02 Jul 25 TOP PINTEREST INFLUENCERS IN 2025
Pinterest has become a powerhouse for inspiration, creativity, and trendsetting worldwide. From home decor to fashion, food, and DIY, the platform is a visual haven for millions of users seeking fresh ideas. Behind every pin is a creator whose unique style and vision influence what people cook, wear, design, and build. Their influence reaches far beyond the platform, shaping trends across industries like fashion, interiors, and lifestyle. These creators are the driving force behind viral trends, seasonal aesthetics, and design movements seen across social media and even in retail stores.
Whether it’s a vibrant recipe, a chic living room, or a dreamy wedding setup, their content drives countless decisions and sparks creativity daily. Amra and Elma has curated this list to highlight the 25 most influential Pinterest creators as of 2025, organized by their follower count. Each has cultivated a loyal audience by offering a mix of practicality, beauty, and personal flair. Their creativity not only inspires but also empowers users to transform their ideas into reality. These influencers prove that Pinterest isn’t just a mood board but a catalyst for turning visual dreams into tangible projects, businesses, and lifestyles.
25 TOP PINTEREST INFLUENCERS IN 2025 (Quick View)
| # | Name | Followers | Industry |
|---|---|---|---|
| 1 | Joy Cho (Oh Joy!) | 15.1M | Home, Lifestyle, Design |
| 2 | Poppytalk | 10.4M | DIY, Interior, Design |
| 3 | Mary Ann Rizzo | 9M | Interior Design |
| 4 | Jane Wang | 7.7M | DIY, Design |
| 5 | HonestlyWTF | 7.2M | DIY, Fashion |
| 6 | Bonnie Tsang | 7M | Fashion, Design, Photography |
| 7 | Evelyn | 6.8M | Travel, Nature |
| 8 | Pejper | 6.7M | Home, Lifestyle |
| 9 | Veanad (Danaë Vokolos) | 5.2M | Architecture, Design |
| 10 | Christine Martinez Loya | 5M | Interior Design, Lifestyle |
| 11 | Wedding Chicks | 4.9M | Weddings |
| 12 | Hair and Makeup by Steph | 4.9M | Beauty, Hairstyling |
| 13 | Amanda Livesay (Fake Ginger) | 4.6M | Food, Recipes |
| 14 | Rachel Turnbull | 4.6M | Lifestyle, Books |
| 15 | Kathy’s LittleThings | 4.5M | DIY, Food, Parenting |
| 16 | Lauren Zwanziger | 4.3M | Travel, Lifestyle |
| 17 | April and May | 4.3M | Design, Minimalism |
| 18 | Martha Stewart | 1.9M | Home, Cooking, Lifestyle |
| 19 | Victoria Smith (sfgirlbybay) | 970.5K | Interior Design |
| 20 | Emily Henderson | 533K | Interior Design, Lifestyle |
| 21 | Bailey Sarian | 410.4K | Beauty, Makeup |
| 22 | Jamie L Vandenberg | 393.9K | Hairstyling |
| 23 | One Stop Chop | 179.5K | Food, Recipes |
| 24 | Maegan Brown (The BakerMama) | 169.5K | Food, Baking |
| 25 | Megan Gilger (The Fresh Exchange) | 150K | Outdoor Living, Sustainable Lifestyle |
25 TOP PINTEREST INFLUENCERS IN 2025
Top Pinterest Influencers #1. Joy Cho (Oh Joy!)
Joy Cho is the founder of the Oh Joy! brand, celebrated for her playful designs and vibrant lifestyle content. She is one of the most followed creators on Pinterest, focusing on home decor, fashion, and entertaining. Her signature use of bold colors and whimsical patterns has influenced millions worldwide. Beyond Pinterest, Joy has collaborated with major retailers like Target and Keds. Her work inspires creativity in both personal spaces and everyday life. She continues to expand her influence through product lines, books, and speaking engagements that celebrate joyful living.
Top Pinterest Influencers #2. Poppytalk
Poppytalk is a design blog run by Jan Halvarson and Earl Einarson, known for sharing DIY projects, home decor, and crafts. Their Pinterest presence is filled with beautifully curated boards that focus on handmade, design-forward living. They highlight Scandinavian aesthetics, minimalism, and cozy interiors. The couple has built a loyal following by blending creativity with practical tutorials. Their content appeals to crafters, designers, and homemakers alike. Their ability to turn everyday objects into beautiful, functional pieces continues to inspire a global creative community.
Top Pinterest Influencers #3. Mary Ann Rizzo
Mary Ann Rizzo is a professional interior designer with a talent for sophisticated, timeless spaces. Her Pinterest boards showcase elegant home decor, luxurious textures, and refined aesthetics. She has inspired a global audience seeking high-end, yet comfortable interior ideas. Mary Ann’s pins often reflect neutral palettes and classic design principles. Her influence extends into architecture, furniture design, and lifestyle inspiration.
Top Pinterest Influencers #4. Jane Wang
Jane Wang is a highly influential Pinterest creator known for her beautifully curated boards spanning food, design, and nature. Her “Delicious” board, in particular, has captured the attention of millions for its mouthwatering visuals and recipe inspiration. Jane’s content reflects a deep appreciation for simplicity, elegance, and the beauty found in everyday life. She has become a favorite among users who seek a balance of practical ideas and aesthetic inspiration. Her pins often showcase a harmonious blend of culinary creativity, minimalist design, and natural elements. Jane’s thoughtful curation has solidified her presence as one of Pinterest’s most admired tastemakers.
Top Pinterest Influencers #5. HonestlyWTF
HonestlyWTF, founded by Erica Chan Coffman, is a creative blog that merges DIY fashion, art, and crafts. Her Pinterest boards are packed with unique, quirky projects that have captivated millions. Erica’s eye for eclectic trends and handmade details sets her apart in the digital design world. She regularly collaborates with brands and shares tutorials that blend style with artistry. Her work invites followers to embrace creativity in fashion and decor. Her ability to make complex projects approachable has built a loyal community of makers and design enthusiasts.
Top Pinterest Influencers #6. Bonnie Tsang
Bonnie Tsang is an acclaimed photographer and content creator specializing in lifestyle, fashion, and interior visuals. Her Pinterest boards are a reflection of her elegant, minimalist aesthetic with an artistic edge. Recognized by Time Magazine as a top influencer, she bridges the gap between photography and design inspiration. Bonnie’s content often features travel, fashion, and simple yet beautiful spaces. Her clean, curated style appeals to modern design enthusiasts.
Top Pinterest Influencers #7. Evelyn
Evelyn is a highly-followed Pinterest creator celebrated for her love of nature, landscapes, and travel. Her boards are a visual escape into scenic photography, exotic destinations, and calming aesthetics. She curates collections that focus on natural beauty, tranquility, and the outdoors. Evelyn’s presence appeals to wanderlust-driven audiences who seek inspiration for travel and serene living. Her pins capture the essence of exploration and mindfulness.
Top Pinterest Influencers #8. Pejper
Pejper is a Swedish lifestyle blog run by Anna Malmberg, known for its Scandinavian design and cozy interiors. Her Pinterest boards reflect Nordic minimalism, sustainable living, and soft neutral palettes. Pejper’s content blends simplicity with warmth, creating a distinct aesthetic admired globally. Followers turn to her for inspiration on home styling, DIY, and everyday living. Her work embodies the charm of slow living and functional beauty.
Top Pinterest Influencers #9. Veanad (Danaë Vokolos)
Danaë Vokolos, known as Veanad on Pinterest, is an architect and design curator. Her boards reflect a deep appreciation for minimalism, modern architecture, and refined aesthetics. She shares spaces that blend natural materials, sleek lines, and functional design. Her content inspires both designers and lifestyle enthusiasts seeking simplicity and elegance. Danaë’s work promotes intentional living through thoughtful design.
Top Pinterest Influencers #10. Christine Martinez Loya
Christine Martinez Loya is an interior stylist, author, and design consultant with a strong presence on Pinterest. Her boards reflect a blend of bold colors, modern design, and global influences. Christine is known for sharing diverse home decor inspirations and creative DIY projects. Her charismatic style mixes eclectic design with warmth and personality. She empowers her audience to embrace creativity in their living spaces.
Top Pinterest Influencers #11. Wedding Chicks
Wedding Chicks is a go-to brand for wedding inspiration, featuring stunning photography, DIY tips, and vendor guides. Their Pinterest boards are filled with bridal fashion, floral arrangements, and dream-worthy decor ideas. The brand is beloved for helping couples craft personalized, stylish weddings. From rustic to modern themes, Wedding Chicks caters to diverse tastes. Their influence extends to event planning and lifestyle styling.
Top Pinterest Influencers #12. Hair and Makeup by Steph
Steph, the creator behind Hair and Makeup by Steph, is a professional hairstylist with a passion for beauty. Her Pinterest boards feature intricate hairstyles, wedding looks, and beauty tutorials. She’s renowned for her ability to break down complex styles into approachable steps. Steph’s influence reaches brides, stylists, and beauty enthusiasts alike. Her pins inspire creativity in everyday styling and special occasions.
Top Pinterest Influencers #13. Amanda Livesay (Fake Ginger)
Amanda Livesay is the food blogger behind Fake Ginger, known for easy, family-friendly recipes. Her Pinterest boards are a treasure trove of comforting meals, desserts, and snacks. Amanda’s approachable recipes are loved by busy families and home cooks. Her style balances simplicity with delicious flavor combinations. Amanda’s influence continues to grow in the food blogging and recipe-sharing community. She’s built a trusted brand by focusing on practical recipes that make everyday cooking stress-free and enjoyable.
Top Pinterest Influencers #14. Rachel Turnbull
Rachel Turnbull is a Scottish creator known for her eclectic Pinterest boards focusing on books, florals, and cozy lifestyles. Her content often highlights whimsical aesthetics, calming visuals, and creative inspiration. Rachel’s pins attract lovers of literature, nature, and peaceful home decor. Her boards offer a digital retreat for those seeking slower, thoughtful living. She combines artistry with everyday beauty in her curation.
Top Pinterest Influencers #15. Kathy’s LittleThings
Kathy’s LittleThings is a creator focused on DIY, parenting, and homemade recipes. Her Pinterest boards are filled with clever hacks, crafts, and meal ideas designed for busy families. She brings a playful and practical approach to home life and motherhood. Kathy’s relatable content resonates with audiences looking for creative solutions and joyful living. Her influence fosters a community of hands-on, family-oriented followers.
Top Pinterest Influencers #16. Lauren Zwanziger
Lauren Zwanziger is a travel and lifestyle content creator who shares her adventures through stunning photography. Her Pinterest boards feature exotic destinations, bohemian interiors, and mindful living. Lauren inspires followers with her nomadic lifestyle and eye for beauty. She curates content that balances wanderlust with grounding home inspiration. Her aesthetic appeals to free spirits and design lovers alike.
Top Pinterest Influencers #17. April and May
April and May is a Dutch design duo known for their focus on minimalism, styling, and interior design. Their Pinterest boards embody clean lines, neutral tones, and sophisticated simplicity. They often share home decor ideas, product styling, and creative concepts for living spaces. April and May’s influence extends to the fashion and photography worlds as well. Their work is a masterclass in understated elegance.
Top Pinterest Influencers #18. Martha Stewart
Martha Stewart is an iconic lifestyle entrepreneur, author, and television personality. Her Pinterest boards cover cooking, baking, gardening, home improvement, and entertaining. She has built an empire around making domestic life beautiful, accessible, and joyful. Martha’s influence spans decades, and her timeless tips remain relevant to modern audiences. Her pins reflect sophistication, practicality, and creativity in daily living.
Top Pinterest Influencers #19. Victoria Smith (sfgirlbybay)
Victoria Smith, known as sfgirlbybay, is a San Francisco-based blogger focused on bohemian modern design. Her Pinterest features vibrant interiors, artistic home decor, and eclectic styling. She is celebrated for her eye-catching mix of vintage and contemporary pieces. Victoria’s boards inspire creative, carefree approaches to decorating. Her influence helps followers embrace individuality in their homes.
Top Pinterest Influencers #20. Emily Henderson
Emily Henderson is an interior designer, stylist, and author recognized for her approachable design philosophy. Her Pinterest boards showcase family-friendly, livable interiors with a blend of classic and modern elements. Emily’s work emphasizes mixing affordable pieces with statement finds. She shares styling tips, DIY hacks, and room makeovers that are both beautiful and practical. Her influence has helped countless homeowners confidently design their spaces.
Top Pinterest Influencers #21. Bailey Sarian
Bailey Sarian is a beauty influencer and content creator famous for her Murder, Mystery & Makeup series. Her Pinterest boards highlight bold makeup looks, true crime podcast content, and beauty tutorials. Bailey blends storytelling with creativity, capturing the attention of diverse audiences. Her edgy, glamorous aesthetic stands out in the beauty space. Her influence extends beyond beauty into lifestyle and entertainment. She continues to grow her community by offering a unique mix of education, entertainment, and artistry that resonates with millions.
Top Pinterest Influencers #22. Jamie L Vandenberg
Jamie L Vandenberg is a hairstylist known for her detailed hair tutorials and style inspirations. Her Pinterest features braiding techniques, bridal hairstyles, and trendy cuts. Jamie’s approachable guidance helps followers recreate salon-quality looks at home. Her content resonates with both professional stylists and DIY beauty enthusiasts. She continues to grow a loyal community with her creative and practical advice.
Top Pinterest Influencers #23. One Stop Chop
One Stop Chop is a food content creator specializing in quick, flavorful recipes. Their Pinterest is filled with meal prep ideas, cooking hacks, and easy dinners. One Stop Chop’s content appeals to busy home cooks seeking delicious meals with minimal effort. Their aesthetic combines mouthwatering visuals with practical tips. Their growing presence makes cooking more accessible and fun for everyone.
Top Pinterest Influencers #24. Maegan Brown (The BakerMama)
Maegan Brown, known as The BakerMama, is a cookbook author and food stylist famous for her creative snack boards. Her Pinterest features visually stunning charcuterie boards, family-friendly recipes, and baking ideas. Maegan’s approachable tutorials empower anyone to create impressive spreads for gatherings. Her content focuses on making food fun, beautiful, and shareable. Her boards are a favorite for parents, hosts, and food lovers alike.
Top Pinterest Influencers #25. Megan Gilger (The Fresh Exchange)
Megan Gilger is the creator behind The Fresh Exchange, a blog and Pinterest hub focused on seasonal living and sustainable lifestyles. Her content blends gardening, outdoor decor, and simple living with modern design. Megan inspires her audience to connect with nature and embrace mindful routines. Her boards offer ideas for growing food, designing cozy spaces, and living intentionally. Megan’s work promotes harmony between home and the natural world. She continues to encourage her community to slow down, celebrate the seasons, and find beauty in everyday moments.
CONCLUSION
These top Pinterest influencers have transformed the way people find inspiration and bring creativity into their daily lives. Whether it’s designing a cozy home, planning a wedding, or preparing a beautiful meal, their content empowers millions to express themselves. What makes these creators stand out is their ability to blend aesthetics with functionality, offering ideas that are both beautiful and practical. Their influence extends far beyond Pinterest, impacting trends in fashion, interiors, food, and lifestyle globally. Many of these creators have even launched successful brands, product lines, and collaborations with major companies, proving the real-world power of their digital influence.
As Pinterest continues to grow, these influencers will remain key players in shaping how users discover and engage with content. Their boards aren’t just collections of images—they are blueprints for creativity, storytelling, and self-expression. These creators set the tone for seasonal trends, DIY movements, and design styles that ripple across social media and pop culture. As we look ahead, it’s clear that the demand for authentic, visually inspiring content will only increase. Pinterest will remain a vital space for turning inspiration into action, with these influencers at the forefront of that journey. Their ability to spark ideas, fuel creativity, and connect with audiences makes them indispensable in the evolving digital landscape.
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