02 Jul 25 TOP FACEBOOK INFLUENCERS IN 2025
Social media continues to shape global conversations, and Facebook remains a key platform for influencer engagement in 2025. With billions of active users, Facebook offers influencers a unique space to connect with audiences across demographics. The top Facebook influencers are a diverse mix of athletes, musicians, actors, and digital creators who use the platform to share personal moments, professional milestones, and branded content. Their ability to spark conversation and build loyal communities makes them highly valuable to brands and fans alike.
Many of these influencers have maintained their popularity for over a decade, while others represent the new wave of digital talent. From football legends like Cristiano Ronaldo and Lionel Messi to entertainment powerhouses like Shakira and Will Smith, each influencer on this list has cultivated a distinct voice and following. Their content ranges from lifestyle updates and advocacy to viral challenges and behind-the-scenes glimpses. Amra and Elma believes that understanding who these influencers are gives valuable insight into the trends and personalities shaping the social media landscape today.
25 TOP FACEBOOK INFLUENCERS IN 2025 (QUICK VIEW)
| Rank | Name | Followers (Millions) | Industry |
|---|---|---|---|
| 1 | Cristiano Ronaldo | 171 | Footballer |
| 2 | Shakira | 123 | Musician |
| 3 | Lionel Messi | 117 | Footballer |
| 4 | Will Smith | 115 | Actor |
| 5 | Vin Diesel | 105 | Actor |
| 6 | Rihanna | 104 | Musician |
| 7 | Eminem | 94 | Musician |
| 8 | Neymar | 91 | Footballer |
| 9 | Justin Bieber | 90 | Musician |
| 10 | Selena Gomez | 88 | Musician / Actress |
| 11 | Taylor Swift | 80 | Musician |
| 12 | Jackie Chan | 71 | Actor |
| 13 | Katy Perry | 71 | Musician |
| 14 | Adele | 70 | Musician |
| 15 | Michael Jackson | 70 | Musician (Posthumous) |
| 16 | Dwayne “The Rock” Johnson | 65 | Actor / Wrestler |
| 17 | Jennifer Lopez | 62 | Musician / Actress |
| 18 | Bruno Mars | 59 | Musician |
| 19 | Céline Dept | 16.4 | Content Creator |
| 20 | Xavier Mortimer | 16 | Magician / Entertainer |
| 21 | Bailey Sarian | 11 | Makeup / True Crime Creator |
| 22 | Gabrielle Union | 4.8 | Actress / Lifestyle |
| 23 | Joseph’s Machines | 3.8 | Inventor / Entertainer |
| 24 | Gylian Makeup | 2.2 | Beauty Influencer |
| 25 | Ainsley Rodriguez | 2.0 | Fitness / Wellness |
25 TOP FACEBOOK INFLUENCERS IN 2025
Top Facebook Influencers #1. Cristiano Ronaldo
Cristiano Ronaldo is a legendary Portuguese footballer widely regarded as one of the greatest athletes of all time. He plays for Al-Nassr and the Portugal national team, boasting an illustrious career filled with records and awards. Beyond football, Ronaldo has built a massive social media empire with millions of loyal fans worldwide. His Facebook page showcases workout routines, family moments, and brand partnerships. Ronaldo’s global appeal continues to grow, making him the most-followed person on Facebook.
Top Facebook Influencers #2. Shakira
Shakira is a Colombian singer, songwriter, and dancer known for global hits like “Hips Don’t Lie” and “Waka Waka.” She blends Latin, Arabic, and rock influences, which has earned her countless awards and a diverse international fanbase. Shakira’s Facebook is a mix of music updates, charity work, and glimpses into her personal life. She’s also a strong advocate for education through her Barefoot Foundation. Her magnetic energy and talent have made her one of the most beloved artists on the planet.
Top Facebook Influencers #3. Lionel Messi
Lionel Messi is an Argentine footballer celebrated for his extraordinary skill, precision, and record-breaking career. He currently plays for Inter Miami CF and the Argentina national team. Messi’s Facebook page often features match highlights, behind-the-scenes content, and family moments. Known for his humility, Messi inspires millions both on and off the field. His legendary rivalry with Cristiano Ronaldo has captivated football fans for over a decade. Despite his fame, Messi remains deeply connected to his roots and frequently supports charitable causes in Argentina and beyond.
Top Facebook Influencers #4. Will Smith
Will Smith is an iconic American actor, rapper, and producer known for blockbuster hits like Men in Black and The Pursuit of Happyness. His charismatic personality shines through his entertaining Facebook videos, ranging from motivational talks to hilarious stunts. Will frequently shares life lessons, family content, and sneak peeks of his projects. He’s admired not just for his acting but for his openness about personal growth and resilience. Will’s blend of humor and wisdom resonates with audiences worldwide.
Top Facebook Influencers #5. Vin Diesel
Vin Diesel is an American actor and filmmaker best known for his role as Dominic Toretto in the Fast & Furious franchise. His deep voice and tough-guy persona are complemented by his genuine love for his fans. Vin often shares behind-the-scenes footage, fan art, and heartfelt messages on Facebook. He’s also a dedicated gamer and frequently posts about his other projects outside of acting. Diesel’s loyal fanbase continues to grow as he remains an action movie icon. His down-to-earth personality and commitment to his community make him one of the most relatable stars on social media.
Top Facebook Influencers #6. Rihanna
Rihanna is a Barbadian singer, businesswoman, and fashion mogul behind the global brands Fenty Beauty and Savage X Fenty. Her music career includes countless hits like “Umbrella” and “Diamonds.” On Facebook, Rihanna shares updates about her businesses, personal life, and advocacy work. She’s praised for redefining beauty standards and promoting inclusivity in fashion. Rihanna’s influence extends far beyond music, making her a cultural icon.
Top Facebook Influencers #7. Eminem
Eminem, born Marshall Mathers, is an American rapper and songwriter widely regarded as one of the greatest lyricists in hip-hop. Known for his sharp wordplay and brutally honest lyrics, he has influenced an entire generation of artists. His Facebook page offers updates on new music, merchandise, and occasional candid reflections. Eminem’s raw storytelling continues to captivate fans globally. Despite his fame, he maintains a relatively private personal life, which only adds to his mystique.
Top Facebook Influencers #8. Neymar
Neymar is a Brazilian football superstar known for his dazzling footwork and playful personality. He currently plays for Al-Hilal and represents the Brazil national team. Neymar’s Facebook content includes training videos, match highlights, and snapshots of his vibrant lifestyle. His charisma and passion for the game have earned him a massive global fanbase. Neymar is also involved in philanthropic efforts through the Neymar Jr. Project Institute in Brazil.
Top Facebook Influencers #9. Justin Bieber
Justin Bieber is a Canadian pop sensation who rose to fame as a teenager with his hit single “Baby.” Over the years, he has evolved into one of the world’s top-selling artists. His Facebook shares include music releases, mental health advocacy, and personal milestones. Bieber’s transparency about his struggles has deepened his connection with fans. He continues to influence both the music industry and conversations around mental wellness.
Top Facebook Influencers #10. Selena Gomez
Selena Gomez is an American singer, actress, and producer who has transitioned from Disney stardom to international fame. Her work spans hit songs, acting roles, and her own beauty line, Rare Beauty. On Facebook, she shares mental health advocacy, beauty tutorials, and updates on her projects. Selena is admired for her openness about personal challenges and her philanthropic work. Her relatability and kindness have earned her one of the largest fan followings online.
Top Facebook Influencers #11. Taylor Swift
Taylor Swift is an American singer-songwriter celebrated for her storytelling ability and genre-crossing music career. From country beginnings to global pop domination, her songs have become anthems for millions. Taylor’s Facebook highlights her album drops, behind-the-scenes footage, and heartfelt messages to fans. She’s known for her direct engagement with supporters, often surprising them with personal gestures. Swift’s influence transcends music, extending into culture, fashion, and philanthropy.
Top Facebook Influencers #12. Jackie Chan
Jackie Chan is a Hong Kong actor, martial artist, and filmmaker renowned for combining action with comedy in his films. His stunts are legendary, often performed without a stunt double. Jackie’s Facebook offers a mix of film updates, charity initiatives, and funny personal content. He’s deeply involved in humanitarian work, particularly through the Jackie Chan Charitable Foundation. His legacy extends beyond cinema to inspire millions worldwide.
Top Facebook Influencers #13. Katy Perry
Katy Perry is an American pop star known for hits like “Firework,” “Roar,” and “Dark Horse.” Her vibrant, quirky style and bold performances have defined her career. Katy’s Facebook showcases music announcements, motherhood moments, and her work as a judge on American Idol. She’s also a vocal advocate for mental health and LGBTQ+ rights. Her playful energy and creativity continue to attract fans of all ages.
Top Facebook Influencers #14. Adele
Adele is a British singer-songwriter celebrated for her powerful vocals and emotionally charged ballads. Her albums have broken records, earning numerous Grammy Awards. Adele’s Facebook is relatively understated, focusing on album promotions and special announcements. She’s known for being candid and humorous during live performances and interviews. Adele’s authenticity and timeless music resonate deeply with audiences worldwide. Her rare but impactful social media appearances make every post feel special and highly anticipated by her fans.
Top Facebook Influencers #15. Michael Jackson
Michael Jackson, the King of Pop, remains one of the most influential artists in music history even after his passing. His Facebook continues to share archival content, unreleased material, and tributes from fans globally. Michael’s groundbreaking contributions to music, dance, and visual art are celebrated worldwide. His legacy includes timeless hits like “Thriller,” “Billie Jean,” and “Beat It.” The page serves as a digital memorial for one of the greatest entertainers ever.
Top Facebook Influencers #16. Dwayne “The Rock” Johnson
Dwayne Johnson, famously known as “The Rock,” is a former wrestler turned Hollywood megastar and entrepreneur. His Facebook is a powerhouse of motivational videos, fitness tips, and behind-the-scenes movie content. Dwayne’s transparency about his struggles, including mental health and family challenges, has endeared him to millions. He also runs several businesses, including his own tequila brand and energy drink line. His relentless work ethic and charisma inspire fans around the globe.
Top Facebook Influencers #17. Jennifer Lopez
Jennifer Lopez is an American singer, actress, and businesswoman who has remained a powerhouse in entertainment for decades. Known for her iconic performances and timeless hits, she also leads successful fashion and beauty ventures. Jennifer’s Facebook is filled with glimpses of her performances, personal life, and entrepreneurial projects. She’s a vocal supporter of women empowerment and Latino representation in media. Her ability to juggle music, acting, and business keeps her influence strong.
Top Facebook Influencers #18. Bruno Mars
Bruno Mars is an American singer-songwriter known for his infectious hits like “Uptown Funk” and “24K Magic.” His music blends pop, funk, soul, and R&B with show-stopping performances. Bruno’s Facebook shares music updates, concert announcements, and occasional humorous posts. Despite his fame, he maintains a relatively low-profile personal life online. His dedication to craftsmanship and electrifying stage presence continue to win fans globally.
Top Facebook Influencers #19. Céline Dept
Céline Dept is a Belgian content creator best known for her engaging football-themed videos. Her Facebook features trick shots, soccer challenges, and collaborations with famous players. Céline has successfully built a loyal following through humor, creativity, and relatability. She often collaborates with her partner Michiel to produce viral content. Her rise highlights how independent creators can thrive on major platforms.
Top Facebook Influencers #20. Xavier Mortimer
Xavier Mortimer is a French magician and illusionist who captivates audiences with innovative magic tricks. Formerly a Cirque du Soleil performer, he transitioned to social media to share his craft. Xavier’s Facebook showcases mind-bending illusions, comedic sketches, and creative storytelling. His videos frequently go viral for their charm and surprise factor. Xavier has successfully modernized magic for the digital era.
Top Facebook Influencers #21. Bailey Sarian
Bailey Sarian is an American content creator known for her Murder, Mystery & Makeup series. She blends true crime storytelling with makeup tutorials, creating a unique genre on social media. Bailey’s Facebook features crime stories, beauty content, and personal reflections. Her genuine personality and captivating storytelling have attracted millions of loyal fans. Bailey’s influence extends beyond beauty into podcasting and merchandise. She continues to inspire creators by proving that unconventional content can thrive and build dedicated communities online.
Top Facebook Influencers #22. Gabrielle Union
Gabrielle Union is an American actress, author, and advocate known for roles in films like Bring It On and Being Mary Jane. Her Facebook offers a mix of family content, social justice advocacy, and career highlights. Gabrielle frequently discusses issues like racial equity, mental health, and women’s rights. She’s also a successful author and co-owner of several businesses with her husband, Dwyane Wade. Gabrielle’s transparency and activism have earned her deep respect among followers.
Top Facebook Influencers #23. Joseph’s Machines
Joseph’s Machines is the creative brainchild of Joseph Herscher, an inventor and entertainer from New Zealand. He’s famous for building whimsical Rube Goldberg machines that accomplish simple tasks in overly complicated ways. His Facebook page showcases fascinating engineering projects and hilarious mechanical mishaps. Joseph’s content appeals to both kids and adults with its blend of humor and ingenuity. His growing community loves the mix of education, entertainment, and creativity.
Top Facebook Influencers #24. Gylian Makeup
Gylian Makeup is a beauty influencer known for bold, colorful makeup looks and tutorials. Her Facebook features transformative makeup videos, product reviews, and beauty tips. Gylian celebrates creativity and self-expression through makeup artistry. She frequently collaborates with brands and engages closely with her growing online community. Her content inspires aspiring makeup artists and beauty enthusiasts worldwide.
Top Facebook Influencers #25. Ainsley Rodriguez
Ainsley Rodriguez is a fitness coach, nutrition expert, and influencer passionate about promoting health and wellness. Her Facebook is filled with workout routines, nutrition advice, and motivational content. Ainsley shares her personal fitness journey to inspire others to lead healthier lifestyles. She also offers coaching programs and fitness challenges to her followers. Her dedication to empowering others through fitness has made her a respected figure in the wellness space.
CONCLUSION
These top Facebook influencers prove that the platform remains a powerful tool for building global communities and lasting influence. Whether through music, sports, acting, or creative content, each personality has mastered the art of engaging millions of followers. Their ability to balance authenticity with entertainment keeps audiences invested and coming back for more. As Facebook continues to evolve with features like Reels and livestreaming, these influencers adapt their content to stay relevant and impactful. Brands frequently collaborate with them because their reach extends far beyond traditional advertising channels.
What’s clear is that influence on Facebook isn’t just about follower count—it’s about creating meaningful connections and delivering content that resonates. From iconic figures like Rihanna and Dwayne Johnson to digital creators like Céline Dept and Joseph’s Machines, their success highlights the diversity of today’s influencer landscape. As we look ahead, these influencers will undoubtedly continue shaping conversations, trends, and digital culture around the world. Their ability to adapt to new content formats and audience interests will keep them relevant in an ever-changing social media environment.
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