09 Jun 7 TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS
The top influencer agencies for alcohol and beverage brands highlight how influencer campaigns are one of the most powerful ways to drive visibility, credibility, and product trial. With social platforms dominating consumer attention, brands in this space are turning to top influencer agencies to create buzz, shape lifestyle narratives, and reach legal-age audiences through authentic creator partnerships. From craft beer to fine wine and ready-to-drink cocktails, these agencies understand how to balance creative storytelling with compliance and performance.
Amra and Elma taps into moments that matter—happy hours, celebrations, and seasonal rituals—to embed brands into culture and conversation. The agencies featured below are experts in navigating advertising regulations while delivering content that feels organic and engaging. Whether launching a new flavor, driving foot traffic to tastings, or building long-term brand love, these firms offer the creative direction, talent management, and strategy needed to thrive.
7 TOP INFLUENCER AGENCIES FOR ALCOHOL & BEVERAGE BRANDS
7 INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS LEADING THE WAY
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #1. Amra & Elma
Amra & Elma is a leading influencer agency with deep expertise in promoting alcohol and beverage brands. The agency has worked with global names like Moët & Chandon, Budweiser, and Heineken. They specialize in crafting immersive influencer campaigns that highlight the lifestyle aspect of drinking culture. Their team understands the regulatory nuances of alcohol advertising and blends compliance with creativity.
With a focus on Instagram, TikTok, and experiential activations, they help brands build aspirational stories. Amra & Elma uses data to identify micro and macro influencers who drive real purchasing behavior. They also offer full production services, from creative direction to post-campaign reporting. Beverage brands appreciate their focus on quality over quantity and their global reach. Their campaigns consistently generate strong ROI in both awareness and conversions. Based in NYC, the agency is known for being highly hands-on and innovative.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #2. The Shelf
The Shelf is a full-service influencer marketing agency that works with many lifestyle and beverage brands. Their campaigns are built around storytelling and analytics, making them a strong fit for wine, beer, and spirits promotions. The agency offers in-house creative direction and data-driven influencer matching. They’re particularly strong in targeting millennial and Gen Z demographics who engage with beverage content.
Their team uses a custom platform to analyze influencer authenticity, audience match, and content performance. Beverage clients value The Shelf’s attention to branding and campaign alignment. They excel in creating seasonal content such as summer cocktails or festive pairings. The agency also has experience in driving in-store sales via localized influencer events. Their campaigns have helped emerging alcohol brands become cult favorites. The Shelf blends creative intuition with measurable business results.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #3. HireInfluence
HireInfluence is known for its premium, white-glove influencer services that align well with luxury and artisanal alcohol brands. Their campaigns focus on high-end storytelling that reflects the sophistication of spirits like whiskey, wine, or champagne. They work closely with creators to curate elevated content that builds brand prestige. The agency also manages live event coverage, which is a perfect fit for tastings and launches.
Their vetting process ensures influencer authenticity and audience relevance. Alcohol and beverage brands work with them to reach affluent and aspirational audiences. HireInfluence often pairs influencers with mixologists and sommeliers for deeper content. The agency provides detailed post-campaign analytics with visual dashboards. Their team excels in international campaign coordination and cultural targeting. HireInfluence offers both scale and boutique-level service.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #4. Open Influence
Open Influence offers tech-enabled influencer marketing services for consumer-facing brands, including alcohol and beverages. They have built an AI-powered platform that helps brands match with the best influencers. Their campaigns are tailored to target specific demographics, such as urban millennials or cocktail enthusiasts. Open Influence excels in delivering scalable, multi-market campaigns that feel personal.
They’ve worked with spirit brands to launch new flavors or highlight bar partnerships. The agency helps ensure all content adheres to advertising standards across regions. Their creators are skilled in producing polished, professional videos and photos. Beverage clients trust them for their transparency, analytics, and strategic planning. The team also supports influencer activations at events and festivals. Open Influence is ideal for data-focused beverage marketers who want speed and scale.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #5. Viral Nation
Viral Nation offers full-scale influencer marketing and talent management, serving alcohol and beverage companies seeking major visibility. They have the infrastructure to run global campaigns and measure every KPI. Viral Nation’s influencers include celebrities, top creators, and niche experts, making them a fit for both mass-market and boutique brands. Their team handles content creation, compliance, and cross-platform amplification.
Beverage clients work with them to launch new products or dominate peak seasons like summer or holidays. They’ve executed campaigns with massive reach across the U.S., Europe, and Asia. Their in-house production and editing team ensures top-tier content. Viral Nation also offers user-generated content packages for long-tail engagement. Their campaigns have helped several beverage startups achieve viral growth. The agency is a powerhouse for bold, high-scale campaigns.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #6. Collective Voice
Collective Voice is a creator commerce platform with deep experience in lifestyle and beverage verticals. Their model blends influencer marketing with affiliate tools, allowing alcohol brands to track conversions precisely. They work with creators who share authentic lifestyle content, often integrating beverages into social rituals and hosting. The agency provides real-time analytics and flexible campaign structures.
Alcohol brands benefit from their creator relationships across blog, Instagram, and TikTok channels. Collective Voice also enables curated product collections and brand showcases. Their approach works especially well for new product discovery or gifting campaigns. The team ensures FTC compliance and age-targeted content delivery. Brands get access to influencer insights before and after campaigns. Collective Voice is ideal for alcohol marketers seeking commerce-driven influencer results.
TOP INFLUENCER AGENCIES FOR ALCOHOL AND BEVERAGE BRANDS #7. Goat Agency
Goat Agency runs high-performance influencer campaigns for global brands, including in the alcohol and beverage space. Their campaigns focus on measurable outcomes like click-throughs, sign-ups, and brand lift. Goat uses a proprietary data engine to select influencers based on engagement, conversion history, and audience demographics. Their team is well-versed in international alcohol advertising regulations.
They create content for every funnel stage—from awareness to action. Beverage brands trust them to deliver ROI, whether through product launches or seasonal pushes. Goat has executed campaigns for ready-to-drink cocktails, craft beer, and energy drinks. They’re known for agile execution and strong reporting systems. Their international presence makes them a top choice for global beverage rollouts. Goat Agency blends performance marketing with creative flair.
CONCLUSION
Choosing the right influencer agency can make all the difference for alcohol and beverage brands looking to stand out in a crowded market. The agencies on this list have a proven track record of blending creativity with compliance, crafting campaigns that not only generate buzz but also drive real consumer action.
From large-scale activations to niche creator partnerships, they understand the unique dynamics of marketing in this space. As digital and social channels continue to evolve, partnering with an experienced agency ensures that your brand stays relevant, visible, and ahead of the trends. Whether you’re a legacy label or a new entrant, these agencies offer the expertise to elevate your brand through the power of influence.