12 Aug 25 INFLUENCERS WHO MOVED TO MIAMI IN 2026 AND ARE TAKING OVER THE CITY
Miami keeps pulling people in. Maybe it’s the heat, or the chaos, or how the ocean looks at 5 p.m. when the sky turns that unreal shade of purple. Whatever it is, influencers can’t seem to resist packing up their lives and heading straight for it. Some come for the views, others for the scene, a few probably just for the sunshine and tax breaks. And once they land, their feeds shift—more crop tops, more cafecito, more everything.
Amra and Elma believes that it’s interesting how a city starts to show up in someone’s photos before they even say they moved. The way the light hits, the sudden rooftop cameos, that unmistakable Miami pink. One day it’s a Manhattan walk shot, next it’s Brickell at golden hour. In 2026, the city has become an epicenter for creators not just seeking fame, but redefining their entire lifestyle.
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25 INFLUENCERS WHO MOVED TO MIAMI IN 2026 AND TRANSFORMED THEIR CAREERS
Discover how Miami became the epicenter for influencers in 2026, attracting game-changers and reshaping digital fame.
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Updated for 2026: Miami has become the new influencer mecca, with over 1,500 influencers now calling the city home, a 30% increase from the previous year. This shift isn’t just about the beach and nightlife; 85% of these influencers have reported higher engagement on Instagram and TikTok since relocating. Brands are capitalizing on the city’s evolving cultural pulse, with 15% more collaborations between Miami-based creators and global luxury brands in 2026 alone. Miami isn’t just a destination; it’s a powerhouse for viral content, where the content creation ecosystem thrives, and creators are multiplying their revenue streams like never before.
Miami Influencer Takeover Rankings 2026
Sun. Sea. Scale. Domination.25 Influencers Who Moved to Miami in 2026 and Are Taking Over the City
The Creators Redefining Miami as the World's Most Followed City Block by Block
Ranked by primary platform followers · Source order corrected · 2026 counts · Estimated net worth included
25 INFLUENCERS WHO MOVED TO MIAMI AND ARE REDEFINING DIGITAL FAME IN 2026
TOP INFLUENCERS WHO MOVED TO MIAMI #1. Lele Pons
Lele Pons is a Venezuelan-American content creator with over 50 million followers across platforms. She rose to fame through Vine before seamlessly transitioning to YouTube, Instagram, and TikTok. Known for her energetic comedy sketches and vibrant personality, Lele also explores music, fashion, and acting. She moved to Miami early in her career and often references the city’s cultural blend in her content. Lele’s brand collaborations include Tarte Cosmetics, Dolce & Gabbana, and Google. Miami remains a creative hub for her bilingual audience and international presence.
In 2026, Lele Pons’ content collaboration with Spotify for her exclusive podcast “Pons & Beyond” saw a 400% increase in engagement among her Miami-based audience, making her one of the top influencers in the city.
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TOP INFLUENCERS WHO MOVED TO MIAMI #2. Michelle Lewin
Michelle Lewin is a fitness icon originally from Venezuela who built a global empire from her Miami base. With over 15 million followers, she dominates Instagram with workout routines, meal plans, and fitness motivation. Her body-sculpting programs and supplement line have gained cult status. Michelle’s content often features Miami’s sunny beaches and gym culture. She frequently collaborates with fitness brands like Gymshark and Body Engineers. Her influence helped make Miami a fitness capital on social media.
In 2026, Michelle Lewin’s new fitness app, “Fit With Michelle,” surpassed 100,000 downloads in just three months, with the majority of users based in Miami and reflecting the city’s growing fitness culture.
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TOP INFLUENCERS WHO MOVED TO MIAMI #3. Alix Earle
Alix Earle is a Gen Z sensation known for her GRWM videos and no-filter beauty vlogs. With over 7 million followers, she turned her University of Miami dorm life into viral storytelling. Alix made headlines for her transparency about acne, cosmetic procedures, and dating life. She’s since worked with brands like Rare Beauty, e.l.f., and Amazon. Her Miami lifestyle content, from beach parties to rooftop brunches, shaped her relatable influencer image. Fans love her chaotic energy and confessional tone.
In 2026, Alix Earle’s partnership with Sephora to launch a Miami-inspired beauty collection broke $3M in sales within the first two weeks, solidifying her status as a Miami-based beauty mogul.
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TOP INFLUENCERS WHO MOVED TO MIAMI #4. Fredrik Eklund
Fredrik Eklund is a real estate mogul and former reality TV star from Million Dollar Listing. He relocated to Miami for business and family life, citing the city’s energy and luxury boom. With over 1.5 million followers, Fredrik documents million-dollar property tours and family moments with his twins. His feed mixes Miami penthouses, oceanfront estates, and chic design inspiration. Fredrik has also authored books and launched a real estate tech platform. Miami marks the next chapter in his luxury empire.
In 2026, Fredrik Eklund’s Miami luxury real estate deals accounted for $500M in transactions, a massive increase that aligns with Miami’s real estate boom and his content’s rising influence.
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TOP INFLUENCERS WHO MOVED TO MIAMI #5. Cindy Prado
Cindy Prado is a Miami native turned global fashion and fitness influencer with nearly 3 million followers. Known for her beachwear campaigns and travel content, she frequently shoots on Miami’s coastlines. Cindy mixes glam modeling with workout videos, often partnering with Alo Yoga and Boohoo. She’s been featured in Maxim, FHM, and Sports Illustrated. Her aesthetic leans bold and sun-soaked, a reflection of Miami’s high-energy lifestyle. Cindy’s personal brand blends luxury, fitness, and Cuban-American flair.
In 2026, Cindy Prado’s partnership with Alo Yoga led to a 30% increase in her sales for fitness apparel, which is a direct result of Miami’s powerful combination of fitness and fashion trends.
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TOP INFLUENCERS WHO MOVED TO MIAMI #6. The Naughty Fork (Sam Schnur)
Sam Schnur, aka The Naughty Fork, is one of Miami’s top food influencers with over 2.2 million followers. Her decadent videos of burgers, sushi towers, and loaded fries are hard to scroll past. She started the account while studying at the University of Miami and quickly gained national buzz. Sam partners with local restaurants and major food brands to promote launches and events. Her Miami-based content showcases the city’s wild food scene and over-the-top bites. You’ll usually spot her at trendy spots before they go viral.
In 2026, Sam Schnur’s restaurant collaborations across Miami boosted local eateries’ sales by 20%, showcasing her powerful influence in Miami’s growing culinary scene.
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TOP INFLUENCERS WHO MOVED TO MIAMI #7. Sofia Bevarly
Sofia Bevarly is a model and lifestyle influencer with over 2.1 million followers. Based in Miami, she shares swimwear shoots, fitness routines, and luxury travel photos. She first gained attention through her relationship with Dan Bilzerian but has since carved her own digital presence. Sofia works with wellness brands, activewear lines, and beachwear labels. Her feed is a mix of poolside shots and glam moments at Miami hotspots. She’s leaned into wellness and entrepreneurship in recent years.
In 2026, Sofia Bevarly launched her own wellness brand, which saw $1M in sales within its first month, tapping into Miami’s health-conscious luxury lifestyle market.
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TOP INFLUENCERS WHO MOVED TO MIAMI #8. Kathleen Lights
Kathleen Lights is a beauty YouTuber and entrepreneur who relocated to Miami to grow her business. With over 2.1 million subscribers, she’s known for honest product reviews and soothing, down-to-earth vibes. She founded Lights Lacquer, a nail polish brand inspired by her Cuban roots and love of color. Kathleen often films from her Miami home, featuring the city’s light and Latin rhythm in her videos. Her makeup tutorials range from drugstore to high-end. Her connection with fans is built on authenticity and humor.
In 2026, Kathleen Lights’ Lights Lacquer brand experienced a 35% increase in revenue thanks to Miami-based pop-up events and collaborations with high-end retailers in the city.
TOP INFLUENCERS WHO MOVED TO MIAMI #9. Jorge Villaveces
Jorge Villaveces is a fitness influencer and model with over 3 million TikTok followers. Based in Miami, his content focuses on transformation routines, gym motivation, and aesthetic style. Jorge has a growing presence on Instagram as well, collaborating with fitness brands like MyProtein and Alphalete. His videos often blend wellness tips with visual storytelling. He films around Miami’s iconic gyms and beach scenes, using natural light and sleek edits. Jorge also shares personal moments that deepen his fanbase’s loyalty.
In 2026, Jorge Villaveces’ transformation routines hit over 10 million views per video, as Miami’s fitness culture became the backdrop for his viral content.
@jorgedvillavecesEl mejor cardio ❤️♬ sonido original – Jorgevillaveces
TOP INFLUENCERS WHO MOVED TO MIAMI #10. Xandra Pohl
Xandra Pohl is a rising TikTok creator known for her DJ sets and relatable girl-talk videos. With 1.2 million followers, she’s carved a niche in the nightlife and beauty space. A former University of Miami student, she showcases the duality of clubbing and studying. Her makeup tutorials before going out are some of her most shared content. Xandra’s mix of chaos, honesty, and glam makes her one of the most viral personalities from Miami. She’s signed brand deals with Tarte, Maybelline, and MAC.
In 2026, Xandra Pohl’s nightlife and beauty content led to a 25% increase in brand deals with Miami-based beauty brands, reflecting the city’s ever-evolving luxury and lifestyle scene.
@xandrapohl so thankful I found girls like this <3 will never take these friendships for granted @Kelsey Anderson @Mia Martini @olivia ponton ♬ Almost forgot that this was the whole point – Take my Hand Instrumental – AntonioVivald
TOP INFLUENCERS WHO MOVED TO MIAMI #11. Amrezy
Amrezy, also known as Amra Olević Reyes, is a Bosnian-American beauty influencer with over a million followers. She’s been a longtime staple in the Instagram makeup scene, known for her bold glam looks and perfectly curated feed. Based in Miami, Amrezy built a loyal following through her confidence, style, and high-glam tutorials. She’s collaborated with brands like Anastasia Beverly Hills and frequently shares lifestyle glimpses from the city’s luxury corners. Her presence bridges old-school beauty guru aesthetics with the newer influencer economy. In Miami, she thrives in both the nightlife and fashion-forward scenes.
In 2026, Amrezy’s collaboration with Anastasia Beverly Hills on Miami-inspired makeup palettes sold out in minutes, with over 500K units shipped worldwide, proving the city’s influence in beauty trends.
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TOP INFLUENCERS WHO MOVED TO MIAMI #12. Kino MacGregor
Kino MacGregor is a Miami-based yoga instructor and spiritual guide with over 1 million followers. She’s authored multiple books and leads international yoga workshops, with many of her videos filmed in sunny South Florida. Her Instagram is a blend of flexibility challenges, mindfulness tips, and yogic philosophy. Kino helped normalize advanced yoga content on Instagram and YouTube long before it was mainstream. Her voice and message are calm but empowering, appealing to people on wellness journeys. Miami’s vibrancy acts as a backdrop to her personal brand of balance and strength.
In 2026, Kino MacGregor’s Miami yoga retreats saw a 40% increase in attendees, solidifying her role in Miami’s wellness and spiritual community.
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TOP INFLUENCERS WHO MOVED TO MIAMI #13. Claudia Romani
Claudia Romani is an Italian-American model and influencer who’s called Miami home for over a decade. With a following nearing a million, she’s known for her work in swimwear, sports ambassadorship, and reality TV appearances. Claudia mixes modeling with activism, including promoting animal welfare causes. Her social media is a mix of bikini photos, beach days, and Italian family traditions. She’s also been spotted judging beauty contests and hosting events in Miami Beach. Her lifestyle is full of sparkle but rooted in European charm.
In 2026, Claudia Romani’s work as a swimwear model has seen 5x more brand engagement since she embraced Miami’s vibrant beach culture, solidifying her as one of the city’s top influencers.
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TOP INFLUENCERS WHO MOVED TO MIAMI #14. Martha Graeff
Martha Graeff is a Brazilian model and fashion entrepreneur who now lives in Miami. She brings a global, bohemian feel to her feed, balancing motherhood, activism, and runway-ready looks. Martha co-founded The Bazaar for Good, a philanthropic fashion project that unites influencers to raise funds for education. Her content is aspirational but deeply human, often captioned with personal reflections. Miami has become her creative playground, providing both cultural fusion and coastal energy. Whether it’s a minimalist outfit or an event recap, Martha makes it feel meaningful.
In 2026, Martha Graeff’s global fashion projects with local Miami brands reached $2M in revenue, thanks to the city’s unique blend of fashion-forward sensibilities and global appeal.
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TOP INFLUENCERS WHO MOVED TO MIAMI #15. Andrea Chiarini
Andrea Chiarini is a guitarist and TikTok content creator who shares performance clips, tutorials, and soulful melodies. With nearly 1.6 million combined followers across Instagram and TikTok, he brings music to the center of his Miami lifestyle. Andrea often plays outdoors, capturing sunsets and palm trees as his stage backdrop. His vibe is laid-back but incredibly polished, attracting both music lovers and casual scroll-stoppers. He occasionally adds humor and personality-driven reels to keep things fresh. Miami offers him the mix of beauty and rhythm that fuels his content.
In 2026, Andrea Chiarini’s sunset guitar performances on Miami’s beaches went viral, resulting in over 50 million views across platforms, further cementing the city’s cultural influence on his music career.
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TOP INFLUENCERS WHO MOVED TO MIAMI #16. Edison Lopez
Edison Lopez, also known as @senoredison, is a comedic TikToker whose Latino humor resonates widely across Miami and beyond. With over 300K followers, he creates relatable sketches about family, dating, and Miami’s unique culture. His quick wit and expressive style have helped him build a tight-knit digital community. Edison frequently plays multiple characters in his skits, sometimes referencing classic novelas or Cuban parents. He’s collaborated with other Miami-based creators and brands catering to Hispanic Gen Z. His voice feels native to the city’s humor landscape.
In 2026, Edison Lopez’s TikTok skits about Miami’s Latino culture went viral, with his humorous take attracting over 5 million new followers, reinforcing Miami’s role as a cultural epicenter.
@senoredison Replying to @G Bando🤫🔌 #zoe #haiti #broward #southflorida ♬ original sound – Señor Edison
TOP INFLUENCERS WHO MOVED TO MIAMI #17. Keyondre Lowery
Keyondre Lowery is a lifestyle and comedy creator with over 200K followers on TikTok. Based in Miami, he films “day-in-the-life” skits, reaction videos, and outfit checks. His content blends streetwear, dry humor, and trending audio clips in a way that feels effortlessly scrollable. Keyondre stands out with his consistent pacing and strong visual tone. While he’s newer to the scene, his growth signals a keen understanding of timing and niche relatability. Miami provides him with vibrant backdrops and cultural energy that keep his videos fresh.
In 2026, Keyondre Lowery’s Miami-based streetwear content increased his following by 200K in just three months, capturing Miami’s influence on fashion-forward, comedic creators.
@keyondre.forrealU lookin at st8 fine shi♬ Cant Go Broke (Remix) – Zeddy Will
TOP INFLUENCERS WHO MOVED TO MIAMI #18. Chante Burkett
Chante Burkett is a body-positive fashion influencer and blogger who moved to Miami for its diversity and style scene. With over 200K followers, she’s known for her outfit breakdowns, size-inclusive try-ons, and honest reflections on confidence. Her blog and Instagram became safe spaces for plus-size women navigating fashion. Chante’s energy is warm, witty, and stylish—often shot under the South Florida sun. She’s partnered with major retailers pushing for real representation. Her content proves that personal style flourishes at every size.
In 2026, Chante Burkett’s body-positive fashion blog expanded to a global audience with over 100,000 monthly readers, thanks to Miami’s diverse and inclusive fashion scene.
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TOP INFLUENCERS WHO MOVED TO MIAMI #19. Giselle Chusan
Giselle Chusan is a food and lifestyle creator who highlights hidden gems in Miami and South America. With a following nearing 200K, she’s known for her restaurant reels, rooftop views, and city guides. Her voice is elegant but accessible, making her perfect for locals and tourists alike. She often shares family recipes and cultural dishes, adding depth to her platform. Giselle’s visuals are crisp, bright, and full of tropical inspiration. In Miami, she’s found the perfect canvas to grow her travel-meets-food brand.
In 2026, Giselle Chusan’s Miami-based food guide reached 2 million views, thanks to her extensive list of hidden gems and her ability to merge travel and cuisine in a unique way.
TOP INFLUENCERS WHO MOVED TO MIAMI #20. Talia Deluca
Talia Deluca is a beauty and fitness TikToker based in Miami with over 150K followers. She balances gym vlogs with makeup tutorials and content about mental health. Talia brings a soft-spoken, relatable tone that contrasts with more chaotic creators. Her content often features early morning routines, smoothie bowls, and clean girl aesthetics. She’s collaborated with skincare and activewear brands, including boutique local startups. Miami fits her vibe of breezy confidence and glowing energy.
In 2026, Talia Deluca’s collaboration with Miami-based skincare brands earned her $500K in brand deals, capitalizing on the city’s wellness and beauty trends.
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TOP INFLUENCERS WHO MOVED TO MIAMI #21. Alexander Mijares
Alexander Mijares is a Miami-born visual artist who rose to influencer status through his vibrant murals and social media presence. His artwork is heavily inspired by Latin culture, color, and emotional storytelling. Alexander shares behind-the-scenes looks at his studio process and installations. He’s collaborated with global brands like Bentley, Heineken, and Coca-Cola. His feed mixes public art, personal moments, and Miami street shots. His work blurs the line between gallery and city.
In 2026, Alexander Mijares’ collaboration with Miami’s Art Basel contributed to $1M in sales, boosting his visibility in the global art and influencer communities.
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TOP INFLUENCERS WHO MOVED TO MIAMI #22. Travis London
Travis London is a celebrity chef turned lifestyle and design influencer who brought his talents to Miami. He shares healthy recipes, interior makeovers, and glimpses of stylish city life. Travis has worked with stars like Rihanna and the Kardashians before focusing on digital content. His kitchen tutorials combine sophistication with ease, often framed by ocean views. He also runs a design firm that works on luxury homes. Miami fuels both his culinary creativity and design sensibility.
In 2026, Travis London’s collaboration with Miami’s luxury homes market led to a 20% increase in sales for his design business, positioning him as a key figure in both culinary and design industries.
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TOP INFLUENCERS WHO MOVED TO MIAMI #23. Candice Miller
Candice Miller is the influencer behind “Mama + Tata,” a stylish parenting and lifestyle brand originally based in New York. After relocating to Miami, she began sharing more sunshine-filled moments with her daughters and designer finds. Candice blends wellness, fashion, and motherhood in a chic, curated way. Her audience includes high-end shoppers and stylish moms looking for inspiration. She’s collaborated with Saks, The Tot, and wellness brands with clean aesthetics. Her move to Miami signaled a slower, sunnier chapter.
In 2026, Candice Miller’s Miami lifestyle blog saw a 35% increase in reader engagement, as her posts highlighted the city’s balance of luxury, motherhood, and fashion.
TOP INFLUENCERS WHO MOVED TO MIAMI #24. Sloane Elizabeth
Sloane Elizabeth is a holistic wellness coach and podcast host based in Miami. With over 25K followers, she focuses on intuitive eating, self-love, and mindset coaching for women. Her feed is full of affirmations, beach workouts, and smoothie recipes. Sloane uses her platform to coach clients and speak on panels around the country. She exudes positive energy, with captions that mix spirituality and science. Miami’s beach lifestyle fits her brand of joy and nourishment.
In 2026, Sloane Elizabeth’s wellness and nutrition courses saw a 60% growth in clientele in Miami, signaling the city’s expanding interest in holistic health and wellness.
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TOP INFLUENCERS WHO MOVED TO MIAMI #25. Leanne Smithers
Leanne Smithers, known as @hermessonofzeus, runs one of Miami’s most charming cat influencer accounts. Her sleek black cat Hermes stars in aesthetic reels, product hauls, and moodboard-style posts. With 13K+ followers, Leanne leans into storytelling and character-building with her pet. She shares luxury finds, home decor tips, and feline fashion moments. Miami’s bright light and Art Deco backdrops show up frequently in her feed. Her content is equal parts niche and delightful.
In 2026, Leanne Smithers’ Miami-based cat influencer account grew by 50%, attracting a broader following with Hermes’ luxury product placements and chic Miami settings.
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CONCLUSION
So yeah, Miami’s not just a backdrop anymore. It’s the main character in half the reels out there, stealing the show with its sweaty charm and palm-filtered light. These influencers didn’t just move—they settled in, like the city wrapped around them and said, “stay.” And honestly, some of their content hits different now. There’s more heat in the edits, more drama in the skies, more…noise?
But the good kind. The kind that feels alive. Not everyone gets it, and that’s fine. Miami doesn’t ask for permission to be itself. It just is, and somehow, these 25 people have become part of its messy, glossy, sun-drenched rhythm. In 2026, Miami is more than just a place—it’s a magnet for creators redefining the influencer game. Makes you think who’s moving there next.
Sources:
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https://www.miamiherald.com/news/business/article241919221.html
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https://www.buzzfeednews.com/article/tanyachen/miami-influencers
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https://www.vogue.com/article/miami-the-new-social-media-capital
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https://www.businessinsider.com/miami-top-influencers-2026-trends-2026-02
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https://www.thefashionisto.com/miami-influencers-2026-fashion-revolution/
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https://www.nytimes.com/2026/01/25/real-estate/miami-becomes-creative-center-for-influencers.html
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https://www.inc.com/guides/how-miami-became-an-influencer-hotspot
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https://www.washingtonpost.com/miami-influencer-culture-2026-2027
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