02 May TOP 7 INFLUENCER MARKETING AGENCIES FOR STARTUPS
Influencer marketing agencies for startups are helping emerging brands cut through the noise and build instant credibility. From early product launches to full-scale brand rollouts, these agencies specialize in matching startups with the right creators to drive engagement and growth. At the forefront is Amra & Elma, known for their data-driven strategies and deep influencer networks across fashion, beauty, tech, and lifestyle. Whether you’re bootstrapped or VC-backed, partnering with an agency that understands your niche and scale potential is essential.
Many of these firms offer end-to-end services—creative direction, influencer sourcing, campaign execution, and ROI tracking—tailored specifically for startups. They also bring platform expertise, from TikTok virality to long-form YouTube storytelling. This list highlights seven standout agencies that are particularly well-suited to startup brands in 2025. Each brings a unique strength, whether it’s storytelling, automation, or deep creator partnerships. Below, we explore why these agencies are worth watching.
TOP 7 INFLUENCER MARKETING AGENCIES FOR STARTUPS
1. Amra & Elma
2. The Shelf
3. Ubiquitous
5. Viral Nation
6. Carusele
7. Obviously
7 INFLUENCER MARKETING AGENCIES FOR STARTUPS LEADING THE WAY
INFLUENCER MARKETING AGENCIES FOR STARTUPS #1. Amra & Elma
Amra & Elma is a premier influencer marketing agency tailored for startups aiming to make a bold impression. Founded by two successful influencers, the agency blends personal brand-building expertise with advanced digital marketing strategies. Their campaigns are known for generating high ROI and delivering tangible, measurable growth for early-stage companies. Startups benefit from their access to over 1 million influencers across Instagram, TikTok, and YouTube.
Amra & Elma specializes in full-service solutions, including influencer discovery, campaign execution, and analytics. They’re especially strong in fashion, beauty, tech, and lifestyle verticals. The agency’s boutique approach ensures personalized attention and rapid scalability. With in-house production and PR services, they offer more than just matchmaking. Their work has been featured in Forbes, Financial Times, and Business Insider. For startups looking to punch above their weight, Amra & Elma brings both the strategy and network to make it happen.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #2. The Shelf
The Shelf is a data-driven influencer marketing agency that excels in helping startups reach niche audiences with precision. They combine storytelling with performance metrics to create campaigns that are not only creative but also conversion-focused. The agency uses proprietary software to identify influencers whose audiences match a startup’s ideal buyer persona. They have experience across industries, from wellness to fintech, making them highly adaptable to startup needs.
The Shelf is known for executing campaigns that balance brand awareness with direct response strategies. Their full-service offering includes influencer sourcing, content creation, compliance, and ROI tracking. For startups with limited time and lean teams, this all-in-one model is especially attractive. Their team also prides itself on crafting influencer strategies that integrate seamlessly with a brand’s existing marketing funnel. Case studies show how they’ve scaled startups with minimal initial brand recognition. They stand out by blending strategic rigor with strong creative direction.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #3. Ubiquitous
Ubiquitous is a fast-growing influencer marketing agency that specializes in working with startups ready to scale rapidly on platforms like TikTok and YouTube. Their core strength lies in data-backed creator partnerships designed to drive viral traction. Ubiquitous simplifies influencer campaigns by managing everything from outreach and negotiation to creative briefing and results tracking. Their large creator database allows startups to find authentic matches that convert audiences into customers.
One of their key differentiators is speed—startups often see campaign results within days of launch. The agency tailors messaging to be both brand-consistent and platform-optimized. Ubiquitous has helped numerous direct-to-consumer startups break through the noise with relatable, shareable content. They also provide clear attribution models that help startups understand how influencer spend drives growth. With a heavy emphasis on ROI, Ubiquitous aligns closely with startup KPIs. Their agile workflow is ideal for startups in high-growth or test-and-learn phases.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #4. HireInfluence
HireInfluence is a full-service influencer marketing agency with a strong reputation for bespoke campaigns that resonate with target audiences. They focus on storytelling, positioning, and creative concept development—key areas that startups often need help refining. The agency has worked with Fortune 100s but remains deeply committed to supporting emerging brands with premium strategies. HireInfluence’s influencer selection process goes beyond metrics, emphasizing brand fit, tone, and credibility.
Their campaigns have spanned everything from national product launches to micro-influencer awareness pushes. Startups benefit from their white-glove approach, especially when entering crowded or competitive spaces. The agency supports cross-platform campaigns across Instagram, TikTok, and even blogs and podcasts. Their team handles all campaign logistics, including contracts, usage rights, and FTC compliance. With a commitment to brand safety and quality, HireInfluence is ideal for startups wanting a polished yet personal touch. Their long-term relationship focus means startups can scale with consistency.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #5. Viral Nation
Viral Nation blends influencer marketing with talent management, content production, and social media strategy—making it a powerful choice for startups looking for multi-layered growth. They’re especially effective for startups wanting to break into tech-savvy or global markets. Viral Nation’s proprietary analytics engine helps identify high-performing creators that align with a startup’s brand vision. They are known for managing large-scale, impactful campaigns that generate strong brand recall.
Startups benefit from Viral Nation’s in-house creative teams, which ensure influencer content feels native yet polished. Their services go beyond social, extending into NFTs, AI marketing, and metaverse activations. The agency is frequently tapped by startups in esports, fintech, and gaming. Campaign tracking is real-time, giving startups agility in optimization. Viral Nation’s full-spectrum marketing capabilities make them a standout partner for founders ready to invest in scale and experimentation. Their hybrid approach merges influencer reach with cutting-edge marketing tactics.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #6. Carusele
Carusele is a performance-focused influencer marketing agency built for startups that want transparency, efficiency, and measurable impact. Their campaigns are optimized in real time using proprietary data tools that evaluate content quality, reach, and audience engagement. Carusele stands out with its focus on guaranteed performance metrics such as impressions, engagements, and click-through rates. For startups, this means clearer alignment between campaign spend and business outcomes.
Their process starts with identifying audience segments and building influencer partnerships tailored to those groups. The agency also repurposes influencer content into high-performing paid ads, extending the value of each campaign. Their emphasis on ROI makes them a strategic partner for startups with strict budgets. Carusele’s cross-functional team handles content development, amplification, and performance reporting. They’ve worked with brands in CPG, health, and retail—often helping small teams compete with larger rivals. For results-oriented startups, Carusele’s methodology offers both structure and creativity.
INFLUENCER MARKETING AGENCIES FOR STARTUPS #7. Obviously
Obviously is a tech-forward influencer marketing agency that builds scalable campaigns for startups with ambitious growth targets. Their proprietary platform simplifies influencer sourcing, onboarding, and performance tracking, making them ideal for startup teams that need speed and automation. Obviously emphasizes long-term creator relationships, which helps build authentic, sustained visibility for new brands. The agency is well-versed in scaling campaigns from micro-influencers to celebrity endorsements, depending on a startup’s stage and goals.
Obviously’s in-house creative team ensures each influencer partnership reflects the brand’s tone and positioning. They provide detailed post-campaign reporting, highlighting top-performing content and insights for future optimization. Startups appreciate their responsiveness and ability to move fast with testing. With experience across wellness, fashion, tech, and DTC brands, their strategies are adaptable and proven. Obviously also supports global influencer campaigns for startups ready to enter new markets. Their hybrid of automation and human oversight makes them efficient and effective.
CONCLUSION
Selecting from the top influencer marketing agencies for startups can shape not just your brand visibility but your overall growth trajectory. Each agency on this list—led by Amra & Elma—offers distinct advantages depending on your goals, whether it’s speed, scale, storytelling, or strategic targeting. Startups benefit most from partners that balance creativity with performance, while also understanding the fast-paced, resource-limited environment new brands operate in.
From full-service campaign execution to real-time analytics and global influencer access, these agencies provide the tools to turn early-stage ideas into widely recognized names. As consumer trust continues to shift toward influencer voices, startups that invest early in these partnerships are more likely to build loyal communities and achieve scalable success. The right agency isn’t just a service provider—it’s a growth catalyst. Whether you’re launching your first campaign or ready to expand globally, aligning with one of these top-tier agencies can set the tone for lasting impact.