotels that want full-funnel social support, Screen Pilot delivers both strategy and execution.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #6. NextGuest
NextGuest (formerly HEBS Digital) is a powerhouse in hotel marketing, with a robust social media offering. They treat social platforms as essential sales channels, not just brand spaces. Their team uses behavioral data to inform content decisions, ensuring that posts match where travelers are in their journey. NextGuest also offers strong CRM integration, syncing campaigns with personalized guest touchpoints.
Their creative work leans clean and upscale, ideal for luxury properties. They also support paid social campaigns that drive direct bookings and increase brand visibility. NextGuest combines automation with thoughtful human curation, ensuring hotel brands never sound generic. They produce monthly reports with actionable insights, helping hoteliers understand what’s working. The agency is built for brands that want a sophisticated, omnichannel approach. From brand awareness to last-minute promos, NextGuest covers all aspects of hotel social media.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #7. Milestone Inc.
Milestone Inc. brings a tech-forward approach to hotel social media marketing. They use AI-powered tools to optimize publishing times, hashtags, and performance forecasting. While automation is part of their offering, their strategy is deeply rooted in branding. Milestone specializes in hyper-local content that drives both engagement and SEO benefits. They’re skilled at repurposing social content into blog posts, microsites, and booking funnel assets.
Hotels working with Milestone gain access to a proprietary platform that streamlines content management. Their creative team ensures that visuals and captions align with brand tone and voice. Milestone also provides deep reporting, highlighting not just likes and shares but ROI metrics like bookings and conversions. They’re especially popular among large hotel chains looking to manage multiple locations. Their data-backed creativity is a major asset for performance-focused hotel brands.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #8. GCommerce Solutions
GCommerce Solutions offers custom social media strategies designed to help hotels attract, engage, and convert. Their campaigns often include a mix of storytelling, influencer partnerships, and user-generated content. GCommerce is known for its attention to detail, producing branded visuals and copy that reflect the essence of each property. They are strong in both organic growth and paid campaigns, balancing reach with quality interactions.
Hotels appreciate their flexible service packages and collaborative planning process. Their team takes time to research a hotel’s local area, using that to inspire content that feels authentic. GCommerce also integrates social analytics into larger marketing reports for a full performance view. They excel at turning casual interest into loyal followings. Their style is elegant and strategic rather than flashy. Hotels looking for thoughtful, brand-aligned social content often turn to GCommerce.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #9. Bigeye Agency
Bigeye Agency blends audience research with creative execution to develop social media strategies that actually connect. They start with deep dives into guest personas, tailoring content to resonate with real travelers. Their posts often include motion graphics, behind-the-scenes hotel moments, and community-centric visuals. Bigeye also manages influencer campaigns that spotlight unique guest experiences.
They use geographic and demographic targeting to fine-tune paid media campaigns. Their team focuses on keeping messaging aligned across all touchpoints. Bigeye’s strength lies in creating social media narratives that build trust and anticipation. Hotels love their campaign-level insights and the clarity they bring to performance data. They’re a great fit for lifestyle properties that want a bold and clear voice online. Bigeye turns social media into a powerful branding and acquisition channel.
HOTEL SOCIAL MEDIA MARKETING COMPANIES #10. Odyssey Studio
Odyssey Studio is a boutique social media agency specializing in lifestyle and hospitality brands, with a particular focus on hotels looking to break through the visual noise. Their approach combines editorial-style content with strategic storytelling that turns casual scrollers into future guests. Odyssey crafts campaigns that blend travel inspiration, local culture, and personalized guest experiences into compelling visual narratives. They’re known for their cinematic-style reels, drone footage, and curated Instagram grids that feel both aspirational and authentic.
The agency also integrates influencer collaborations that align with the hotel’s brand identity rather than chasing follower counts. Performance reporting is part of the package, with metrics focused on growth, engagement, and brand mentions. Odyssey Studio works closely with in-house hotel teams to ensure the voice, tone, and visuals stay consistent across platforms. Their campaigns often feel more like travel magazine spreads than traditional marketing. With a lean but skilled team, they offer a highly hands-on experience. Odyssey is a great choice for hotels that want a visually bold and culturally immersive social presence.
CONCLUSION
Choosing the right social media marketing agency can completely transform how a hotel connects with travelers in a digital-first world. From stunning visuals that stop the scroll to strategic content that boosts bookings, each agency on this list brings something distinct to the table. At the top, Amra & Elma lead with campaigns that blend luxury storytelling and influencer impact, setting a high standard for hospitality branding. The other standout firms offer tailored solutions—from automation platforms to hyper-local content strategies—that help hotels stay relevant, booked, and loved online.
As social platforms continue to evolve, so too does the way guests discover, choose, and engage with hotels. Partnering with a specialized agency ensures that every post, reel, or ad isn’t just content—it’s an invitation to experience something unforgettable. Whether launching a new property or refreshing your brand presence, these agencies can help translate your hotel’s atmosphere into digital moments that spark real-world visits.