Looking for the 50 top New York City (NYC) influencers? Here at our top influencer marketing agency in NYC, we have gathered the quintessential top NYC influencers to follow in 2022 from variety of industries, including beauty, fashion, food, lifestyle, tech and more.  These local content creators provide incredible opportunities for improving brand awareness and making your business boom!

Top NYC Influencers (and Leading NYC Bloggers)

 

New York is well-known for top influencers, bloggers, and celebrities who call the city their home. Many global influencers also visit the city often as companies and popular events such as New York City Fashion Week, Comic Con, and NYC Food Expos attract fashion influencers, tech influencers, and food influencers respectively. Brands looking to work with influencers  and bloggers can take advantage of New York’s density and variety of digital story tellers – there is an influencer for every brand in almost every niche and in different size.  There are celebrity, macro, micro and consumer influencers who range from 10 million followers all the way down to 5,000 followers.

Additionally, the possibility of influencer marketing campaigns are endless. NYC bloggers and influencers don’t just work with brands and influencer marketing agencies on advertising, they also collaborate with businesses or PR agencies to provide product reviews, act as brand ambassadors, offer consulting services as creative directors, and provide photography services that are far more striking and engaging when compared to traditional content. The mastery of social media landscape along with the familiarity of the city audience makes influencers exceptional in increasing brand awareness, product popularity and finally sales.

 

List of 50 Top NYC Influencers (NYC Bloggers in Lifestyle, Fashion, Beauty and Food)

 

We composed a list of top 50 NYC influencers from different industries. Although, there are over 10,000 influencers living in the city, these 50 have made our cut as the top representatives in their niche:

 

1. Danielle Bernstein @weworewhat – Fashion Bloggers NYC – 2.8 – million followers

 

Danielle Bernstein is one of the top NYC influencers who is also the founder of the brand WeWoreWhat. She started her career as an influencer in 2010 and since then has amassed a whopping 2.8 million followers. As the face behind her brand, Danielle knows what to feed to her fashion-hungry audience with her rakish style! Danielle Bernstein’s net worth is projected to be around $15 million as of April 2022. She is an American nationality budding entrepreneur, social media personality, and fashion advisor. She is the founder of the fashion blog and business WeWoreWhat, which she started in college as a sophomore. A successful work as a fashion designer provided Danielle, one of the top New York bloggers in 2022, with a significant portion of her income, and she became one of the most well-known NYC fashion influencers. She has cooperated with a number of firms and developed her own fashion lines. Danielle is a well-known social media influencer with a sizable Instagram, and other social channels following.

 

 

2. Francisco Lachowski @chico_lachowski – NYC Blogger – 1.5 – million followers

 

Francisco Lachowski is a well-known male model and one of the top NYC Influencers. He has a follower base of over 1.5 million people for whom he posts some wholesome updates about his life! He has ranked consistently among the Top 50 Male Models in the world. Francisco Lachowski, one of the top New York bloggers in 2022, is also a Brazilian model who has appeared in ads for a variety of well-known companies, including Dior, Hugo Boss, Armani, H&M, Tommy Hilfiger, and many others. Dubbed the “ubermodel” by Vogue, Lachowski is ranked as a top ‘Industry Icon’ and one of the most popular influencers in NYC. After winning the Ford Men’s Supermodel of the World event in So Paulo in 2008, Lachowski was signed to Ford Models. In 2022 he has a net worth of roughly $10 million and has amassed a large social media following.

 

 

3. Blair Eadie @blaireadiebee  – Fashion Bloggers NYC – 1.9 – million followers

 

Blair Eadie is one of the top NYC Influencers focusing on fashion. She started her personal blog Atlantic-Pacific in 2010 and has become well known for her love of color and pattern.. She has worked with many well-known brands including CoverGirl, Gucci, Nordstrom, Target, Tory Burch, and Sephora. Blair, one of the top New York bloggers in 2022, has always been interested in fashion, beauty, and photography since she was a child. She garnered a lot of reputation as an Instagram star and one of the most well-known NYC fashion influencers, notably for her unique outfit style. On Instagram, she was ranked 26th among the best fashion bloggers. Her attractive fiance, Andrew Powell, a managing partner of Atlantic-Pacific, is also a driving force behind her career. As of 2022, h er net worth is expected to be between $5 and $10M.

 

 

4. Liz Eswein @newyorkcity – NYC Lifestyle Blog – 1.6 – million followers

 

Portraying the cultural capital through her atmospheric photographs, Liz Eswein is one of the top NYC Influencers who gained great popularity through her super well know account – NewYorkCity. Running her Instagram handle with 1.6 million followers, Liz depicts her love for the city through her motto and tagline: ‘New York or Nowhere’. Liz Eswein is one of the most well-known influencers in NYC, as well as one of the most prominent online stars on the whole platform, thanks to her appearances in trustworthy publications such as Huffington Post, Business Insider, NY Times, and others. She is a co-founder of “The Mobile Media Land,” a firm that assists brands in expanding their reach through Instagram advertising. Considering her net worth, it’s expected to be between $100,000 and $1 million in 2022. Her Instagram fame accounts for the majority of her riches, but we are confident that her net worth will continue to rise for many years to come.

 

 

5. Leandra Medine Cohen @leandramcohen – Fashion Bloggers NYC – 1M followers

 

An author and a blogger, Leandra Medine is a top NYC Influencers focusing on style and fashion. She is the founder of the now infamous blog- Man Repeller, which she started in 2010. She has gained a massive popularity on social media for her high fashion aesthetics with a touch of comedic approach. The popularity of her blog earned her several accolades, including being named the Forbes’s Top 30 Under 30 in 2012. Leandra graduated from The New School University with a bachelor’s degree in journalism and is currently regarded as one of the top influencers in NYC. She launched her popular The Man Repeller website as a hobby in her spare time in 2010. She immediately became well-known as a result of it, and she began to profit from it. Leandra is active on a variety of social media platforms such as Facebook, Instagram, and Twitter, which has aided in the growth of her following and commercial success. Leandra Medine’s net worth is predicted to be approximately $5 million dollars as of 2022.

 

 

6. Jessica Wang @jessicawang – Fashion Bloggers NYC – 1.7M followers

 

Jessica Wang is one of the top NYC Influencers who left behind a corporate 9 to 5 job to follow her dreams and started her own blog ‘Not Jess Fashion’ in 2014. She utilizes her unique styling aesthetics as a fashion statement to empower others to be daring and confident in pursuing a fulfilling and fashionable life. Jessica Wang is a well-known blogger and one of the most influential NYC fashion influencers. Her net worth is expected to be approximately $15 million in 2022. Jessica Wang, one of the top New York bloggers in 2022 who runs the NotJessFashion site, is a well-known fashion blogger and digital influencer. Her keen sense of fashion led her to work with companies including Burberry, Coach, YSL Beauty, and many others. Her Instagram account with the same name has over 2 million followers, and her most recent post was in May of 2022. It features Jessica flaunting her amazing summer ensemble while relaxing on Bermuda’s magnificent beaches. The post has received around 6K likes, and Jessica’s popularity only continues to grow.

 

 

7. Amra Beganovich @clubfashionista – Fashion Bloggers NYC – 661K followers

 

Amra is a top NYC Influencers with focus on fashion, travel, and lifestyle. She has worked with some of the most notable brands, including Bvlgari, Nestle, J&J, and more. Amra has appeared on Nasdaq and Forbes (5x times), as well as other top publications and is considered to be a leading social media marketing expert. Amra Beganovich is a successful NYC influencer and one of the wealthiest business executives in the world. She has permanently revolutionized the game of digital marketing. Amra Beganovich’s net worth is expected to reach over $2 million in 2022 since she is one of the most popular influencers in NYC. Amra’s most recent Instagram photo has over 6.5K likes, and it shows her resting in Miami while flaunting her stunning summer clothing.

 

 

8. Elma Beganovich @elmabeganovich – Fashion Bloggers NYC – 715K followers

 

The sister of Amra, Elma is one of the top NYC influencers and one of the top New York bloggers in 2022, who is also a successful Bosnian-American attorney and the co-founder of Amra & Elma, a digital marketing firm run by both sisters. Elma has 715K followers and an amazing Instagram profile!

 

 

9. Bridget @bridget – NYC Lifestyle Blog – 896K followers

 

Another one from the top NYC influencers, Bridget is a fashion blogger.  Her outfit inspirations, Instagram profile theme, and style are the perfect bait for her followers to keep scrolling. She currently has 896K followers.

 

 

10. Courtney Quinn – NYC Blogger – @colormecourtney 728K followers

 

Bringing a pop of color to the Instagram feed of her 728K followers, Color Queen Courtney is one of the top NYC Influencers and one of the top New York bloggers in 2022, with the focus on quirky and colorful styles.

 

 

11. Natalie Lim Suarez – Fashion Bloggers NYC – @natalieoffduty 842K followers

 

Model and singer Natalie is one of the top NYC influencers who serves fiery fashion and photoshoots to her 842K followers!  Hailing from Chinese, Spanish, and Mexican ethnicity, this influencer is the perfect example of New York’s cultural diversity!

 

 

12. Katie Sturino – NYC Lifestye Blog – @katiesturino 778K followers

 

One of the most famous nyc fashion influencers, with a message of body-positivity, Katie has bagged 778K followers on Instagram. Her style stands out from the rest and she is the perfect role model for plus-size women trying to keep it hip and stylish!

 

 

13. Eugene Zvendenyuk – NYC Blogger – @webix 486K followers

 

Spreading the word about diverse cultures through his smart travel blog, Eugene, one of the top influencers in nyc, has a follower count of 486K followers on Instagram! His pictures would make you want to pack your bags and go around the world!

 

 

14. Charlotte Groeneveld @thefashionguitar – Fashion Bloggers NYC – 558K followers

 

Charlotte is one of the top NYC Influencers with focus on fashion and lifestyle. She has worked with some of the most notable brands, including Dior, Chanel, and Chloe. This mother-of-two has a great sense of style and fashion. Charlotte Groeneveld, one of the most prominent influencers in NYC, was born in the Netherlands. Charlotte, one of the top New York bloggers in 2022, worked on a number of fashion blogs as part of her prior profession before deciding to create her own, which was a major hit and attracted a large number of followers. She is known for being a blogger, a trendsetter, and a popular influencer.  She has attended a number of fashion shows across the world, ranging from major events such as Paris Fashion Week to yearly festivities such as the Met Gala. Charlotte’s net worth is expected to be approximately $25 million in 2022.

 

 

15. Naomi Davis – NYC Blogger – @taza 428K followers

 

A mom blogger on duty, Naomi is one of the top NYC Influencers and a mother of 5 who appears to have conquered the world of parenting. With 428K followers, she is constantly trying to spread the good vibes!

 

 

16. Helena Glazer @BrooklynBlonde1 – Fashion Bloggers NYC – 446K followers

 

Helena Glazer is one of the top NYC influencers and stylists, who gained huge popularity for her personal style and family blog ‘Brooklyn Blonde’. Through her blog, she has collaborated with brands like David Yurman, Tiffany, Sephora, Nordstrom, Skinceuticals, Bobbi Brown and many more.

 

 

17. Christie Tyler @nycbambi  – Fashion Bloggers NYC – 469K followers

 

Blogger and photographer Christie Tyler, is one of the top NYC influencers, who shows off her unique sense of style through her fashion blog ‘NYC Bambi’. With 469K followers, she has a popular presence on Instagram. She loves to share adventures, advice, photography and fashion tips in her spare time.

 

 

18. Patrick Janelle – NYC Blogger – @aguynamedpatrick 409K followers

 

Lifestyle blogger and digital marketer, Patrick is one of the top NYC Influencers and one of the most popular NYC fashion influencers, who has amassed 409K followers on Instagram. With a perfect balance of portraits, flat-lays, and white-themed photography, he knows how to deliver good content!

 

 

19. Emily Luciano – Fashion Bloggers NYC –  @emily_luciano 360K followers

 

Another fashion and style inspiration from NYC, Emily, one of the most popular influencers in NYC, gives some serious fashion inspiration to her 360k followers. She is a minimalist who knows how to picture it all well, and is one of the top New York bloggers in 2022.

 

 

20. Rayna Greenberg – NYC Food Blogger – @rayna.greenberg 443K followers

 

After working with many years in the food industry, Rayna Greenberg, one of the top New York bloggers in 2022, founded her own food-based blog and gained popularity. She is one of the top NYC Influencers whose account is focused almost exclusively on food; she is the face behind ‘One Hungry Jew’. She has accumulated a huge fan following on Instagram by posting a plenty of mouth-watering NYC food spots.  

 

 

21. Caila Quinn – NYC Lifestyle Blog – @cailaquinn 452K followers

 

Caila, one of the most famous influencers in NYC, is a fashion, travel, lifestyle, and beauty influencer who is also a quintessential New Yorker – her wedding photos highlight some of the most beautiful corners of Central Park.

 

 

22. Jourdan Sloane – Fashion Bloggers NYC – @jourdansloane 577K followers

 

Another fashion influencer and minimalist, Jourdan knows how to play the Instagram game all too well! She has 577k followers and also runs her own clothing and jewelry line. Jourdan Sloane is a well-known blogger and one of the most popular NYC fashion influencers, with a net worth of over $13 million as of 2022. Jourdan Sloane is a New York-based fashion, style, and travel blogger that showcases her most beautiful ensembles, vacation locations, and more on her self-titled Instagram account and “The Limit Does Not Exist” blog. Her most recent Instagram post, from May 2022, is a reel of Jourdan demonstrating her beautiful and extremely accomplished makeup talents. The post, which has over 3,3K likes, concentrates on amazing red lip makeup, which is quite popular this summer.

 

 

23. Jelena Cikoja – Fashion Bloggers NYC – @jelena.marija 356K followers

 

Beauty, lifestyle, fashion and minimalism – these are the elements you can find in the Instagram account of Jelena, a one of the most popular influencers in NYC. She has a follower count of 356k and knows how to keep them all hooked with her photography skills!

 

 

24. Justin Livingston – NYC Lifestyle Blog – @justinliv 302K followers

 

A style, travel, and lifestyle blogger, Justin is all about living it to the fullest. His color-themed Instagram is full of his smiling face, style aesthetic, and curly hair! With 302K followers, Justin also runs a blog named Scout Sixteen.

 

 

25. Alexa Mathews – NYC Food Blog – @eatingnyc 304K followers

 

A dedicated foodie and content creator, Alexa, one of the top nyc fashion influencers, has a follower count of 304K. With her chirpy vibes and delicious food shots, she serves some amazing content to her Instagram followers.

 

 

26. Sai De Silva – NYC Fashion Blog – @scoutthecity 373K followers

 

Super-stylish mom-blogger, Sai De Silva runs a themed Instagram profile with 373k followers. She creates and shares content related to family life, beauty, style, and wellness. Her profile shows she has got some serious parenting tips for all moms out there!

 

 

27. Christine Tran Ferguson – NYC Lifestyle Blog – @tourdelust 535K followers

 

A proud citizen of the New York City, Chrisine, one of the top nyc fashion influencers, shares her love of traveling and fashion through her Instagram profile. A minimalist by aesthetic and a matcha lover, Christine posts the content that her 535k followers must surely look forward to.  

 

 

28. Leckie Roberts – Fashion Bloggers NYC – @leckieroberts 240K followers

 

Another quirky fashion diva, Leckie, one of the top influencers in nyc, will add colors to your Instagram feed. The lover of popping colors, Leckie goes by the motto of ‘serious style for UNSERIOUS people’ and her 240k followers seem to love her!

 

 

29. Mustafa Kacar – NYC Lifestyle Blog – @mustafakacar 259K followers

 

Men’s fashion and lifestyle blogger, Mustafa presents a luxury lifestyle through his Instagram profile. He has 259k followers and serves great content for his audience to look forward to.

 

 

30. Lindsi Lane Watts – NYC Blogger – @lindsilanestyle 247K followers

 

Another stylish new-yorker, Lindsi is a mom to one. From street styles to runway fashion, she posts some great inspirations for her fashion-loving audience. Another mama that is making it big in the fashion industry, Lindsi has 247k followers and counting!

 

 

31. Andrea Pion – NYC Lifestyle Blog – @asliceopi 254K followers

 

Twin Mama Andrea Pion, also a lifestyle and style blogger, started her blog “a slice o’ pi” in 2013. She is capturing and sharing each slice of her life with more than 254K followers on Instagram.

 

 

32. Katie Manwaring Gomes – NYC Blogger – @katiesbliss 230K followers

 

Fashion expert, Katie Manwaring Gomes is a style, travel, and beauty blogger who’s famous for her website, Katie’s Bliss. Her blog is a perfect destination for affordable outfit ideas, travel inspiration, beauty tips and real world advice.

 

 

33. Michelle Ressler – NYC Blogger – @cremedemichelle 210K followers

 

Famous blogging personality Michelle Ressler started her ‘Creme de Michelle’ blog in 2015.  She has gained a massive popularity on Instagram and bagged 210K followers by sharing great fashion skills, lifestyle, and travel posts.

 

 

34. Brian Sacawa – NYC Blogger – @hespokestyle 229K followers

 

Brian Sacawa is one of the top NYC influencers who’s well-known for his fantastic photography and a great sense of style with unique outfits. Brian started men’s style blog ‘He Spoke Style’ in 2013 and he has amassed a huge fan following by posting stuff like men’s style, inspiration, fashion, tips and advice.

 

 

35. Kelsey Adams – NYC Blogger – @koolkelsey 261K followers

 

Kelsey Adams is a professional model and blogger, working with a variety of swimwear and streetwear brands. She also runs her own fashion and lifestyle blog called Style Yuu. She has gained popularity on social media for her beauty, lifestyle, and fashion advice.

 

 

36. Lainy Hedaya – NYC Fashion Blog –  @lainyhedaya 171K followers

 

Lainy is one of the original top nyc influencers who started her blog Haute Inhabit in 2011. She is a fashion influencer with a clean and classic style who has bagged 171K followers on Instagram. From style to interiors, she has a wide range of multifaceted skills which eventually lead her to self-proclaim the title of a creative director.

 

 

37. Brianne Manz – NYC Fashion Blog – @strollerinthecity 189K followers

 

Former fashion showroom owner Brianne Manz is best known for her blog Stroller in the City. She writes about fashion, travel and family oriented content while living a fast-paced NYC life as a wife and mom to three. Her blog has been featured in several press outlets and magazines including People Magazine, Inside Edition, and on the Today show.

 

 

38. Olivia Jeanette – NYC Lifestyle Blog – @oliviajeanette_ 576K followers

 

Olivia Jeanette is a fashion and lifestyle blogger who gained popularity by starting her blog ‘Corporate Catwalk’. To inspire the modern day corporate woman across the globe, she’s sharing creative ideas on work wear, daily lifestyle, beauty, travel, home décor and more.

 

 

39. Luda Weigand – NYC Fashion Blogs – @luda_ 178K followers

 

Luda Weigand is model and fashion blogger who’s emerging in the New York’s fashion industry as most demanding model and artist. Due to his style and fashion blend, he has a massive fan following on Instagram.

 

 

40. Alyssa Lenore – NYC Lifestyle Blog – @alyssa.lenore 228K followers

 

Alyssa Lenore is a fashion and lifestyle blogger and YouTuber who started her blog Styled & Smitten and stands among the top NYC influencers. She has amassed a huge fan following on social media for her fashion, food, travel, writing, and photography skills.

 

 

41. Erika Fox – NYC Fashion Blogs – @retroflame 164K followers

 

Erika Fox is well known as the creator of the fashion, lifestyle and inspiration blog Retro Flame. She was recently awarded as one of Irish Central’s ‘Top 40 Digital Influencers’ in the U.S and also as one of the ‘Top 20 New York Style Bloggers’. She has worked with a variety of big name brands, including Teen Vogue and The Sunday Times.

 

 

42. Grace Atwood – NYC Lifestyle Blog – @graceatwood 180K followers

 

Grace Atwood is well-known as the creator of the fashion, lifestyle and travel blog “The Stripe”. She started this blog in 2010 with a mission to be a daily inspiration for the modern woman and she did it. She’s sharing stuff related to personal style, DIYs, beauty products reviews, books, travel guides, wellness and more.

 

 

43. Gabriella Zacche – NYC Blogger – @gabriellazacche 154K followers

 

Another one from the top NYC influencers list, Gabriella Zacche is a fashion and travel blogger.  Her outfit inspirations, fashion tips, and style are the perfect bait for her 154K followers to keep scrolling her Instagram page.

 

 

44. Alexandra Dieck – NYC Fashion Blog – @lexiconofstyle 137K followers

 

Alexandra Dieck is the founder, creative director, fashion designer, and stylist of the Lexicon of Style Brand. She’s inspiring 137K followers to live an exciting, creative, and extraordinary life. Her fashion, beauty, travel, and everyday life tips & tricks are making her well-known among the community.

 

 

45. Morgan Raum – NYC Blogger – @tooomuchfoood 120K followers

 

Morgan Raum is a food photographer, influencer, and marketing professional who’s working with big brands. This former food writer of People Magazine is sharing pleasant and flavorsome food posts with 120K Instagram followers.

 

 

46. Tiffany Jais – NYC Blogger – @flauntandcenter 103K followers

 

After working as hairstylist in the beauty industry for seven years, Tiffany Jais started her lifestyle blog and marketing company ‘Flaunt and Center’ and became a full-time fashion influencer. With 103K followers on Instagram, she’s sharing her amazing shots, products reviews, and much more.

 

 

47. Samya Mohamed – NYC Lifestyle Blog – @samyatakesover 124K followers

 

Beauty & lifestyle influencer, Samya Mohamed is a top product reviewer and brand ambassador of various high-profile brands. With over 124K followers on Instagram, she’s a lifestyle influencer and a fitness influencer and a force to be reckoned with.

 

 

48. Esther Santer – NYC Fashion blogs – @esthersanter 81.6K followers

 

Esther Santer is a top NYC influencers with a focus on fashion. She is best known for her eponymous blog. She’s presenting a fashion focused life to her 81.6K Instagram followers.

 

 

49. Denny Balmaceda – NYC Fashion Blogs – @denny623 73.1K followers

 

Denny Balmaceda is a fashion blogger and menswear stylist bombarding Instagram feed with stylish pictures of his daily outfits. He has gone on to model for Apple iWatch and appeared in publications like BuzzFeed and Rhapsody Magazine.

 

 

50. Sabrina @stylophyle – NYC Lifestyle Blog – 48.2K Followers

 

From sharing life in hospital scrubs to style in NYC streets, Sabrina demonstrates multitasking in an entirely unique way. She is a top NYC influencer that covers everything from lifestyle, wellness, & travel while keeping her audience grounded & educated with stories from a nurse’s perspective. Sabrina’s emphasis on honesty & integrity has made her a trusted resource to a wide range of readers & followers.

 

 

Some of the most well-known bloggers in the world are based in New York. By sharing their lives and experiences with their followers, these influencers from one of the most beautiful cities in the world have grown their fan bases significantly. These bloggers provide an intimate look into the New York lifestyle, covering everything from cuisine and travel to clothing and beauty.

Many of New York bloggers utilize their platform to support significant issues, like mental health or healthy lifestyles, in addition to offering amusement and inspiration. They are improving the world by increasing awareness and motivating action. New York bloggers will continue to affect how we view the world as long as the city is a major worldwide influencer.  

New York bloggers are leading the way when it comes to new-age social media influencers. By harnessing the power of social media, they are able to reach a wide audience and share their unique perspective on the world. New York bloggers are known for their stylish photos, interesting insights, and relatable content. They have built a loyal following by regularly posting engaging content that their followers can connect with.

New York bloggers are setting the trends and inspiring others to be their authentic selves. Through their blogs and social media profiles, they are changing the way we think about social media and its impact on our lives. 

New York bloggers are without a doubt some of the most popular and influential bloggers in the world. They come from all walks of life, and their social media account topics reflect their diverse interests. Many New York bloggers are professional careerists who share their insights on a wide range of topics, from travel, technology, to business to politics. Others are social media celebrities who have built up a large following by sharing their personal lives and experiences with the world. And still others are everyday people who have found inspiration in New York City and use their blogs and online accounts to share their stories with the world.

Whatever their background or focus, New York bloggers are united by their love of social media and their ability to connect with social media users from all walks of life. 

 

 

So, this is our list of the 50 top NYC Influencers to follow in 2022! Which one did you like the best? Tell us your favorites and let us know if we missed any of the best ones? We truly appreciate all these influencers for putting in great efforts for their work and chasing a life they dream of.

 

TOP NYC INFLUENCERS AND BLOGGERS- FAQ