02 Sep 100 TOP INFLUENCERS IN 2023 (UPDATED)
- Influencer Lists
- 100 TOP INFLUENCERS IN 2023 (UPDATED)
100 Top Influencers In 2023 – Biggest Instagram Influencers and YouTubers
Influencer marketing is now a multi-billion dollar industry and the impact that top influencers have on consumer decisions cannot be overlooked. Leading top influencers, including biggest instagram influencers, have been swaying consumer decisions for some time now, and we have gathered a list of those 100 most powerful top influencers in tech, fashion, beauty, travel and lifestyle who work with some of the largest brands, social media agencies and influencer marketing companies.
Danielle Bernstein, the “We Wore What” blogger turned one of the biggest Instagram influencers and fashion entrepreneurs created a Direct-to-Consumer (D2C) fashion company with a growing lifestyle collection. In an interview with Forbes, Danielle Bernstein recounts how she went from a college sophomore at New York’s Fashion Institute of Technology (FIT) to a seven figure salary in under 6 years. Bernstein states that in the beginning, brands and PR agencies slowly started reaching out to her to send her products to post and promote on her blog and website. Today her Instagram account boasts over 2.5 million followers.
Christen Dominique, the YouTube makeup artist personality, and one of the top social media influencers, turned one of the top influencers is the founder of her own beauty brand, Dominique Cosmetics. She explains her success as a top influencer during a 2019 interview with Entrepreneur.com. She first created a YouTube account in 2009 as a regular viewer but did makeup on the side for fun while working as an insurance rep and going to school full-time, on top off being a wife and mother. At one point she had a choice to make and ended up letting go of her freelance makeup jobs.
When she told her clients and friends the news, they told her she needed to start making videos so they could practice doing their makeup. She started posting regularly and put more attention into her videos by creating more interesting and original beauty content. “If I did a beach look, I would then go to the beach”. That, she says, “[is] when my account started to grow”. Today she has more than 6 million YouTube and Instagram followers.
List of 100 Top Famous Influencers in 2023
TOP INFLUENCERS IN FASHION (BIGGEST INSTAGRAM INFLUENCERS)
COLE SPROUSE @COLESPROUSE 32.7M FOLLOWERS –
American actor, photographer, and one of top social media influencers in fashion, Cole Mitchell Sprouse is best known for starring in the Disney Channel sitcom The Suite Life of Zack & Cody alongside his twin brother Dylan Sprouse. Charming teenagers with stellar performance since they were kids, Cole and his brother became “heartthrobs” among the preteen audiences.
CHIARA FERRAGNI @CHIARAFERRAGNI 20.4M FOLLOWERS
An Italian entrepreneur Chiara Ferragni is one of biggest Instagram influencers in the fashion industry. She is known for her design blog “The Blonde Salad” which she started in 2009 and has transformed into a global retail business. Chiara, one of the top Instagram influencers of her generation, has collaborated with many of prominent brands, including Chanel, Louis Vuitton and Christian Dior. Chiara is one of the most popular Instagram celebrities, with more than 26 million followers. Chiara Ferragni and her sister Valentina made a mod ’60s impression when they came for Dior’s Spring 2022 haute couture presentation during Paris Fashion Week. Cara Delevingne, Rosamund Pike, and Claire Foy were one of the celebs that joined the influencer pair in the front row.
CAMILA COELHO @CAMILACOELHO 8.8M FOLLOWERS
Portuguese and English language fashion and beauty blogger Camila Coelho, one of the top social media influencers, is most well known for her MakeUpByCamila YouTube channel and self-titled blog. She has earned more than 3.4 million subscribers on YouTube and more than 8 million followers on Instagram. She has worked and collaborated with most of the prominent fashion houses, including Dior, Tory Burch and more.
LAUREN CONRAD @LAURENCONRAD 6M FOLLOWERS
Lauren Conrad, one of the top Instagram influencers of 2022, gained fame through a famous TV show “Laguna Beach.” She has gained more than 6m followers on Instagram and become one of the most well known lifestyle influencers, a famous fashion designer, and NYT bestselling author. She runs a popular self-titled lifestyle website with advice on topics such as fashion, DIY, and cooking, and she is one of leading top influencers in lifestyle. Lauren Conrad’s projected net worth in 2022 is $40 million. She was once the highest-paid reality star, in addition to owning wildly successful fashion businesses such as LC Lauren Conrad with Kohl’s, which is still going strong. Lauren Conrad is a New York Times bestselling author who has written nine novels so far.
AIMEE SONG @AIMEESONG 5.5M FOLLOWERS
Aimee Song is a LA based one of the top fashion top influencers and one of the top Instagram influencers of 2022, and interior design blogger best known for her Song of Style blog and self-titled YouTube channel. With her modest clothing and jewelry brand feature, she amassed over 5 million followers on Instagram. She has featured in high-profile publications, including The New York Times, and has collaborated with a number of clothing brands including True Religion and Levi’s.
NEGIN MIRSALEHI @NEGIN_MIRSALEHI 5.9M FOLLOWERS
Dutch blogger Negin Mirsalehi, one of the top Instagram influencers, first received major attention through her Instagram account, which boasts more than 5.5m followers. She’s the founder of Gisou Hair and was highlighted in Esquire in the ‘Women We Love of Instagram’ section. Due to her social media endeavors, she earned a spot on the Forbes 30 under 30 list. Negin is one of fashion’s biggest Instagram influencers but also covers beauty, travel, and lifestyle. Negin is also the inventor of Gisou Honey & Infused Hair Oil, a special oil filled with Mirsalehi bee farm honey. Negin has worked with major companies like Cartier as a top fashion influencer, and she and her partner Maurits Stibbe are expecting their first beautiful child in 2022.
JULIE SARINANA @SINCERELYJULES 5.6M FOLLOWERS
Latina influencer Julia Sarinana, one of the top social media influencers of today, launced her blog “Sincerely Jules” in 2009 and become an iconic in the fashion industry. Her fashion tips and travels have been featured by countless publications, including Glamour, Elle, and Teen Vogue. She’s toured in over 13 countries, exploring new places and meeting fans and is considered one of the biggest Instagram influencers.
OLIVIA PALERMO @OLIVIAPALERMO 6.4M FOLLOWERS
Socialite, model, and actress Olivia Palermo is one of the fashion’s top influencers based in New York City who gained fame for being cast on The Hills spin-off series The City, which cataloged the adventures of Whitney Port. As one of the top social media influencers of 2022, she has graced the covers of some of the most notable fashion magazines, including Cosmopolitan, In Style, Elle, Flare, Marie Claire, Arcadia, Lucky, Brides, Harper’s Bazaar, and more. Olivia Palermo rocked her most provocative costume yet at Paris Fashion Week, and Cher Horowitz would definitely approve. Palermo left Dior’s Fall 2022 fashion show wearing a yellow and black checkered suit similar to the one seen in the movie “Clueless.” A broad-patterned knee-length skirt offered a modern, stylish touch to the entire set. Palermo wore a bright pink turtleneck and black over-top with her jacket, as well as a matching pink handbag.
ALEXA CHUNG @ALEXACHUNG 4M FOLLOWERS
One of leading style top influencers, fashion icon and socialite, Alexa Chung has worked as a television presenter, fashion designer and model. In May 2017 she launched her eponymous label, now available on Matches and Net-a-Porter. She has also had a longstanding collaboration with AG Jeans since 2015.
KAREN WAZEN BAKHAZI @KARENWAZEN 4M FOLLOWERS
Leading fashion blogger and Instagram sensation Karen Wazen, one of the top Instagram influencers, runs the blog Karen’s choice where she displays all her fashion choices. She has been featured on covers of the most notable fashion magazines including Grazia and Harper’s Bazaar Arabia. If you don’t have Karen on your feed, get to it as soon as possible. She is one of leading top fashion influencers but also covers lifestyle and beauty. Karen Wazen collaborated on a playful, contemporary summer collection with her influencer friend Madiyah Al Sharqi in 2022. The Lebanese entrepreneur and Emirati designer’s current offering is a logical continuation of their individual preferences, following the success of their previous collaboration, a 28-piece capsule.
CAROLINE DAUR @CARODAUR 2.4M FOLLOWERS
Caroline Daur, one of the top social media influencers, is a fashion and lifestyle influencer who is known for her Carodaur blog, which she launched in 2014. She was awarded the Bunte online publication’s award for Best New Fashion Face in recognition of her blog work in 2015. She has collaborated with some of the most notable fashion brands, including Dolce & Gabbana, Valentino, Dior, and more.
LEONIE HANNE @LEONIEHANNE 2.3M FOLLOWERS
German lifestyle and one of style top influencers, Leonie Hanne is named as one of the most sought-after voices in the fashion industry. Her globetrotting journeys are documented on her Instagram account where she has earned more than 2.3m followers. She has worked with brands like Cartier, Bulgari, Tommy Hilfiger, Tory Burch, Lancome and Net-A-Porter.
DANIELLE BERNSTEIN @WEWOREWHAT 2.4M FOLLOWERS
Danielle Bernstein is one of the fashion’s top influencers and top Instagram influencers, and she’s known for her supremely popular blog We Wore What. She has collaborated with many brands and launched her own fashion lines, including Second Skin Overalls and Onia. She earned a spot on the Forbes “30 under 30” list in 2017. In 2022, Danielle Bernstein, the prominent fashion blogger, and the name behind the WeWoreWhat brand collaborated with the payment and rewards platform Imprint to offer a new rewards card. When you use the card, you can get 10% cashback at WeWoreWhat, 5% at partner brands, and 1% anywhere else. Rewards are now accessible for redemption across all partner brands. A handpicked selection of restaurants and businesses is also available to cardholders.
LENA PERMINOVA @LENAPERMINOVA 2.2M FOLLOWERS
Lena Perminova, one of the top social media influencers, is a Russian lifestyle and fashion influencer who has become known for posting photos of her glamorous life on Instagram with more than 2.2m followers. She started modeling as a teenager and scored her first magazine cover at the age of sixteen.
ADAM GALLAGHER @IAMGALLA 1.9M FOLLOWERS
NYC-based lifestyle and fashion influencer Adam Gallagher is the founder of the highly popular blog I Am Galla where he showcases his impressive photography and blogs about menswear, travel and lifestyle. He is extremely popular on Instagram, with over 1.9 million followers. Adam has won a Bloglovin Award in the category of Best Men’s Fashion Blog.
NICOLE WARNE @NICOLEWARNE 1.8M FOLLOWERS
Nicole Warne, one of the top social media influencers, is an Australian fashion blogger, brand consultant and social media guru who first made a splash with her popular fashion blog Gary Pepper, which she started in 2009. Since then she has been graced the covers of magazines like Elle Australia and collaborated with high-profile brands like Qantas, Louis Vuitton, Dolce and Gabbana.
IRENE KIM @IRENEISGOOD 1.7M FOLLOWERS
Irene Kim, one of the top social media influencers, is an American-born Korean-American model, beauty and fashion blogger who became a popular television personality. Represented by Society Model Management in the US and Esteem in Korea, this model and television personality became a global beauty contributor for Estee Lauder.
JENN IM @IMJENNIM 1.7M FOLLOWERS
Korean-American beauty blogger Jenn Im, one of the top social media influencers, started her journey on YouTube and soon she became one of the most popular fashion influencers in the industry. Her YouTube channel, previously titled ClothesEncounters, grew to approximately 2.4 million subscribers as of 2019. Forbes named her as one of the “top influencers” in fashion in 2017.
BLAIR EADIE @BLAIREADIEBEE 1.6M FOLLOWERS
Blair Eadie, one of the top social media influencers, is NYC based top fashion blogger and director of accessories at Tory Burch, her blog Atlantic-Pacific has risen to fame for her distinct style. She has worked with some of the most high-profile brands including Nordstrom, Tory Burch and more. Blair Eadie, a fashion influencer and one of the top social media influencers from Sarasota, debuted a new accessory range in 2022. Starting April 5th, 2022, Eadie’s collaboration with accessories designer Lele Sadoughi will be available at Nordstrom and on lelesadoughi.com. The 26-piece collection includes headbands, earrings, sunglasses, kerchiefs, and sunhats in a variety of colors, patterns, and embellishments, with prices ranging from $95 to $225.
XENIA ADONTS @XENIAADONTS 1.5M FOLLOWERS
German fashion influencer Xenia Adonts, one of the top Instagram influencers, is a founder and creative director of Attire, a “transparent, eco-friendly and ethical” fashion brand. She is an Instagram phenomenon, attracting more than 1.5 million followers. She has been featured on some of the most notable fashion publications such as Vogue and Harper’s Bazaar.
TOP BEAUTY INFLUENCERS (BIGGEST INSTAGRAM INFLUENCERS)
HUDA KATTAN @HUDABEAUTY 45.8M FOLLOWERS
Beauty and fashion obsessed Huda Kattan, one of the top social media influencers, is a social media phenomenon who created the blog Huda Beauty which became the #1 blog in the Middle East and a top 20 beauty blog worldwide. She is one of the top beauty influencers in terms of earnings. She has over 45 million Instagram followers and more than 3.9 million YouTube subscribers. Huda Kattan, the founder of Huda Beauty, the most famous blog in the Middle East and one of the top 20 beauty blogs in the world, is anticipated to have a net worth of $490 million by 2022. She is a makeup artist and beauty guru with Hollywood training who regularly uploads tutorials to her self-dubbed YouTube channel. In 2022, her Instagram account has around 25 million followers, 2.3 million YouTube subscribers, and 45,000 Twitter followers.
BECKY G @IAMBECKYG 25M FOLLOWERS
Becky G, one of the top social media influencers, is the shining face for cosmetics brand CoverGirl. She is a versatile entertainer, who sings, writes songs and has acting talent. She was among the thousands performing covers on YouTube and has 25 million followers on Instagram. Treslce Beauty by Becky G made its debut on Ulta.com and in 351 Ulta Beauty shops on March 7, 2022, marking the brand’s first retail partnership. In June of 2021, the brand was initially released. All Treslce Beauty products contain blue agave, which is native to Jalisco, Mexico, where founder Becky G’s family hails from. Ulta Beauty will include eight celebrity-endorsed products and three new ones.
JAMES CHARLES @JAMESCHARLES 19.4M FOLLOWERS
James Charles, one of the top Instagram influencers, is NY based beauty blogger with 19.4 million followers on Instagram, which is making him the top influencer in beauty industry. He bagged countless awards and at the age of 17, he became the first male ambassador for cosmetics brand CoverGirl. In today’s world of influencers and online celebrities, James Charles is one of the most well-known social media personalities. He is indisputably one of today’s wealthiest social media stars regardless of any latest events, with millions of followers, several partnerships, and other achievements. James Charles has established himself as one of the most well-known beauty influencers in the world. Though he isn’t immune to a few conflicts from time to time, they simply serve to increase brand recognition and garner additional fans.
JEFFREE STAR @JEFFREESTAR 16.1M FOLLOWERS
The most controversial YouTuber and beauty stylist Jeffree Star , one of the top Instagram influencers, started wearing makeup in high school. He used to take his mother’s makeup and experiment with different looks in the bathroom mirror. In 2018, he gained $18 million from his YouTube endeavors which made him the fifth-highest-paid YouTube star as of December 2018.
BRETMAN ROCK @BRETMANROCK 14.7M FOLLOWERS
Bretman Rock is famous for making insanely hilarious beauty videos, but he is so much more than just a beauty influencer. This beauty star is one of the top Instagram influencers, and is also beloved for his sassy personality, quirky sense of humor, and confident style. He’s got millions of followers across his social media accounts, with over 14 million fans on Instagram alone. Bretman Rock is an American social media celebrity, cosmetic artist, YouTuber, and amazing influencer who earns roughly $250,000 per year and has an estimated net worth of $2 million in 2022.
NIKKIE DE JAGER @NIKKIETUTORIALS 13.8M FOLLOWERS
Nikkie de Jager – a 24 year Dutch makeup artist with her own YouTube channel. By grossing over 13 million subscribers on YouTube, she is one of the top influencers on the internet in beauty industry. Inspired by American TV shows, she starts uploading makeup tutorials to YouTube.
MAKEUP BY MARIO @MAKEUPBYMARIO 7.5M FOLLOWERS
Mario Dedivanovic is a top influencer in the beauty & makeup industry and one of the top social media influencers. He is popular for “TheMasterClass” which inspire many makeup fans and enthusiasts. He is known for working with celebrities, one of which is his muse – Kim Kardashian! Mario, one of the world’s most prominent makeup artists, projected huge new beauty trends in the next months of 2022. Dedivanovic has always been interested in the most recent and cutting-edge beauty trends, both following and developing them. In 2022, the contouring master has issued an official prognosis for a trend he feels will be huge: speedier and more natural contouring. He’s worked with some of the most well-known celebrities in the world, and his Instagram account now has over 10 million followers.
NAOMI GIANNOPOULOS @VEGAS_NAY 6.7M FOLLOWERS
Instant beauty sensation, Naomi Giannopoulos, is popularly known as Vegas Nay commercially and she has over 6.7 million followers on Instagram. With over 20 years of experience, she is one of the top social media influencers and a best known superstar and appreciated beauty artist amidst the beauty industry.
JACLYN HILL @JACLYNHILL 6.3M FOLLOWERS
Jaclyn Hill is one of the most successful beauty influencers who taught millions how to apply the right makeup! She has 6.3 followers on Instagram and 5.84 million subscribers on YouTube. As per the report of Glamour, everything touches by Jaclyn Hill sells out quickly. Jaclyn Hill debuted her newest beauty line, the Jaclyn Cosmetics Luxe Legacy Collection, in the year of 2022. The Jaclyn Cosmetics Luxe Legacy Collection is unusual in that it is the product of Jaclyn Hill and her mother Robin working together to create a Mother’s Day line. The Luxe Legacy Collection by Jaclyn Cosmetics launched on April 24th and will be available at ULTA from May 22nd.
AMRA OLEVIC REYES @AMREZY 5.9M FOLLOWERS
Amra Olevic is a sensational Instagram super star and a beauty guru who keeps running her blog on Instagram called ‘Amrezy.’ She started her career with Sephora and then later on hired by MAC Cosmetics. Due to her partnership with big brands and stunning makeup looks, she is one among the most famous beauty and fashion bloggers.
CARLI BYBEL @CARLIBEL 4.9M FOLLOWERS
This lady needs no introductions! With a massive following on Instagram and YouTube, Carli Bybel provides content like no other, whether it is perfecting your date night look or getting to grips with the latest summer fashion trends, Carli is there to break it down for you.
PATRICK STARRR @PATRICKSTARRR 4.7M FOLLOWERS
Everyone needs some Patrick Starr in their life. This beauty blogger knows how to bring glam and humor into your feed. With some impressive collaborations and a turban to match, Starr brings uniqueness to the beauty blogging world. She has acquired more than 4.7 million followers on Instagram with her unique content and impressive collection.
MANNY GUTIERREZ @MANNYMUA733 4.3M FOLLOWERS
Manny Gutierrez aka Manny MUA is one of the world’s foremost makeup artists and beauty bloggers with over 4 million subscribers and followers on YouTube and Instagram. He was the first ever male star ambassador of Maybelline and last year he launched Lunar Beauty, his own beauty brand.
DESI PERKINS @DESIPERKINS 3.9M FOLLOWERS
Desi Perkins, one of the top social media influencers, is no stranger to the beauty blogger scene; she has been posting since 2013. Her make-up tutorials and lifestyle posts are not only informative but also stunning. It is not surprising that this top beauty influencer has amassed a huge following. If you aren’t following you really should be.
RACHEL LEVIN @RCLBEAUTY101 3.3M FOLLOWERS
Rachel Claire Levin is an American YouTuber and beauty guru, known for her YouTube channel RCLBeauty101. RCLBeauty101 has been the fastest growing YouTube channel in the world.
TATI WESTBROOK @GLAMLIFEGURU 2.7M FOLLOWERS
Makeup obsessed Tati, aka GlamLifeGuru is famous for her unbiased product reviews, beauty tips, hauls and tutorial videos. She is one of the top social media influencers and has 9.5 million subscribers on YouTube and a huge fan following on Instagram.
AMANDA STEELE @AMANDASTEELE 2.5M FOLLOWERS
Amanda Steele, one of the most popular influencers in 2022, is an American beauty blogger and CEO-designer of the clothing brand Steele. She is known for her self-titled YouTube channel where she shares makeup, fashion, and other lifestyle-related vlogs. With over 5 million subscribers across her social media platforms, Amanda is considered as one of the most sought-after beauty influencers of her generation.
SAFIYA NYGAARD @SAFIYANY 2.3M FOLLOWERS
Safiya, one of the top Instagram influencers, is a beauty influencer based in the United States. She rose to fame for starring in BuzzFeed’s Ladylike series and later on became an individual icon that people love for her eccentric and engaging lifestyle vlogs. On Instagram and YouTube alone, Safiya has gained a massive following of over 10 million loyal subscribers.
KATHLEEN LIGHTS @KATHLEENLIGHTS 2M FOLLOWERS
Kathleen Lights is a Cuban-American beauty influencer based in the beautiful Miami. Since she started her YouTube channel in 2013, she has grown over 4 million subscribers and 500 million views. Considered as the beauty guru of her generation, Kathleen has collaborated with big makeup brands like ColourPop.
JACKIE AINA @JACKIEAINA 1.6M FOLLOWERS
Beauty and fashion blogger Jackie Aina, one of the most popular influencers in 2022, is famous for her blunt beauty commentary, great sense of humor and infectious personality. She has gained more than 3.5 million subscribers on YouTube and 1.6 million followers on Instagram and is considered as one of the top beauty influencers.
TOP INFLUENCERS IN TRAVEL (BIGGEST INSTAGRAM INFLUENCERS)
MURAD OSMANN @MURADOSMANN 3.9M FOLLOWERS
Russian photographer Murad Osmann is a legendary name among the top influencers in the travel industry. He is best known for #FollowMeTo campaign with his wife Natalia and the couple has been named as top travel influencers in the world. Murad has documented his travels from the view of Natalia leading him by hand to his 3.9 million Instagram followers.
CHRIS BURKARD @CHRISBURKARD 3.6M FOLLOWERS
A self-taught photographer Chris Burkard, one of the most popular influencers in 2022, is a rising star in the world of adventure photography and travelling. He has worked with countless prestigious clients around the globe and bagged more than 3.6 million followers on Instagram. Apart from being the most followed travel influencer, he’s popular as a unique visionary photographer, author, and a speaker.
JENNIFER TUFFEN @IZKIZ 2.9M FOLLOWERS
British content creator and travel blogger Jennifer Tuffen is one of the most colorful travel influencers out there right now. Her Instagram account contains endless number of colorful and dreamy portrayal of some of the most coveted travel destinations.
JACK MORRIS @DOYOUTRAVEL 2.7M FOLLOWERS
Australian top travel influencer Jack Morris left his 9-5 job when he was 22 and started his journey on the road in 2012 and became world traveler and professional photographer. He is best known for his adventurous type of travel photography with his better half – a fellow top travel influencer, @gypsea_lust. His popularity has garnered him an astounding 2.7 million followers on Instagram.
JESSICA STEIN @TUULAVINTAGE 2.2M FOLLOWERS
Australian travel and personal style blogger Jessica Stein is among the top leaders in style and travel influencers worldwide. She started her travel blog Tuula Vintage in March 2010 and gained massive fan following on Instagram. After the birth of her child she decided to use her blog to bring awareness to chromosomal disorders as her own child has a rare chromes disease.
ALEX STROHL @ALEXSTROHL 2M FOLLOWERS
Alex Strohl is a top travel influencer, photographer, filmmaker, a teacher who is popular for his landscape and outdoor photography, particularly his depiction of stunning mountainous regions. His travel photography made him a star on Instagram and his photography has been featured in well-known publications such as Forbes, Vanity Fair, and Gentleman’s Journal.
LAUREN BULLEN @GYPSEA_LUST 2.1M FOLLOWERS
Lauren Bullen is the better half of the top influencer Jack Morris and known for writing travel and fashion entries. She has accrued more than 2.1 million Instagram followers by posting her pictures across the globe.
JANNI OLSSON DELÉR @JANNID 1.3M FOLLOWERS
Janni Olsson Delér from Sweden is one of the most significant names in the travel industry. She has gained more than 1.3 million followers on Instagram and become the top travel influencer in the world. She is known for her travel photography just as much as for her fashion aesthetic.
ALTUG GALIP @KYRENIAN 1.3M FOLLOWERS
Altug Galip, one of the most popular influencers in 2022, is one of the travel’s industry top influencers and a photographer behind the handle – @kyrenian. He has headed out to more than 50+ Countries on the planet and is known for stunning ethereal photography. He spends a good chunk of his time traveling, and sharing his adventures on Instagram.
TARA MILK TEA @TARAMILKTEA 1.3M FOLLOWERS
Asian-Australian blogger Tara Milk Tea is one of lifestyle, fashion and a travel top influencers based in Sydney. She’s sharing her own delicately assembled food fancies, travel dreams and flat-lay fashion photography purely to 1.3 million followers on Instagram. She has worked with the absolute most outstanding brands, including Louis Vuitton.
DANIEL KORDAN @DANIELKORDAN 1.4M FOLLOWERS
Russian photographer and travel blogger Daniel Kordan is an explorer by heart and widely recognized for his distinctive landscape photography. He has traveled to many countries, including Japan and Antarctica and gained a huge fan following on social media. Currently he has 1.4 million Instagram followers with whom he’s sharing his passion for nature and travelling.
LOUIS COLE @FUNFORLOUIS 1.2M FOLLOWERS
Louis Cole alias FunForLouis is a LA based film-maker, YouTuber, and one of top influencers who loves to travel and share his adventurous trips with 1.2 million followers on Instagram. He’s running a social media travel management agency brand based on his slogan called “Live The Adventure”. His aim is to bring a change by promoting greenery and traveling across the globe and discovering the beauty of nature.
QUIN SCHROCK @EVERCHANGINGHORIZON 1.2M FOLLOWERS
Quin Schrock is a travel blogger and professional photographer who is known for both his commercial work with a variety of companies as well as his own personal blog where he photographs nature and landscapes and shares them with his over 1.2 million Instagram followers. He has worked with and collaborated with prominent companies including Apple, Land Rover, Nintendo, and HGTV.
EMILIE RISTEVSKI @HELLOEMILIE 1.3M FOLLOWERS
Emilie Ristevski, one of the most popular influencers in 2022, is an Australian based travel top influencers and creative artist who has gained international projects due to her distinctive style of imagery and innate sense of adventure. She has 1.3 million followers on her Instagram. She has collaborated with Qantas, Adobe, Mercedes-Benz, Travel Alberta, Tourism Tasmania, Visit NSW, Visit Abu Dhabi, Flight Centre Australia, Visit Finland, Magical Kenya, Pure New Zealand, Etsy AU and many more clients.
SENNA RELAX @SENNARELAX 1.3M FOLLOWERS
Senna Relax is a travel influencer from Switzerland, who is traveling the world and taking impressive colorful shots for his audience. Some images on his Instafeed are so beautiful that you can’t take your eyes off them. He has accrued more than 1.3 million followers on Instagram and is one of world’s top influencers.
ANGELICA BLICK @ANGELICABLICK 1.1M FOLLOWERS
Angelica Blick is an award-winning Swedish Instagram celebrity who runs her own fashion and travel blog. She loves to travel and influence others with her fashion and travel images. Currently she has 1.1 million Instagram followers and is considered to be one of world’s top influencers.
JON OLSSON DELÉR @JONOLSSON1 1M FOLLOWERS
Jon Olsson is a world traveler who’s living in Monaco, he is also an entrepreneur and a professional Skier. He has around 1 million followers on Instagram. He loves to travel and see the world. He also has a huge interest in fashion, training and food, and is considered as one of the most popular influencers in 2022.
CHELSEA YAMASE @CHELSEAKAUAI 956K FOLLOWERS
Chelsea Yamase is a Hawaii based travel influencer who has managed to be a traveler, model and a writer. She is known for her bravery in the outdoors. By keeping the sustainable concept in mind, Chelsea is exploring the world and influencing her 956k Instagram followers through stunning images and is considered to be one of world’s top influencers.
TRAVIS BURKE @TRAVISBURKEPHOTOGRAPHY 819K FOLLOWERS
Travis Burke is a professional photographer who is best known for driving across the United States and photographing his different adventures and scenic stops along the way. In addition to his nature photography, he is also known for his portraits, and is currently one of the most popular influencers in 2022. He has more than 819k followers on Instagram and is considered to be one of world’s top influencers.
CALLUM SNAPE @CALSNAPE 816K FOLLOWERS
Callum Snape, one of the most popular influencers in 2022, is a British-Canadian photographer who has become renowned for his natural landscape and travel photography. His work has led to features on media outlets like CBC News and The Huffington Post as well as collaborations with brands like Oru Kayak. He documents his globe-trotting adventures on his popular Instagram account, which boasts more than 817k followers and is considered to be one of world’s top influencers.
TOP LIFESTYLE INFLUENCERS (BIGGEST INSTAGRAM INFLUENCERS)
ZOË SUGG @ZOESUGG 9.2M FOLLOWERS
YouTuber and fashion blogger Zoe Sugg started her blog Zoella as a result of boredom at home in 2009 and later on she released self-titled UK beauty products and a series of young-adult novels. She specializes in beauty, fashion and lifestyle content, and is currently one of the most popular influencers in 2022. She has two Instagram accounts, Zoe Sugg and Zoella and together she has total 10.8 million followers.
LAUREN CONRAD @LAURENCONRAD 6M FOLLOWERS
Lauren Conrad is considered as one of the top lifestyle influencers due to her social media skills, relatability, and her enviable Instagram feed. She has multiple clothing lines, bestselling books and her own lifestyle brand. Her uniform and elegant Instagram feeds inspire her almost 9 million followers on social media, and she is currently considered as one of the most popular influencers in 2022.
JULIE SARIÑANA @SINCERELYJULES 5.6M FOLLOWERS
Julie Sarinana, one of the most popular influencers in 2022, is best known for her lifestyle and fashion blog, Sincerely Jules, which features her chic California style. She has toured in over 13 countries sharing her travels and fashion tips to her millions of engaged fans.
ROSANNA PANSINO @ROSANNAPANSINO 4.5M FOLLOWERS
Rosanna Pansino is an award-winning YouTube star, baker, entrepreneur, and author. She is one of the most-watched and followed personalities on the internet. Her self-titled YouTube channel has earned over 12 million subscribers and Instagram has more than 4.5 million followers and is considered to be one of world’s top influencers.
JACK MORRIS @DOYOUTRAVEL 2.7M FOLLOWERS
One of the top travel influencers, English Instagram star Jack Morris left his 9-5 job at age 22 to pursue social media stardom. His photos are set across the globe, from Cambodia to Finland and is considered to be one of world’s top influencers.
ASPYN OVARD FERRIS @ASPYNOVARD 2.1M FOLLOWERS
Aspyn Ovard Ferris is a fashion and lifestyle influencer based out of Utah where she lives with her newborn daughter Cove and her Youtube Star husband Parker Ferris. She started her influencing career on Youtube and become one of the top lifestyle influencer by sharing lifestyle content.
KENNEDY CYMONE @SIMPLYKENNEDY 1.6M FOLLOWERS
Kennedy Cymone is a force to be reckoned with on social media. The LA-based influencer has an Instagram account boasting a following in excess of 1.6 million. She also has a YouTube channel with 1.77 million subscribers where she shares beauty tips, vlogs about her life and tries out funny Internet challenges. She recently launched her own fashion brand, the KCK Collection.
AMBER FILLERUP CLARK @AMBERFILLERUP 1.4M FOLLOWERS
Barefoot Blonde creator Amber Fillerup Clark lives in Arizona with her husband and three children. Clark inspires millions of readers with stylish looks and shares advice on things she loves most – hair, beauty, fashion, fitness, interior design, and traveling with her family and is considered to be one of world’s top influencers.
JANNI OLSSON DELÉR @JANNID 1.3M FOLLOWERS
Janni Olsson Deler has passion for travel, fashion and design. She has over 1.3 million followers on Instagram and has her own clothing brand called c’est normal. She has partnered with brands such as Gina Tricot and iDeal of Sweden, and is currently regarded as one of the most popular influencers in 2022.
SYDNEY LEROUX DWYER @SYDNEYLEROUX 1.2M FOLLOWERS
Sydney Dwyer is a professional soccer player, Olympic gold medalist, and one of the most popular influencers in 2022. She uses Instagram as a way to share adorable photographs of her family with over 1.1 million fans. As a mother and sports celebrity she’s incredibly inspirational, and this makes her a good fit for partnerships with a number of brands.
JULIA BEROLZHEIMER @JULIABEROLZHEIMER 1.2M FOLLOWERS
Charleston-based Julia Berolzheimer is the face behind lifestyle blog Gal Meets Glam that encourages readers to add a little glamor to their everyday lives. Julia’s relatable sense of style and innate ability to curate content has made her one of the most influential publishers.
RACH PARCELL @RACHPARCELL 1.1M FOLLOWERS
Rachel Parcell, one of the most popular influencers in 2022, is a blogger and jewelry designer living outside of Salt Lake City with her adorable family. She started Pink Peonies as a place to document the things that she loved, and it’s become a creative outlet where she shares style through daily outfits, beauty tips, and home style and is considered to be one of world’s top influencers.
CAITLIN COVINGTON @CMCOVING 1.1M FOLLOWERS
Caitlin Covington, creator of blog Southern Curls and Pearls, is a self-proclaimed Southern Belle hailing from Charleston, North Carolina. Whether or not you are a fan of her fall outfits, she sure knows how to create engagement as she averages 700 comments per post. Nordstrom, Tree Hut, Ulta, and Aveeno are a handful of brands she has recently scored deals with.
LAURYN EVARTS @THESKINNYCONFIDENTIAL 998K FOLLOWERS
Lauryn Evarts is the top influencer behind style, beauty, fitness, and food blog The Skinny Confidential. In addition to being a top lifestyle blogger, Lauryn has launched a book, fitness and nutrition eBook, a podcast series, a YouTube channel, and her own app.
OLIVER PROUDLOCK @PROUDLOCK 703K FOLLOWERS
Oliver Proudlock gained fame through the reality television series Made in Chelsea. He subsequently founded the fashion brand Serge DeNime and has become a fashion and lifestyle influencer on social media. He has his own Instagram account with over 703k followers, making him one of the most popular influencers in 2022.
EMILY SCHUMAN @EMILYSCHUMAN 541K FOLLOWERS
After a high-profile career working for Condé Nast publications, Emily Schuman, one of the most popular influencers in 2022, launched her hugely popular personal blog, Cupcakes & Cashmere. Schuman is also a published author and carries her own line of clothing at Nordstrom.
NAOMI DAVIS @TAZA 458K FOLLOWERS
Naomi Davis, also known as Taza, is the creator behind popular lifestyle and family blog Love Taza. Based in the heart of New York City, Naomi loves documenting her family’s adventures, outfits, & activities. On her blog, Naomi celebrates motherhood, travel, good food, and life’s simple joys and is considered to be one of world’s top influencers.
STEFFY @STEFFY 368K FOLLOWERS
The orange-obsessed influencer shares quirky fashion photos, life hacks, home tips, and more with her tribe of 368k followers. Steffy is very active on Instagram, posting at least one curated piece of content on her cohesive feed daily, and is currently one of the most popular influencers in 2022. Burt’s Bees, JCPenny, Dunkin’, and San Pellegrino, are a few of the companies who have held brand activations with the rising lifestyle influencer.
JESSIE CHANES @JESSIEKASS 311K FOLLOWERS
Jessie Chanes covers the subjects of fashion, beauty, maternity and food. She has her own blog, Seam for a Desire, and an Instagram account with over 311k followers. Jessie’s feed comprises inspirational snaps of her in fabulous locations wearing fabulous outfits, plus occasional promotions for partner brands such as Roger Gallet. He is currently considered as one of the most popular influencers in 2022.
LUCA WHITAKER @ITSLUCAWHITAKER 237K FOLLOWERS
Another social media star Luca Whitaker, one of the most popular influencers in 2022, is best known for her self-titled YouTube channel, which features fashion and lifestyle content. She has earned 430k YouTube subscribers and 237K Instagram followers for her many haul, routine, and comedy-related videos and sensational posts.
TOP INFLUENCERS IN TECH (BIGGEST YOUTUBE INFLUENCERS)
MARK ROBER 12.8 M SUBSCRIBERS
Mechanical engineer Mark Rober, one of the most popular influencers in 2022, created his self-titled YouTube channel in October 2011. Before becoming a YouTuber, he spent nine years at NASA, seven of which were working on the Curiosity Rover which left for Mars. On his channel, he posts content related to popular science, DIY gadgets, and creative ideas.
MARQUES BROWNLEE 11.6M SUBSCRIBERS
Marques Brwonlee is tech geek turned Internet personality, who now stands as one of the biggest tech influencers in the world. He created his self-titled YouTube channel back in March 2008 and has more than 9.6 million subscribers. He was called as the best tech reviewer in the world by Vic Gundotra, who was the Senior Vice President, Social of Google and is considered to be one of world’s top influencers. He is currently regarded as one of the most popular influencers in 2022.
CRAZYRUSSIANHACKER 11.4M SUBSCRIBERS
A Russian YouTuber Taras Kulakov started a YouTube channel named CrazyRussianHacker which becomes one of the most subscribed American tech channel. This channel is best known for vlogs on life hacks, scientific experiments and testing. This channel currently has over 11.4 million subscribers with more than 14k uploads that have been viewed more than 2.65 billion times and counting.
LINUS TECH TIPS 11.3M SUBSCRIBERS
Linus Gabriel Sebastian, currently one of the most popular influencers in 2022, launched Linus Tech Tips in November 2008 with the aim to inform and educate people of all ages through entertaining videos. Through this channel, he’s sharing product reviews, step-by-step PC build guides, and a variety of other tech-focused projects with more than 11 million subscribers.
WYLSACOM 9.29M SUBSCRIBERS
Wylsacom is a Russian YouTube channel created in January 2011, owned by Valentin Petukhov, who is popular for posting videos related to new gadgets, technologies, and software. Wylsacom’s first video on YouTube was titled Flash on iOS without JailBreak in which he reviewed Puffin Web, which is a browser. His channel now has more than 9.2 million subscribers with more than 21K uploads.
MRWHOSETHEBOSS 4.65M SUBSCRIBERS
Tech guru Arun Maini, one of the most popular influencers in 2022, is best known for his Mrwhosetheboss YouTube channel’s content. He has gained popularity for his tech reviews, advice and personal testimonials for all brands of smartphones, cameras, and gaming set-ups. He started his YouTube channel in April 2011 at the age of 15 and has amassed more than 4.6 million subscribers and is considered to be one of world’s top influencers.
AUSTIN EVANS 4.47M SUBSCRIBERS
Austin Evans, one of the most popular influencers in 2022, started his self-titled YouTube channel in August 2007 which is popular for best recommendations and reviews of all kinds of gadgets and equipment. He is known for his genuine reviews, especially in videos where he features items that are not worth their price. With over 4.4 million subscribers, it is evident that he is one of the top tech influencers out there and is considered to be one of world’s top influencers.
URAVGCONSUMER 2.91M SUBSCRIBERS
Judner Aura is the next name in the list of top tech influencers. Judner commenced his YouTube journey in 2012 and he’s sharing reviews on smartphones, cameras, laptops, gaming, and much more with more than 2.9 million subscribers.
DAVE LEE 2.8M SUBSCRIBERS
Dave Lee is a Canadian YouTube tech guru who is widely known for his Dave2D channel. He has earned more than 488 million views there for his wide range of tech reviews, comparisons, and advice. He has amassed more than 2.8 million subscribers to his YouTube channel.
JONATHAN MORRISON 2.68M SUBSCRIBERS
Jonathan Morrison launched his self-titled YouTube channel in March 2010 on which he is posting product reviews videos on various mobile devices of brands like Apple, Samsung, and Google. He is sharing his opinions and information about new devices to his 2.6 million subscribers.
EDGAR OGANESYAN 2.65M SUBSCRIBERS
Edgar Oganesyan is the talented social media star, and one of the most popular influencers, behind the highly subscribed channel, Techsource. With over 2.1 million subscribers, Techsource is the leading PC-related YouTube channel, where you will find videos comparing various technologies, PC tips, and general knowledge on your PC, and he is considered to be one of world’s top influencers.
JAYZTWOCENTS 2.56M SUBSCRIBERS
JayzTwoCents is your one stop destination to find fun and educational videos on all things related to tech! Jason Langevin, one of the most popular influencers in 2022, is the face behind this popular channel, who vlogs about technology and gaming with a typically comedic, lighthearted slant. He started building computers at age 10 and was working as a PC and networking consultant by age 16, now attracting more than 2.5 million subscribers on his YouTube channel which he created in August 2012 and is considered to be one of world’s top influencers.
SIMONE GIERTZ 2.25M SUBSCRIBERS
Robotics enthusiast Simone Giertz is a Swedish inventor and YouTuber who launched her self-titled YouTube channel in March 2013. She is spending most of her time building shitty robots and running her YouTube channel about robotics. With more than 2 million subscribers, she has become one of the most followed and tech top influencers.
JON RETTINGER 1.58M SUBSCRIBERS
The founder of TechnoBuffalo, Jon Rettinger created his self-titled YouTube channel in June 2007 which is a forum for all things electronic. He is sharing vlogs about game console comparisons, unboxings, product reviews, and informative tips and tricks on various products. He has more than 1.5 million YouTube subscribers.
DetroitBORG 1.31M SUBSCRIBERS
Michael Kukielka, one of the most popular influencers in 2022, is a tech guru who created the popular YouTube channel DetroitBORG in July 2008, where he posts detailed tech reviews of the news gadgets, software, and accessories on the market. He has gained more than 1.31 million subscribers to his YouTube channel since its beginning and and is considered to be one of world’s top influencers.
PAUL’S HARDWARE 1.26M SUBSCRIBERS
Tech guru Paul Heimlich launched his YouTube channel Paul’s Hardware in June 2012 where he publishes tech reviews and tutorials, as well as PC hardware and DIY computer building content. He has earned more than 1.2 million subscribers, and is one of the most popular influencers in 2022.
DEREK BANAS 1.06M SUBSCRIBERS
MRMOBILE [MICHAEL FISHER] 982K SUBSCRIBERS
Michael Fisher is a YouTube personality who is known for his MrMobile channel’s content. He has earned widespread popularity there for his tech reviews, unboxing’s, and tutorials for a wide myriad of brands. He has earned more than 982k subscribers to his YouTube channel since its beginning, and is currently considered as one of the most popular influencers in 2022.
ERICA GRIFFIN 873K SUBSCRIBERS
Technology nerd Erica Griffin is among the few females in the world of tech influencers, and one of the most popular influencers in 2022. Her self-titled channel which she started in June 2009 features various unboxing and comparison videos about smartphones, laptops, tablets, and portable game consoles. With over 873 subscribers, she has proven that girls can be knowledgeable and successful in the field of technology and is considered to be one of world’s top influencers.
MIKE LOCKE 99.9K SUBSCRIBERS
Since 2009, Mike, one of the most popular influencers in 2022, has been a consistent content creator on YouTube, posting tutorials, motivating and educational videos on the topics of UI/UX Design. Currently with over 99K subscribers and over 8 million total views, Mike’s YouTube channel has constantly ranked as one of the top channels in the UX Design industry.
The Power of World’s Top Influencers
Top influencers in lifestyle, fashion, travel, and technology leverage their reach through partnerships with brands to promote the brand’s products and services. Some of the biggest Instagram influencers drive real impact in the marketplace because they have established credibility amongst their followers and gained consumer’s trust with thoughtful content that tells an authentic, original story. They provide their followers with a wealth of content from tips and tricks, product reviews and recommendations, and hours of creative pictures, blogs, and videos. Top influencers can build trust in an organic way by being honest, true to themselves, and consistent with their personal brand and messaging.
According to recent research conducted by Harvard Business School MBA graduate Alessia Vettese, more consumers are increasingly rejecting traditional forms of marketing as less credible and less trustworthy. This trend is especially true amongst Millennials, the largest living adult generation in the US with an estimated 72.1 million people aged 23 to 38. In fact, Forbes reported that Millennials hate ads, but over half of them wouldn’t mind if [the ad] is from their favorite digital stars. It’s not just TV and magazine ads that irritate Millennials either, but online ads too. As a result, more Millennials are using ad blockers online.
The use of ad blockers is not just confined to Millennials, however. As many as one in four US internet users owns an ad blocker on at least one device. Millennials also rely heavily on word of mouth and recommendations from people they know and trust, including top influencers, for products purchases, especially online. Some reports suggest as much as 40% of Millennials refer to online reviews and testimonials before purchasing a product. It is not only friends and family in their immediate circle that they listen to. Forbes reported that it’s also the large and smaller personalities who can personalize a brand for them and influence their final purchase decision. If millennials know that people they like and trust support specific brands, they will support those brands as well.
Established brands are also beginning to lose credibility as Direct-to-consumer (D2C) products disrupt markets (Alessia Vettese, 2019). Top influencers, on the other hand, establish and maintain credibility by being consistently authentic, creative, and entertaining, all while being true to who they are. In the fashion and beauty segments, for example, people are drawn to top influencers who have a similar body type, skin tone, or skin care needs. They may even look like the online personalities they seek.
In the travel segment, online personalities who have travel experiences that appear accessible to people in similar stages of life, who travel with young children, or on a strict budget, for example, will instantly seem credible because of the strong connection they create in the minds of their followers. Top influencers take this online connection to an even higher level, however, and engage directly with their followers.
Some of the biggest Instagram influencers take engagement with followers to a deeply personal level by establishing and fostering meaningful relationships through direct online engagement. “These consumers are building relationships, and they are bonding with these top influencers,” Vettese says. “Now, people want to go online and get an at-your-fingertips experience. They want to ask an influencer questions and get personal responses”. Again, this is especially true for Millennials. EContent even went so far as to say the millennial generation craves online interaction, and perhaps more importantly for marketers, millennials expect brands to interact with them on a personal level.
Below, we’ve compiled a list of the 100 Top Influencers for 2023, including biggest Instagram influencers and YouTubers, in lifestyle, travel, fashion, and technology. From massive reach to niche, this list of top influencers is guaranteed to inspire.
The Future of World’s Top Influencers
Influencer marketing offers companies the opportunity to place their brands in front of millions of people. As more brands enjoy success from partnerships with top influencers, we see a greater proportion of marketing dollars put towards influencer marketing. As Millennials continue to reject traditional ads online, quality user-generated content is quickly becoming King, or Queen. Top influencers offer pleasant, original, and genuine online experiences that are trusted by millions of followers. It is this credibility and organic engagement that makes popular influencers such effective brand partners today.
Popular influencers fit this description for a variety of reasons. Many of them have lucrative jobs as professional travelers, fashion and beauty bloggers, and in a variety of other fields. However, the capacity to connect with their audience is a frequent justification given by many popular influencers. They believe that because of their fame, they can be more honest and upfront with their fans, strengthening the bond between them, which is often very true.
Popular influencers frequently have a broad platform that they may utilize to advocate for causes or goods that they support. Another frequently cited reason why people become popular influencers is because they may use their influence to make the world a better place, which is something pretty admirable.
TOP INFLUENCERS IN 2023- FAQ
There is no denying that social media has had a big impact on how we connect, share information, and discover new role models in the modern world. In recent years, a new type of online celebrity has emerged in the form of the top social media influencers. These are people who have built up a large following on platforms such as Instagram, YouTube, and Snapchat, and who use their reach to promote products, brands, and causes.
Some of the top social media influencers have become massively popular, with tens of millions of followers, or even more. They have been able to lever their popularity into successful businesses, commanding high fees for sponsored posts and endorsements. There is no question that top social media influencers are also undoubtedly important for brands looking to reach out to new target markets and expand their businesses. By working with the right influencers, brands can tap into new and existing audiences to help spread their message, drive their revenue and achieve a faster ROI.
But why are top social media influencers so important? Here are just a few reasons:
- Top social media influencers have large and engaged followings
When it comes to social media, and top social media influencers, size definitely does matter. The bigger an influencer’s following, the more people they can reach with your message. Additionally, followers of top social media influencers are often highly engaged, meaning they’re more likely to take action based on the influencer’s recommendations.
- Top social media influencers have credibility and trustworthiness
When an influencer recommends a product or service, their followers are more likely to trust their recommendation. After all, these people trust the influencer enough to follow them in the first place! This makes top social media influencers a powerful tool for brands looking to build trust and credibility with potential customers.
- Top social media influencers can help you reach new audiences
As mentioned earlier, top social media influencers have large and engaged followings. By partnering with them, you have the potential to reach new audiences who may not have been exposed to your brand otherwise. Additionally, partnering with top social media influencers can help you expand beyond your current customer base, reaching new markets and demographics.
- Top social media influencers can help you boost brand awareness
Top social media influencers can help you increase brand awareness by promoting your product or service on their channels. This increased visibility can lead to more website visitors, leads, and sales for your business.
When it also comes to the popularity of top social media influencers, to measure it effectively, several factors must be considered. The first factor is reach or the number of people who could potentially see a post. The second factor is the engagement or the number of people who interact with a post of the top social media influencers. And the third factor is clout or a measure of the authority or influence of a person or brand on social media.
Some of the most famous social media influencer names are individuals who have built up a large audience on social media platforms such as Instagram, YouTube, and Twitter. They have become popular through their unique content and have gained recognition for influencing the opinions of others.
Some of the most famous social media influencer names include Kim Kardashian West, who has amassed over 185 million followers on Instagram alone. As one of the best social media influencer names, she has known for her fashion and beauty trends as well as her business ventures in the areas of cosmetics and retail clothing. Another hugely influential name is singer Taylor Swift, with 120 million followers across various social networks.
YouTube star PewDiePie is one of the largest independent creators and one of the most famous social media influencer names on the platform with over 92 million subscribers. He has had tremendous success creating gaming-related content and often collaborates with other YouTubers to produce even more entertaining videos. His net worth as one of the best social media influencer names was recently estimated at around 30 million dollars altogether from his channel profits alone.
Actor Dwayne Johnson also made waves from his use of social media; as one of the most prominent social media influencer names he currently has over 170 million followers across various sites such as Instagram and Twitter where he uploads pictures about his latest movies, sports activities, and family life. His frequent postings helped him transition from an actor to becoming an all-rounded entertainer with several business interests including Seven Bucks Productions and Teremana Tequila Company.
Last but not least, we must mention Kylie Jenner who started as a reality television personality but soon became an entrepreneur billionaire and one of the world’s most famous social media influencer names due to her cosmetic line Kylie Cosmetics which she heavily promoted on Instagram where she has nearly 200 million subscribers today. Her ability to utilize her platform to effectively market products has earned her a spot amongst some of the most influential social media influencer names in history.
These five social media influencer names demonstrate how powerful individuals can become by utilizing the digital world wisely. They are some of the most famous social media influencers today because these social media influencer names understand how people engage with content online and promote their ideas accordingly. This knowledge has enabled them to leverage their respective fan bases into successful businesses or thriving careers in the entertainment industry respectively.
Becoming one of the most famous social media influencers names is not an easy task, but it is achievable with the right plan of action. With diligent and consistent efforts, anyone can become one of the best social media influencer names in their chosen field and attract the attention of brands and sponsors looking for influential people to promote their products.
The first step towards becoming one of the top social media influencer names is to identify your niche market or area of expertise. This could be anything from fashion and beauty tips, to travel blogging, fitness advice, food recipes, art tutorials, or more. Once you have determined your focus area, create content related to this topic that can be posted on various platforms such as Instagram, YouTube, TikTok, and Twitter. YAs one of the best social media influencer names, your content should provide value to viewers by helping them solve problems or giving advice they wouldn’t find elsewhere. Additionally, to become one of the top social media influencer names, you should use keywords relevant to the industry so that potential customers can easily find your page or posts when searching for topics related to your field.
The next step in becoming one of the best social media influencer names involves building relationships with other social media personalities in your niche market who have large followings. Reach out to these social media influencer names with comments on their posts or messages through private messaging services like DM’s on Instagram/Twitter or email marketing software. Requesting collaborations with other influencers will help you gain exposure among a wider audience which will help grow your following even further. It’s important that when engaging in collaborations with some of the most prominent social media influencer names you make sure the content produced reflects positively on both parties involved as it will affect how people view each of you individually and collectively.
Becoming one of the top 100 social media influencers is no easy task, but it is achievable with hard work and dedication. To become one of the top 100 social media influencers, one must have a combination of knowledge, charisma, and skill.
First and foremost, it is important to identify who your unique target audience is when you’re becoming one of the top 100 social media influencers. You want to focus on honing in on a particular niche or topic that you can specialize in. Once you have identified this niche, begin researching current trends within it, as well as what other top 100 social media influencers are doing to stay relevant. Researching these topics will allow you to create content that stands out from the rest and resonates with your intended audience, just like the top 100 social media influencers do.
When trying to become one of the top 100 social media influencers, it is also essential to take advantage of digital tools such as analytics software which can help provide insights into how audiences are engaging with your content. Interacting directly with followers is another great way to engage them and increase conversions; responding promptly when users comment on your posts, just like the top 100 social media influencers mostly do, shows that you care about their opinions and builds loyalty over time.
Lastly, form meaningful relationships with other top 100 social media influencers both inside and outside of your industry. Collaborating on projects together allows you both to benefit from each other’s followings while also giving you exposure to new audiences who are likely interested in similar topics as yours.
By taking these steps consistently over time while also being methodical in the way they are executed (both through data-driven decisions as well as experiments), anyone likely has what it takes to become one of the top 100 social media influencers!
The popularity of the top 100 social media influencers is far-reaching and evidenced by their expansive reach across multiple platforms. In essence, the top 100 social media influencers have positioned themselves as experts in various areas such as fashion, lifestyle, travel, health and wellness, beauty, relationships, parenting, and more. By capitalizing on their expertise and sharing it with a vast audience in an engaging way, the top 100 social media influencers have been able to build loyal followings of people who look to them for advice and guidance.
The key to the success of the top 100 social media influencers lies in understanding the needs of their audience and creating content that is both relevant and informative. The top 100 social media influencers use a variety of tactics to engage with their audiences including videos, tutorials, reviews, blog posts, or live Q&A sessions. The ability of the top 100 social media influencers to be relatable while providing valuable insights allows them to build trust with their followers which translates into loyalty.
In addition to providing quality content that resonates with their viewers, the top 100 social media influencers also understand how important it is to use keywords and trending topics to optimize their reach across different platforms. Many of the top 100 social media influencers actively cultivate relationships with high-profile companies to acquire sponsorships which can lead to even higher exposure for the brands they are promoting. The top 100 social media influencers also take advantage of the power of celebrities by partnering with them on projects or campaigns which can bolster engagement levels exponentially.
How to find some of the best influencers in 2023?
Finding some of the best influencers in 2023 will require a comprehensive strategy that utilizes various online and offline platforms to maximize reach. It is important to remember that the best influencers must represent your brand message accurately and authentically, so research and care should be taken in selecting the right candidates.
The first step in finding the best influencers for your brand is conducting market research. This part of finding the best influencers involves analyzing trends in the current social media landscape to determine which influencer categories are popular, their areas of expertise, and which type of content resonates with followers. Additionally, when searching for the best influencers, using tools like Google Trends can help you gather insights into topics that are generating significant buzz as well as other relevant information such as seasonality or geographic preferences of the best influencers.
Once you have identified some of the best influencers based on this research, it is important to focus on how they align with your message or objectives. Consider if these best influencers possess any unique skills or knowledge that can enhance your brand’s reach, whether it be through different platforms or demographics. You should also take note if the best influencers have worked with any similar campaigns previously, as this could indicate their ability to effectively promote your product or service. Lastly, ensure that the content of the best influencers is regularly updated and engaging – this will ensure relevance for both them and your audience.
Social media platforms such as Instagram and YouTube are essential for building relationships with the best influencers out there. It’s important to engage directly with the best influencers over these channels before approaching them about collaborating on a campaign – this builds trust and respect between you both. In addition, leveraging user-generated content (UGC) from existing collaborations can help provide further validation for brands when they are looking for the best influencers within the space – when done correctly UGC can be extremely effective at increasing engagement levels amongst audiences.
Finally, don’t underestimate the power of offline promotions either – attending events such as festivals or conferences allows you to meet some of the best influencers face-to-face; events such as these give brands access to people who may not necessarily be using social media, but still have an impactful reach within their area of expertise. Working with local bloggers, celebrities or other of the best influencers is always beneficial to any campaign due to the wealth of knowledge they bring to the table – plus it gives off a more personal touch!
Overall, finding some of the best influencers in 2023 requires careful research into current trends and preferences across multiple platforms while remaining mindful of candidate fit against overall objectives. Utilizing online channels such as social media and UGC alongside traditional strategies like attending events gives brands access to a wide range of the best influencers from all walks of life.
How to become one of the top 100 female influencers?
Becoming one of the top 100 female influencers is no easy feat. To be one of the top 100 female influencers requires hard work, dedication, and a unique set of skills and resources. To achieve such success, it’s important to be strategic and have a plan in place for achieving your goals. Here are some key steps and tips that can help you become one of the top 100 female influencers:
First, like all of the top 100 female influencers, you should identify your niche or area of expertise. Establish yourself as an expert in your chosen field by attending conferences, networking events, online courses, or seminars related to your niche and engaging with the industry’s thought leaders on social media, if you want to be one of the top 100 female influencers. You should also build relationships with other of the top 100 female influencers in the same space who can help mentor you along your journey. Once you’ve identified a niche and established yourself as an expert within it, create content that resonates with your target audience. This could include podcasts, blog posts, videos, or any other form of content that would appeal to people interested in what you have to say as the top 100 female influencers have.
You should also engage with your followers on social media platforms such as Twitter, Instagram, LinkedIn, and YouTube regularly; this will help increase engagement rates which can eventually lead to more followers and higher visibility for your content, helping you become one of the top 100 female influencers. Creating high-quality visuals is also important for garnering attention from potential followers and becoming one of the top 100 female influencers – photos or videos showing off your work as an influencer will help pique people’s curiosity about who you are and what you do.
Why are the top 100 female influencers so popular?
The top 100 female influencers are popular for a variety of reasons. First, the top 100 female influencers have large social media followings that make them one of the most visible figures in their respective fields. This visibility of the top 100 female influencers translates into more opportunities for them to showcase their work, reach larger audiences and connect with potential collaborators, sponsors, and fans.
Additionally, the top 100 female influencers often create an open dialogue with their followers which creates a feeling of trust and authenticity which can be rare in traditional media outlets. Moreover, by being open about topics such as gender equality issues, mental health, body image, and more, the top 100 female influencers become role models for young women who share similar struggles or goals.
Another factor affecting the popularity of the top 100 female influencers is that many brands have come to recognize that they are powerful advocacy tools. The top 100 female influencers have been successful in implementing marketing campaigns to promote products that are relevant to their followers’ interests while also creating conversations around important topics. Through this type of advertising, the top 100 female influencers have successfully connected brands with younger demographics who are increasingly looking away from traditional forms of advertising and towards digital sources for product reviews and information.
Finally, the top 100 female influencers often bring together different communities through platforms such as blogs and podcasts. By using their powerful voices to speak up against injustice or discuss difficult topics out loud and openly, the top 100 female influencers can help create engagement among those who may not think about such issues regularly or exist within certain echo chambers without realizing it. In this way, the top 100 female influencers can start to bridge gaps between different parts of society by bringing together people from all kinds of backgrounds while understanding each other better through mutual respect and empathy.
Reaching out to the top 100 influencers on social media is an important step in any marketing campaign. It can be a daunting and tricky task, but with the right approach and strategy, you can make a lasting impression on the top 100 influencers. Here is what you need to know when reaching out to the top 100 influencers:
First, research the top 100 influencers individually. Before you reach out to any of the top 100 influencers, it’s important to understand who they are, what their audience looks like, and how they interact with their followers. Make sure you take the time to read the content of the top 100 influencers and get a clear understanding of their interests and values.
Second, craft your message to the top 100 influencers carefully. When reaching out, ensure that your communication with the top 100 influencers is professional yet still tailored specifically to each influencer. Your message should show an understanding of their work and provide value by being informative or offering something beneficial that meets the needs or interests of the top 100 influencers.
Third, when possible engage one-on-one before sending your outreach message to the top 100 influencers. This can be done through direct messaging on social networks or commenting on posts of the top 100 influencers and participating in conversations over public channels like Twitter chats or Reddit threads where the top 100 influencers are known to be active participants. Not only will this increase your chances of getting noticed by the top 100 influencers, but it also shows that you’re genuinely interested in building relationships with them as opposed to just trying to get exposure for yourself or a product/brand.
Fourthly, think beyond providing monetary compensation for the promotional work of the top 100 influencers – such as offering exclusive discounts or early access – consider other ways that could make collaborating more attractive for the top 100 influencers such as creating custom content together or providing extra publicity through cross-promotion on multiple platforms (e.g., guest blogging).
Finding the top 100 influencers on social media in 2023 requires an in-depth analysis of various factors. This involves assessing the individual’s reach, engagement rate, and audience demographics of the top 100 influencers. Reach is the number of people the top 100 influencers can influence through their posts on social media platforms such as Twitter and Instagram. The engagement rate refers to how many people are interacting with posts or profiles of the top 100 influencers. Lastly, audience demographics refer to the type of followers the top 100 influencers have- for instance if they tend to be mostly teenagers or adults over 40.
To begin identifying the top 100 influencers for 2023, you should start by researching who is currently popular in the field. Look into current trends and see who is driving them – this could include top 100 influencers or even everyday people with smaller followings whose inspiring messages have resonated with large numbers of people. You can use tools like BuzzSumo to track what content of the top 100 influencers is going viral in your target field and identify potential influencers from there.
Additionally, when seeking out some of the top 100 influencers, it’s essential to look at their past performance rather than just their current success. While some of the top 100 influencers may have a huge following right now, they may not have been as successful before or could be one-hit wonders that won’t last long-term. You can use tracking tools such as SocialRank to get insights into how large an influencer’s following has grown over time so you can make informed decisions about who of the top 100 influencers you want to partner with moving forward.
Who are the top 10 influencers popular in the US right now?
When talking about who are the top 10 influencers popular in the United States right now, or even the whole world, there is a mix of celebrities, athletes, and social media personalities that we could mention. These celebrities and recognizable social media names are taking over social media platforms at a rapid speed, and some of them include:
- Kylie Jenner – With over 150 million followers on Instagram, Kylie Jenner is one of the most followed people in the world. By being first on the list of every search for who are the top 10 influencers in the US, she has used her platform to launch a successful cosmetics line that is estimated to be worth over $1 billion.
- LeBron James – LeBron James is one of the most popular athletes in the world. When discussing who are the top 10 influencers currently popular, we have to also mention that he has won three NBA championships and is a four-time MVP. James is also active on social media, with over 40 million followers on Instagram.
- Selena Gomez – Selena Gomez is a singer and actress who has amassed over 150 million followers on Instagram, and became one of the first answers on Google when searching “Who are the top 10 influencers in the US.” She is one of the most followed and most popular people on the platform and in the whole world for that matter and is also one of the most followed celebrities on Twitter and other platforms.
- Kim Kardashian – Kim Kardashian is a reality TV star, businesswoman, and social media personality. If you ask us who are the top 10 influencers in the world right now, she would be first on our list, with over 100 million followers on Instagram.
- Taylor Swift – When talking about who are the top 10 influencers in the world, Taylor Swift is definitely among them, as she is a singer-songwriter who has won 10 Grammy Awards. She is one of the best-selling artists of all time and has an estimated net worth of $320 million. Swift is also active on social media, with over 86 million followers on Instagram.
- Justin Bieber – Justin Bieber is a singer-songwriter who was discovered on YouTube. For many years now he has been the number one answer on Google when searching for who are the top 10 influencers in the world. He has released five studio albums and has won multiple awards, including a Grammy Award for Best Dance Recording for his song “Where Are Ü Now.”
- Dwayne Johnson – Dwayne Johnson, also known as The Rock, is an actor and former professional wrestler who has starred in several blockbuster films, such as The Scorpion King, The Mummy Returns, Fast & Furious 6, as well as HBO’s Ballers. When talking about Who are the top 10 influencers in the US as we speak, we have to include the famous Rock, as he was also recently named Forbes’ highest-paid actor for 2018, earning an estimated $124 million.