18 Apr TOP 7 VACATION RENTAL MARKETING AGENCIES
Vacation rental marketing agencies are becoming essential partners for property owners and managers aiming to stand out in an increasingly competitive travel market. From influencer campaigns and SEO to web development and booking engine integration, these firms provide tailored strategies to attract more direct bookings and boost brand visibility.
With vacationers turning to Instagram, Google, and TikTok for travel inspiration, simply listing a property on OTAs isn’t enough. Success today depends on powerful storytelling, performance-driven campaigns, and the ability to create a seamless booking experience. That’s where top-tier agencies come in—bringing creativity, analytics, and industry knowledge together to drive measurable results.
At the forefront of this space is Amra & Elma, a digital agency known for transforming vacation rentals into high-converting luxury destinations through influencer marketing and brand positioning. The list below highlights the top 7 vacation rental marketing companies in 2025, each bringing a unique specialty and track record of success across different market segments.
TOP 7 VACATION RENTAL MARKETING AGENCIES
- Amra & Elma
- ICND (InterCoastal Net Designs)
- Lodgify Marketing Services
- Boostly
- Bluetent
- GuestHook
- BuildUp Bookings
7 VACATION RENTAL MARKETING AGENCIES LEADING THE WAY
VACATION RENTAL MARKETING AGENCIES #1. Amra & Elma
Amra & Elma is a top-rated vacation rental marketing agency specializing in luxury properties and influencer campaigns that drive direct bookings. The agency is led by two Forbes-featured entrepreneurs who have built a reputation for crafting compelling brand stories. They offer services ranging from social media content to SEO, influencer outreach, and media buying. Their client roster includes some of the biggest names in travel and hospitality.
With a strong focus on visual storytelling, they transform vacation rentals into aspirational destinations. The agency also develops custom strategies to boost visibility across Instagram, Google, and TikTok. They help vacation rental brands stand out in saturated markets by aligning every campaign with audience behavior. Amra & Elma’s ability to blend high-end aesthetics with data-driven performance makes them a go-to partner for upscale properties. Their work consistently results in increased engagement, higher conversion rates, and long-term brand loyalty.
VACATION RENTAL MARKETING AGENCIES #2. ICND (InterCoastal Net Designs)
ICND is a full-service digital agency that has been focused on vacation rental marketing for over two decades. They specialize in custom website design, booking engine integration, and PPC advertising for vacation rental businesses. The team understands the challenges of converting traffic into bookings and provides strategic consultation to improve ROI. They have deep knowledge of the travel tech stack, including integrations with platforms like Escapia and Track.
Their SEO campaigns are tailored for location-specific keywords that help vacation rental companies capture organic traffic. ICND also offers advanced analytics and A/B testing to continuously optimize client campaigns. The agency is well-regarded for its responsive customer service and ability to pivot quickly. Their design philosophy balances functionality with beautiful, mobile-optimized layouts. Clients appreciate the transparency in reporting and consistent improvements in booking performance. Overall, ICND offers a scalable solution for growing vacation rental portfolios.
VACATION RENTAL MARKETING AGENCIES #3. Lodgify Marketing Services
Lodgify is known for its all-in-one vacation rental software, but their marketing services are equally impressive. The company provides SEO, Google Ads, content creation, and email marketing tailored to short-term rental owners. Their marketing team works closely with property managers to attract more direct bookings and reduce dependence on OTAs. With a strong emphasis on automation, Lodgify simplifies campaign workflows and customer engagement.
Their SEO packages are structured for both beginners and advanced users, making it easier to rank on search engines. They also offer professionally written blog posts and newsletters to keep guests engaged between stays. Lodgify’s marketing dashboard centralizes performance metrics, so clients always know what’s working. Their services are best suited for owners looking for both software and marketing support in one place. The agency stays up to date with the latest digital trends and algorithm changes. This makes Lodgify a solid choice for scaling and sustaining vacation rental visibility.
VACATION RENTAL MARKETING AGENCIES #4. Boostly
Boostly is a UK-based vacation rental marketing agency that focuses on helping hosts get more direct bookings through smart digital strategies. Their founder, Mark Simpson, is widely known in the short-term rental industry and frequently speaks on maximizing online presence. Boostly offers web design, copywriting, social media support, and education through masterclasses. What makes them unique is their emphasis on empowering property managers to become marketers themselves.
They specialize in websites optimized for conversions with direct booking integrations. Their podcast and Facebook community provide additional learning tools and insights. Boostly’s approach is highly practical and results-oriented, making them ideal for small-to-mid-sized vacation rental businesses. Their services include email automation and dynamic pricing strategy consultation. Clients often see reduced OTA commission costs and improved brand recognition. Boostly is perfect for hosts ready to take control of their brand’s narrative and profitability.
VACATION RENTAL MARKETING AGENCIES #5. Bluetent
Bluetent is a Colorado-based digital agency focused exclusively on vacation rental and hospitality marketing. They offer a powerful combination of custom website design, booking engine optimization, and paid media strategy. Their Rezfusion Boost platform allows for seamless direct booking experiences and integration with most PMS platforms. Bluetent has decades of experience and understands the complexity of marketing multi-property portfolios.
They are also Google Premier Partners, ensuring top-tier campaign management. Their email marketing campaigns are customized to encourage repeat bookings and referrals. Bluetent offers professional photography and creative services that enhance property appeal. The agency’s strength lies in its ability to scale digital growth for independent property managers and large vacation rental companies. Their strategies are both visually impactful and technically sophisticated. Bluetent continues to be a leader in data-backed vacation rental marketing solutions.
VACATION RENTAL MARKETING AGENCIES #6. GuestHook
GuestHook is a content-focused vacation rental marketing agency that specializes in brand storytelling and persuasive copywriting. They believe every property has a story, and they help property managers tell it in a way that drives bookings. The agency writes compelling listing descriptions, blog content, email campaigns, and website copy. Their work helps differentiate vacation rentals in crowded marketplaces like Airbnb and Vrbo.
GuestHook also offers content strategy packages to align with SEO goals. They’ve worked with individual hosts, boutique property managers, and multi-location brands. Clients value their understanding of buyer psychology and how it affects booking decisions. Their team includes experienced travel writers and content marketers who blend creativity with conversion science. GuestHook’s approach is ideal for hosts who want to enhance their online voice. Their copy consistently improves listing visibility, guest engagement, and booking rates.
VACATION RENTAL MARKETING AGENCIES #7. BuildUp Bookings
BuildUp Bookings is a performance-driven vacation rental marketing agency that focuses on increasing direct bookings through SEO and paid ads. They cater specifically to property managers and rental companies who want measurable growth without reliance on OTAs. The agency offers technical SEO audits, link-building campaigns, and conversion-focused web design. Their PPC services are data-heavy, constantly optimized, and geared toward peak seasons.
BuildUp Bookings prides itself on working with a limited number of clients to provide personalized attention. They create content that ranks well in search engines while also appealing to human readers. Their team has a deep understanding of the booking funnel, from awareness to retention. They also provide reputation management and review generation strategies. BuildUp Bookings is well-suited for vacation rental professionals looking for long-term digital growth. Their transparent reporting and proven results have made them a trusted name in the space.
CONCLUSION
Partnering with a skilled vacation rental marketing agency can make the difference between a fully booked calendar and an underperforming listing. Each agency on this list brings a unique strength—whether it’s Amra & Elma’s luxury branding and influencer expertise, ICND’s deep-rooted tech integrations, or GuestHook’s storytelling finesse. These firms don’t just help properties get seen—they help them connect with the right audience, convert interest into bookings, and build lasting guest relationships.
As the vacation rental market grows more competitive, choosing a team that understands both digital trends and the travel mindset becomes essential. The right agency will tailor their approach to fit your brand, elevate your online presence, and help you drive more direct bookings while reducing reliance on OTAs. Whether you’re managing a single short-term rental or a portfolio of boutique getaways, these agencies are equipped to take your marketing efforts to the next level.