01 Oct 25 TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM IN 2025
Travel influencers with sustainable tourism is a phrase that gets tossed around a lot, but here it feels different, less like a buzzword and more like a way of traveling that actually matters. There’s this nagging thought that keeps popping up: can people really explore the world without damaging the very places they’ve dreamed about? These influencers seem to think so, and maybe they’re onto something. Their feeds aren’t just glossy shots of beaches or mountains, they’re filled with reminders to slow down, to respect the land, to notice the small things that too many skip over.
Sometimes it feels easier to book a resort and call it a trip, but Amra and Elma reveals how these creators show that choosing a homestay or a tiny eco-lodge can change everything. It’s not always glamorous, and that’s kind of the point. The idea of leaving behind less trash and more good memories sounds simple, though it’s rarely what tourism pushes at us. Travel works the same way when people actually think about their footprint. And in a time when flights, photos, and checklists dominate the industry, voices like these feel like a reminder to pause before rushing to the next stamp in a passport.
25 TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM IN 2025 (Quick View)
| # | Name | Followers | Industry |
|---|---|---|---|
| 1 | Lexie Alford (Lexie Limitless) | ≈ 3,600,000 | Travel · Sustainable Tourism |
| 2 | Eva Zu Beck | ≈ 3,000,000 | Travel · Sustainable Tourism |
| 3 | Sorelle Amore | ≈ 1,500,000 | Travel · Sustainable Living |
| 4 | Kyle “Becoming Filipino” Jennermann | ≈ 1,200,000 | Travel · Community-based Tourism |
| 5 | Ben & Ciara (Going Green Media) | ≈ 800,000 | Eco Travel Storytelling |
| 6 | Shivya Nath | ≈ 300,000 | Slow · Conscious Travel |
| 7 | Green Global Travel (Bret & Mary) | ≈ 250,000 | Ecotourism · Wildlife |
| 8 | The Crowded Planet (Marghe & Nick) | ≈ 200,000 | Adventure · Responsible Travel |
| 9 | Rasmus Lythcke (The Travel Book) | ≈ 180,000 | Sustainable Travel Writing |
| 10 | Two Dusty Travelers (Emily & Aaron) | ≈ 170,000 | Ethical Travel · Wildlife |
| 11 | Swati & Sam | ≈ 160,000 | Sustainable Routes · Local Stays |
| 12 | Don’t Forget To Move (Christine & Jules) | ≈ 150,000 | Responsible · Family Travel |
| 13 | Two Wandering Soles (Katie & Ben) | ≈ 140,000 | Low-waste · Trail Stewardship |
| 14 | EcoKats (Ketki Gadre) | ≈ 120,000 | Eco Education · Travel |
| 15 | Abbie Synan (Speck on the Globe) | ≈ 110,000 | Sustainable Travel · Storytelling |
| 16 | Linn Haglund — @brainybackpackers | ≈ 100,000 | Ethical Destinations · Guides |
| 17 | Charlie Marchant — @charlieontravel | ≈ 95,000 | Responsible Travel · Eco-stays |
| 18 | Kelley Louise — @kelleytravels | ≈ 90,000 | Impact Travel · Purpose-led |
| 19 | Soraya Abdel-Hadi — @sorayaearth | ≈ 85,000 | Inclusive Outdoors · Sustainability |
| 20 | Brianne Miers — @atravelinglife | ≈ 80,000 | Local · Sustainable Attractions |
| 21 | Cherene (“Wandering Redhead”) — @wanderingredheadcher | ≈ 75,000 | Ethical Itineraries · Nature |
| 22 | Giada — @nonsoloisole | ≈ 70,000 | Walking · Cycling · Eco Trips |
| 23 | The Yellow Passport — @theyellowpassportblog | ≈ 65,000 | Science-led · Sustainable Travel |
| 24 | Jessica — @slowfashionjessica | ≈ 60,000 | Slow Fashion · Low-impact Travel |
| 25 | Casper & Sophie (Hvalodea) | ≈ 55,000 | Sail-powered · Footprint-light Travel |
25 TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM IN 2025
TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #1. Lexie Alford (Lexie Limitless)
Lexie Alford is best known as the youngest person to travel to every country in the world, but her mission has expanded to include sustainable tourism. She highlights eco-friendly destinations and encourages her audience to slow down and explore responsibly. Lexie shares insights on minimizing carbon footprints while traveling to remote and urban areas. Her large following allows her to advocate for local businesses and cultural preservation. She often pairs her adventures with conversations about environmental impact. Lexie’s platform inspires travelers to see the world without leaving damaging traces behind.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #2. Eva Zu Beck
Eva Zu Beck has built a reputation for traveling to remote corners of the world with an emphasis on cultural respect and sustainability. Her storytelling is raw, focusing on people, nature, and the delicate balance between them. She often chooses overland routes, reducing flight use and promoting slower travel. Eva educates her audience about preserving traditions and landscapes while exploring responsibly. Her authenticity makes sustainable practices feel both attainable and aspirational. Through her videos, she bridges adventure with advocacy for the planet.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #3. Sorelle Amore
Sorelle Amore blends adventure with a philosophy of simple living and eco-conscious choices. She encourages her audience to travel with fewer possessions and more awareness. Her content often connects the dots between sustainability, self-growth, and responsible exploration. Sorelle also advocates for supporting small communities and avoiding exploitative tourism practices. She shares practical ways to reduce waste while on the road. Her reach allows her to inspire many to make travel not only memorable but also sustainable.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #4. Kyle “Becoming Filipino” Jennermann
Kyle Jennermann, known as Becoming Filipino, has dedicated years to promoting community-first tourism in the Philippines. His content highlights respect for culture, traditions, and the environment. Kyle encourages visitors to engage with locals in meaningful ways, reducing reliance on high-impact resorts. His friendly personality makes sustainability approachable and genuine. By focusing on cultural immersion, he sets an example of how travel can uplift rather than exploit communities. His work resonates with both locals and global audiences looking for ethical travel inspiration.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #5. Ben & Ciara (Going Green Media)
Ben and Ciara run Going Green Media, a platform dedicated to eco-conscious travel storytelling. They produce documentaries and short-form content that highlight conservation efforts worldwide. Their audience learns about destinations through the lens of sustainability rather than consumerism. They promote regenerative tourism practices and showcase small eco-businesses. Their style mixes stunning visuals with strong environmental messaging. Through their work, they’ve become advocates for a greener travel industry.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #6. Shivya Nath
Shivya Nath is a strong voice for slow and conscious travel. She gave up her corporate life to journey sustainably, inspiring thousands with her choices. Shivya advocates for reduced plastic use, supporting local communities, and avoiding mass tourism. Her blog and Instagram posts offer practical guides to traveling responsibly. She uses her platform to challenge mainstream tourism narratives. Shivya is proof that thoughtful exploration can be just as rewarding as bucket-list chasing.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #7. Green Global Travel (Bret Love & Mary Gabbett)
Bret Love and Mary Gabbett run Green Global Travel, one of the most recognized ecotourism blogs. They specialize in wildlife conservation stories and responsible adventure guides. Their focus is on highlighting destinations that prioritize biodiversity. They often collaborate with conservation groups to bring awareness to eco-projects. Their content educates travelers about the importance of protecting ecosystems. Their long-standing reputation makes them leaders in sustainable tourism.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #8. The Crowded Planet (Marghe & Nick)
Marghe and Nick are the duo behind The Crowded Planet, an eco-travel blog. They showcase nature-first adventures and highlight how to travel lightly. Their guides often include ethical hiking and wildlife experiences. They advocate for staying longer in fewer destinations to reduce travel’s environmental cost. Their passion for the outdoors drives their message of conservation. They inspire travelers to find beauty while keeping nature intact.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #9. Rasmus Lythcke (The Travel Book)
Rasmus Lythcke, known for The Travel Book, promotes a flight-free lifestyle. He hasn’t taken a plane in years, using trains and local transport to explore. His writing has received recognition for spotlighting responsible travel practices. He encourages readers to reduce emissions through alternative travel choices. His storytelling blends personal narrative with environmental education. Rasmus proves that meaningful journeys can happen without constant flights.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #10. Two Dusty Travelers (Emily & Aaron)
Emily and Aaron of Two Dusty Travelers bring a mix of science and ethics to sustainable travel. Their background in public health informs their approach to tourism. They highlight wildlife protection, human rights, and eco-friendly destinations. Their storytelling is both educational and compassionate. They encourage their followers to avoid exploitative practices. Their platform reminds travelers that being mindful benefits both people and the planet.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #11. Swati & Sam
Swati and Sam use their travels to spotlight sustainable accommodations and dining. They emphasize the importance of supporting local businesses. Their itineraries focus on authentic, eco-conscious experiences. They inspire travelers to look beyond mainstream attractions. Their Instagram shares practical hacks for low-waste journeys. Their work blends adventure with advocacy for the environment.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #12. Don’t Forget To Move (Christine & Jules)
Christine and Jules created Don’t Forget To Move to showcase family-friendly sustainable travel. Their blog and social channels highlight ethical destinations. They write about fair tourism and eco-lodges that make a difference. Their approachable style makes sustainability feel family-accessible. They advocate for cultural respect alongside environmental awareness. Their message: you can travel responsibly even with kids.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #13. Two Wandering Soles (Katie & Ben)
Katie and Ben run Two Wandering Soles, a blog focused on low-impact travel. They share tips on reusing gear and reducing single-use plastics. Their guides are detailed, covering eco-friendly stays and transport. They often discuss volunteer projects and conservation work. Their platform emphasizes long-term positive impact. They make sustainability easy for everyday travelers to apply.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #14. EcoKats (Ketki Gadre)
Ketki Gadre, also known as EcoKats, blends education and travel seamlessly. She teaches her followers about environmental issues through real-world examples. Her itineraries show how to explore responsibly without sacrificing experience. She highlights the importance of sustainable dining and stays. Her posts make environmental care a natural part of travel. EcoKats is where green education meets inspiring journeys.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #15. Abbie Synan (Speck on the Globe)
Abbie Synan shares stories from destinations that practice ethical tourism. Her focus is on supporting small businesses and eco-projects. She emphasizes the value of travel that benefits locals first. Her guides highlight alternatives to mass tourism hotspots. Abbie uses her voice to advocate for responsible choices. Her platform inspires travelers to ask how their presence impacts communities.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #16. Linn Haglund
Linn Haglund, behind Brainy Backpackers, champions ethical travel planning. Her blog is filled with responsible itineraries and green tips. She stresses reducing waste and respecting cultural norms. Her mission is to make sustainability practical, not overwhelming. She showcases destinations often overlooked by mainstream tourism. Linn’s content invites travelers to care more about impact than speed.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #17. Charlie Marchant
Charlie Marchant runs Charlie on Travel, a blog rooted in sustainability. She highlights eco-friendly accommodations and low-impact activities. Her voice is honest, practical, and relatable. Charlie encourages travelers to rethink what meaningful exploration looks like. She pairs destination guides with actionable eco tips. Her work inspires a slower, more mindful style of adventure.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #18. Kelley Louise
Kelley Louise is a purpose-driven traveler and founder of Impact Travel Alliance. She promotes tourism as a force for good. Kelley partners with brands and communities that prioritize impact. Her content highlights the human side of sustainable tourism. She believes every traveler has a role to play in change. Kelley uses her platform to connect storytelling with solutions.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #19. Soraya Abdel-Hadi
Soraya Abdel-Hadi advocates for inclusive, sustainable access to the outdoors. Her content focuses on environmental activism and diverse voices in travel. She highlights the importance of equity in eco-tourism. Soraya mixes personal stories with advocacy for climate-friendly exploration. Her message is both inspiring and practical. She encourages her community to connect with nature responsibly.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #20. Brianne Miers
Brianne Miers runs A Traveling Life, focusing on sustainable attractions. She promotes local tours that give back to communities. Brianne believes small, ethical choices add up to big impacts. Her writing covers offbeat destinations with environmental care. She makes responsible tourism approachable for solo travelers. Her platform shows that sustainability can fit into every budget.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #21. Cherene (“Wandering Redhead”)
Cherene, known as Wandering Redhead, shares eco-friendly itineraries worldwide. She spotlights wildlife experiences that avoid exploitation. Her content blends luxury with responsibility. Cherene advocates for ethical wineries, nature trips, and cultural immersion. Her vibrant storytelling makes sustainability stylish. She encourages travelers to rethink indulgence through a green lens.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #22. Giada (Non Solo Isole)
Giada is the creator behind Non Solo Isole, promoting walking and cycling routes. Her travels spotlight lesser-known eco stops in Europe. She highlights how slow exploration reduces environmental strain. Her guides often center around small communities and authentic stays. Giada proves that sustainable journeys can be deeply fulfilling. Her audience values her balance of practicality and passion.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #23. The Yellow Passport
The Yellow Passport is run by a biologist-turned-storyteller with a sustainability focus. Her background in science informs her eco-travel tips. She blends education with inspiring narratives from around the globe. The Yellow Passport’s posts emphasize biodiversity and conservation. She shows how science and travel can align seamlessly. Her content encourages respect for ecosystems while exploring.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #24. Jessica (Slow Fashion Jessica)
Jessica combines slow fashion and sustainable travel. Her platform bridges ethical living with exploration. She encourages reducing consumption while traveling. Her guides spotlight eco-stays that align with slow living values. Jessica inspires followers to pack lighter and think deeper. Her work promotes harmony between lifestyle choices and tourism.
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TOP TRAVEL INFLUENCERS WITH SUSTAINABLE TOURISM #25. Casper & Sophie (Hvalodea)
Casper and Sophie sail the world aboard Hvalodea, documenting low-footprint travel. Their adventures are powered by wind and eco-conscious living. They spotlight marine conservation and sustainable seafaring. Their story proves adventure doesn’t have to harm the oceans. They blend minimalism with exploration beautifully. Their platform invites travelers to dream differently about movement.
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CONCLUSION
It’s hard not to feel a little conflicted after scrolling through their stories, because travel has always been about freedom, yet here it’s tangled with responsibility. Maybe that’s the tension that makes their work stand out. They’re not pretending it’s easy or flawless, just showing that the effort is worth it. Some of their trips look rugged, others beautifully serene, but behind each one is this quiet question: what’s left behind when the traveler leaves? The answers aren’t always neat, but they feel honest.
There’s a strange comfort in seeing big adventures linked with small choices, like carrying a reusable bottle or choosing a train over a plane. It almost feels rebellious in a world built around fast everything. Sometimes it seems like these influencers care more about the places than the perfect photo, and maybe that’s why their photos actually matter. The takeaway isn’t about copying their exact routes, it’s about rethinking habits, even the tiny ones. And if enough people decide that travel should give back more than it takes, maybe the world won’t feel quite so worn down.
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