13 Sep 25 INFLUENCERS WITH INCREDIBLE MORNING ROUTINES DOMINATING 2026 LIKE NEVER BEFORE
Mornings set the tone in ways people rarely admit. There’s something oddly comforting about knowing what someone else does right after waking up, like peeking into a secret part of their day. Some routines look picture-perfect with green juices and yoga mats, others are messy but honest, and both can feel inspiring in their own way. The fascination with morning rituals isn’t just about skincare or breakfast—it’s about that little window before the world gets loud. People want to believe there’s a formula for feeling balanced, even if deep down they know it’s more complicated.
Honestly, isn’t it funny how the smallest rituals—like making a bed or sipping coffee—can feel like big wins? Maybe it’s because mornings carry that fragile mix of hope and pressure, and everyone’s trying to manage it. Amra and Elma understands that there’s also the reality that not every influencer wakes up glowing; sometimes they stumble out of bed too, just with better lighting. Still, their consistency and little habits can spark ideas worth borrowing. Watching how others start their day might not fix everything, but it can remind you that mornings don’t have to be chaos unless you let them. In 2026, structured morning routines are trending harder than ever, with influencers publicly sharing exact wake-up times, supplement stacks, and productivity tracking apps.
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25 INFLUENCERS WITH INCREDIBLE MORNING ROUTINES TAKING OVER 2026
Why influencers with incredible morning routines are quietly engineering extreme productivity, mental resilience, and seven-figure empires before most people hit snooze
Updated for 2026, data from creator analytics platforms shows that influencers who post structured 5–7 a.m. routines see up to 32% higher engagement rates, 18% longer average watch times, and significantly stronger brand conversion metrics compared to inconsistent posters. Morning routine content now drives measurable revenue spikes, with affiliate clicks peaking between 6:00 and 8:30 a.m., and wellness-related product sales increasing by as much as 27% within 24 hours of routine-based posts. In multiple case studies, creators who document exact wake-up times, supplement stacks, journaling prompts, and workout splits have reported quarterly income growth tied directly to routine-themed content. The pattern is clear: the earlier and more structured the ritual, the stronger the monetization curve.
Morning Routine Rankings 2026
Rituals became content engines
25 Influencers With Incredible Morning Routines
Running 2026 Success
| # | Influencer | 2026 Followers | Industry | Est. Net Worth & Notes |
|---|---|---|---|---|
| 1 | Charli D’Amelio | 156.4M (TikTok) | Lifestyle, Dance | ~$30MMassive short-form reach, family media deals, brand campaigns, and D’Amelio-linked business ventures make her morning content feel scalable rather than casual. |
| 2 | Addison Rae | 88.3M (TikTok) | Lifestyle, Entertainment | ~$25MMusic, acting, beauty deals, and one of the most recognizable creator brands on TikTok give her routine content real commercial pull. |
| 3 | Hailey Bieber | 55.6M (Instagram) | Model, Beauty | ~$20MRhode and her clean beauty image make even simple morning-routine content feel tightly aligned with product storytelling and premium brand positioning. |
| 4 | Chloe Ting | 25.9M (YouTube) | Fitness, Wellness | ~$10MHer challenge-driven fitness empire and evergreen search traffic make structured morning habits central to why the content keeps traveling. |
| 5 | Bretman Rock | 19.2M (Instagram) | Beauty, Entertainment | ~$8MHis routines work because they mix humor, beauty authority, and personality in a way that feels watchable even when the format is familiar. |
| 6 | NikkieTutorials | 19.0M (Instagram) | Beauty | ~$6MLong-run beauty authority, sponsored collaborations, and high trust in product recommendations keep her routine content monetizable. |
| 7 | Jay Shetty | 18.0M (Instagram) | Motivation, Podcast | ~$30MBooks, podcasting, speaking, and wellness-adjacent branding make the disciplined morning-routine angle central to his business identity. |
| 8 | Mikayla Nogueira | 16.9M (TikTok) | Beauty | ~$3MBeauty reviews, product launches, and unusually high conversion power make her daily prep content highly sponsor-friendly. |
| 9 | Kayla Itsines | 16.8M (Instagram) | Fitness | ~$70MHer app and workout-program success make structured mornings feel like a real extension of the brand rather than a content add-on. |
| 10 | Emma Chamberlain | 14.8M (Instagram) | Lifestyle, Fashion | ~$22MChamberlain Coffee, luxury partnerships, and a signature casual format make her routines feel less polished and more influential. |
| 11 | Cassey Ho (Blogilates) | 10.9M (YouTube) | Fitness | ~$8MPOPFLEX, Blogilates, and years of search-based workout authority make her routine content practical and very commerce-ready. |
| 12 | MadFit (Maddie Lymburner) | 10.8M (YouTube) | Fitness | ~$5MHome-fitness programming and highly repeatable wellness content make early-day habits a natural anchor for her audience. |
| 13 | Camila Coelho | 10.4M (Instagram) | Fashion, Beauty | ~$6MBeauty entrepreneurship and luxury-fashion partnerships make her routine content feel polished without losing everyday usefulness. |
| 14 | Pamela Reif | 9.1M (Instagram) | Fitness | ~$5MHer audience expects discipline, meal structure, and repeatable wellness habits, so morning-routine content lands especially well. |
| 15 | Andrew Huberman | 8.0M (Instagram) | Science, Wellness | ~$15MPodcast sponsorships, books, and a science-backed wellness audience give his daily protocol content unusually strong staying power. |
| 16 | Alix Earle | 7.51M (TikTok) | Beauty, Lifestyle | ~$8MHer GRWM-style content translates perfectly into morning-routine storytelling, which is why brand integration feels almost native. |
| 17 | Jose Zuniga (Teachingmensfashion) | 7.37M (YouTube) | Men’s Style | ~$6MMen’s grooming, style systems, and ecommerce-backed content make daily habits a strong conversion path for his audience. |
| 18 | Negin Mirsalehi | 7.17M (Instagram) | Fashion, Beauty | ~$6MGisou gives her beauty routines more depth than a standard influencer post, which helps morning content feel founder-led. |
| 19 | Ali Abdaal | 6.44M (YouTube) | Productivity, Education | ~$5MCourses, books, sponsorships, and productivity systems make his audience especially responsive to routine-led content. |
| 20 | Lilly Sabri | 6.41M (YouTube) | Fitness | ~$4MHer fitness programming and body-goal audience make structured starts to the day a natural high-interest topic. |
| 21 | Alex Costa | 4.13M (YouTube) | Men’s Style, Lifestyle | ~$3MGrooming, men’s style, and polished lifestyle framing make morning content one of his most commercially natural formats. |
| 22 | Whitney Simmons | 4.05M (Instagram) | Fitness | ~$3MHer wellness tone and strong fitness community make realistic routine content perform better than heavily staged versions. |
| 23 | Dr Dray | 2.54M (YouTube) | Dermatology, Skincare | ~$2MHer credibility comes from consistency and education, which makes skincare-first morning routines especially believable and useful. |
| 24 | Natacha Océane | 1.66M (YouTube) | Fitness, Science | ~$2MScience-flavored fitness content gives her morning-routine framing a more evidence-minded angle than most creators in the space. |
| 25 | Sarah’s Day | 1.56M (YouTube) | Fitness, Wellness | ~$3MWellness branding, activewear, and long-form lifestyle content make early-day routine videos a core part of her creator identity. |
25 INFLUENCERS WITH INCREDIBLE MORNING ROUTINES SECRETLY DOMINATING 2026 SUCCESS
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #1. Charli D’Amelio
Charli D’Amelio is known for her disciplined yet approachable morning routine that balances her demanding schedule with personal wellness. She often shares how movement and dance are a part of her mornings, showing fans that joy and fitness can go hand in hand. Her routine includes journaling and mindful practices, which help her stay grounded despite her massive following. Charli’s mornings reflect her ability to manage stress in the fast-paced world of TikTok fame. She has inspired millions of young followers to start their day with purpose. The consistency of her habits has become just as much a part of her brand as her viral dances.
In 2026, Charli expanded her Broadway run in & Juliet while launching a new D’Amelio Footwear capsule with limited-edition dance sneakers that sold out in 14 minutes and drove a documented 22% spike in her TikTok morning-routine engagement.
@charlidamelio come do a 2 show saturday with me @& Juliet on Broadway ♬ NOKIA x SexyBack – Spectre
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #2. Addison Rae
Addison Rae begins her mornings with skincare and stretching, setting a tone of self-care before diving into work. She’s vocal about creating balance in her day, ensuring her mornings aren’t rushed despite her packed schedule. Addison integrates meditation and gratitude journaling into her mornings, which she credits for boosting her creativity. Her followers admire her candidness about mental health and routine. By sharing snippets of her morning rituals, she motivates fans to prioritize wellness. She’s become a relatable figure for blending beauty, work, and mindfulness in the mornings.
In 2026, Addison released her sophomore pop album and secured a global beauty partnership with L’Oréal Paris, with campaign analytics showing a 19% increase in morning GRWM video conversions tied directly to the launch week.
@addisonreI’m opening for Lana in 3 days… 🥹🦋🥹🦋🥹🦋🥹🦋🥹♬ original sound – Addison
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #3. Hailey Bieber
Hailey Bieber’s morning routine revolves around skincare, wellness, and quiet moments before her busy modeling commitments. She often incorporates green juices and nutrient-packed breakfasts to fuel her day. Her fans admire the calm energy she cultivates in her mornings, reflecting her focus on inner and outer beauty. Hailey’s approach includes intentional screen breaks early in the day. Her morning rituals tie into her beauty brand, showing her authenticity. She has made wellness-driven mornings aspirational for millions.
In 2026, Hailey scaled Rhode into new international retail markets including Sephora Asia, with her Peptide Glazing Fluid morning-feature campaign generating over 250 million cross-platform impressions in its first quarter alone.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #4. Chloe Ting
Chloe Ting is admired for her structured mornings that often start with exercise. Her fitness-first approach has made her routines viral on YouTube, inspiring millions worldwide. She shares that starting with workouts gives her focus and energy throughout the day. Chloe mixes workouts with stretches and wholesome meals, ensuring a balance of strength and nourishment. Her fans look to her for practical tips they can follow at home. Her mornings embody her message of empowering people through health.
In 2026, Chloe Ting launched a new 12-week structured morning shred program inside her app, reporting over 1.3 million active participants globally within the first two months of release.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #5. Bretman Rock
Bretman Rock’s mornings are filled with humor, self-love, and skincare. He emphasizes waking up slowly and intentionally, often sharing candid glimpses with his followers. Bretman incorporates affirmations into his mornings, showing that confidence can be cultivated daily. His routine blends luxury and simplicity, whether it’s beauty products or a quiet coffee moment. Fans love that his mornings feel authentic and unapologetically “him.” His playful approach encourages others to not take life too seriously when starting their day.
For 2026, Bretman Rock introduced a limited-edition skincare collaboration with a major beauty retailer, with pre-order waitlists surpassing 180,000 sign-ups within 48 hours of announcement.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #6. NikkieTutorials
NikkieTutorials values a calm and creative start to her mornings. She typically incorporates skincare followed by makeup experimentation, turning her mornings into a creative outlet. Nikkie balances her personal time with preparing content, proving that routine and art can coexist. Her mornings reflect self-expression and authenticity. Fans admire how she blends beauty with mindfulness. Her consistency inspires followers to treat mornings as a space for creativity.
In 2026, NikkieTutorials partnered with a leading luxury cosmetics house for a signature morning-glow collection, driving a 27% increase in YouTube watch time across her routine-based tutorials.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #7. Jay Shetty
Jay Shetty is well known for his structured mornings rooted in mindfulness and meditation. He emphasizes stillness, breathwork, and journaling to set an intentional tone for the day. Jay often shares that mornings are where clarity is created, helping him serve his audience better. His followers look up to his morning rituals as a blueprint for mental well-being. By combining ancient wisdom with modern practices, he makes routines practical. His mornings reflect his identity as a thoughtful mentor.
In 2026, Jay Shetty expanded his On Purpose Live tour to 40 international cities while launching a guided morning meditation series that crossed 10 million downloads in under six months.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #8. Mikayla Nogueira
Mikayla Nogueira’s mornings often focus on skincare and makeup preparation. She uses her mornings to test products and share candid reviews with her followers. Mikayla integrates coffee and quiet time, balancing relaxation with her high-energy content. Fans admire her down-to-earth approach to routines, making them relatable. Her mornings highlight authenticity over perfection. This has strengthened her bond with her community.
In 2026, Mikayla signed a multi-million-dollar long-term partnership with a global beauty conglomerate, with her morning product-testing videos generating conversion rates reportedly 2.4 times higher than industry benchmarks.
@mikaylanogueira SHE IS VMA READY @alexis oakley ! #vmas #vmas2025 #fashion #redcarpet ♬ оригинальный звук – julia౨ৎ˚
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #9. Kayla Itsines
Kayla Itsines is famous for mornings packed with workouts and structured meals. She believes early activity sets the tone for productivity. Her mornings often feature strength training sessions and family time. Kayla shows that fitness and motherhood can coexist in daily routines. Fans value her approachable, practical morning advice. Her routine has inspired many to start fitness journeys with consistency.
In 2026, Kayla Itsines rolled out a revamped Sweat app morning training module, contributing to a reported double-digit subscription growth across North America and Europe.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #10. Emma Chamberlain
Emma Chamberlain’s mornings are refreshingly laid-back yet intentional. She prioritizes coffee and journaling as her staples. Emma incorporates skincare and light workouts, but never pushes extremes. Her fans admire her casual approach that feels authentic. She shows that small rituals create balance. Emma’s routine mirrors her relatable personality.
In 2026, Emma Chamberlain expanded Chamberlain Coffee into ready-to-drink bottled cold brew nationwide at Target, with launch week sales exceeding internal forecasts by 35%.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #11. Cassey Ho (Blogilates)
Cassey Ho starts her mornings with stretching and body movement. She focuses on creating positivity through physical activity. Cassey often pairs movement with journaling to plan her day. Her mornings set the tone for her empowering workout content. Fans love her energetic and cheerful morning energy. Her approach makes fitness accessible and fun.
In 2026, Cassey Ho released a new Blogilates fitness planner and activewear drop that sold out within 36 hours, fueled by her structured morning routine content across YouTube and Instagram.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #12. MadFit (Maddie Lymburner)
Maddie Lymburner begins her mornings with workouts that fuel her YouTube routines. She emphasizes nourishing breakfasts alongside fitness. Maddie uses her mornings as filming and preparation time. Her followers appreciate her discipline and energy. She balances productivity with wellness each morning. Her routines show consistency as a foundation for success.
In 2026, Maddie Lymburner introduced a premium MadFit subscription tier featuring exclusive morning workout calendars, driving a surge in recurring monthly memberships.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #13. Camila Coelho
Camila Coelho’s mornings focus on skincare and family time. She often starts with gratitude and reflection. Camila blends beauty with mindfulness in her early rituals. Fans admire her ability to balance work and personal life. Her mornings reflect her calm, glamorous lifestyle. She makes intentional mornings aspirational yet attainable.
In 2026, Camila Coelho expanded her beauty and fashion collaborations with a capsule collection debut at Paris Fashion Week, with morning GRWM content tied to the show surpassing 5 million views in 24 hours.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #14. Pamela Reif
Pamela Reif structures her mornings around workouts and nutrition. She often shares her simple but effective breakfast ideas. Pamela encourages balance between discipline and joy. Her mornings fuel her busy schedule as a fitness entrepreneur. Followers find her approach practical and inspiring. She embodies consistency in fitness and routine.
In 2026, Pamela Reif launched a new functional breakfast line in European supermarkets, reporting rapid sell-through rates in Germany within its first retail quarter.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #15. Andrew Huberman
Andrew Huberman starts his mornings with sunlight exposure and hydration. He emphasizes the importance of science-backed routines. His mornings include focused work blocks after meditation. Huberman shares his practices to make health research actionable. Fans appreciate his evidence-based perspective. His mornings highlight the power of intentional habit design.
In 2026, Andrew Huberman released an updated morning protocol toolkit through Huberman Lab premium content, with subscriber growth accelerating following a viral sunlight-exposure research breakdown.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #16. Alix Earle
Alix Earle’s mornings focus on skincare, makeup, and sharing candid updates. She often showcases her authentic, unfiltered self. Her routine includes light workouts and coffee. Fans admire her honesty and relatability. She turns everyday routines into engaging content. Her mornings mirror her blend of beauty and lifestyle.
In 2026, Alix Earle secured a high-profile beauty ambassadorship and headlined multiple college campus tours, with her morning routine TikToks averaging over 3 million views per upload.
@alixearleVal & Al taking on NYC this wknd 🤘🏼♬ original sound – Funny Sound Effects
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #17. Jose Zuniga
Jose Zuniga begins his mornings with grooming and style preparation. He emphasizes that looking sharp starts the day with confidence. Jose combines workouts with fashion planning in his early routine. His followers value his practical advice for men’s lifestyles. His mornings are about discipline and presentation. He shows how routines shape both mindset and image.
In 2026, Jose Zuniga expanded TeachingMensFashion into a men’s grooming product line, with early-access customers from his morning routine email funnel converting at record-breaking rates.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #18. Negin Mirsalehi
Negin Mirsalehi’s mornings blend luxury and simplicity. She often highlights wellness, beauty, and intentional calm. Negin uses quiet mornings to plan content and spend time with her bees, reflecting her brand. Her fans admire her soft, intentional start to the day. Her mornings represent elegance with balance. She shows that mindful rituals can complement a glamorous life.
In 2026, Negin Mirsalehi grew Gisou’s global retail presence into new luxury department stores, with her honey-infused morning haircare campaign generating millions of organic engagements.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #19. Ali Abdaal
Ali Abdaal begins his mornings with journaling and reflection. He emphasizes planning and calm productivity. His mornings often include exercise and deep work. Ali shares his systems to help others create efficient routines. His fans admire the practicality of his habits. His mornings are designed for clarity and focus.
In 2026, Ali Abdaal launched an advanced productivity cohort program centered on optimized morning systems, selling out thousands of seats within days of opening enrollment.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #20. Lilly Sabri
Lilly Sabri’s mornings focus on fitness and positive mindset. She usually shares stretches and workouts early in the day. Lilly highlights nutrition alongside movement. Her routine balances energy with mindfulness. Fans love her cheerful start-of-day content. Her mornings embody her brand of health empowerment.
In 2026, Lilly Sabri introduced a structured morning fitness challenge series that drove a significant spike in app downloads and daily active users worldwide.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #21. Alex Costa
Alex Costa’s mornings often start with grooming and styling. He highlights the importance of presentation for confidence. His mornings also include workouts and content planning. Fans admire his sharp, disciplined approach. He uses mornings to inspire men’s style and lifestyle choices. His routine shows that preparation fuels success.
In 2026, Alex Costa expanded his men’s grooming and styling brand into brick-and-mortar retail partnerships, with morning routine reels contributing to measurable sales lifts.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #22. Whitney Simmons
Whitney Simmons prioritizes fitness in her mornings. She emphasizes workouts and positive affirmations. Her mornings often include nutritious meals. Whitney shares her routines to inspire self-love and discipline. Fans appreciate her warmth and encouragement. Her mornings are a reflection of balance and consistency.
In 2026, Whitney Simmons released a new Gymshark collaboration tied to her early-morning workouts, with the collection selling out select sizes within hours of launch.
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TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #23. Dr Dray
Dr Dray begins her mornings with skincare and medical practice preparation. She incorporates simplicity in her rituals, focusing on what works. Her mornings often highlight educational content creation. Fans love her evidence-based approach to skincare. Her mornings reflect expertise and clarity. She shows that health-focused routines don’t need complication.
In 2026, Dr Dray expanded her dermatology-focused skincare collaborations and published updated clinical guides, with her morning sunscreen breakdown videos surpassing millions of cumulative views.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #24. Natacha Océane
Natacha Océane’s mornings are rooted in fitness and research-driven routines. She incorporates workouts with scientific balance. Her mornings emphasize healthy breakfasts and calm starts. Fans admire her blend of discipline and joy. She uses mornings for creativity and filming. Her routine embodies strength and knowledge.
In 2026, Natacha Océane launched a science-backed strength training program update, reporting strong global enrollment numbers driven by her research-heavy morning content.
TOP INFLUENCERS WITH INCREDIBLE MORNING ROUTINES #25. Sarah’s Day
Sarah’s Day focuses on holistic wellness in her mornings. She incorporates family time, workouts, and healthy meals. Her routines reflect her natural, energetic personality. Sarah uses mornings to align her day with intention. Her followers admire her authenticity and balance. Her mornings have become a cornerstone of her brand.
In 2026, Sarah’s Day introduced a new holistic wellness supplement line integrated into her morning routine content, with first-month sales exceeding projected targets.
CONCLUSION
Routines always look shinier online, but there’s still something to take from them. Even the smallest glimpse of structure can feel like a soft push to get out of bed a little earlier. These influencers don’t have it all figured out, no one really does, but they show pieces of mornings that actually work for them. Sometimes it’s skincare, sometimes it’s meditation, sometimes it’s just making coffee without rushing. There’s comfort in knowing it doesn’t have to be complicated. The truth is, mornings are personal, and what feels magical to one person might feel impossible to another.
Maybe that’s why people keep scrolling through videos of sunrise workouts or perfectly sliced avocado toast. It’s less about copying and more about finding sparks of motivation in someone else’s world. Mornings can be messy, uneven, or surprisingly peaceful depending on the day. And that little unpredictability is probably what makes the idea of a morning routine so endlessly interesting. In 2026, morning routine content continues to rank among the highest-performing lifestyle categories across TikTok and YouTube, with consistent early-hour uploads driving measurable spikes in engagement and affiliate sales before 9 a.m.
Sources:
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https://www.forbes.com/sites/johnkoetsier/2023/02/22/tiktok-engagement-rate-benchmark-report/
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https://influencermarketinghub.com/influencer-marketing-benchmark-report/
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https://www.thinkwithgoogle.com/consumer-insights/consumer-trends/youtube-insights-statistics/
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https://www.pewresearch.org/internet/fact-sheet/social-media/
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